Introducción al Marketing Jurídico: Online vs Offline

Aprende a seleccionar la estrategia más adecuada entre el marketing online y offline en el ámbito jurídico

4.20 (95 reviews)
Udemy
platform
Español
language
Marketing Fundamentals
category
Introducción al Marketing Jurídico: Online vs Offline
3,390
students
31 mins
content
Jul 2015
last update
FREE
regular price

What you will learn

Comprender mejor la importancia del marketing jurídico en el marco de una estrategia integral de cualquier despacho de abogados

Utilizar criterios objetivos para seleccionar la estrategia de marketing online u offline en el ámbito jurídico

Entender los beneficios e inconvenientes del marketing online y offline

Why take this course?

A lo largo de este seminario el alumno aprenderá a distinguir entre una estrategia marketing online y offline en el ámbito jurídico.

  1. Introducción
  2. Qué es y qué no es el Marketing en el ámbito juridico
  3. Los distintos elementos que componen el mkt online y offline en el ámbito jurídico
  4. El valor del blended marketing
  5. Que criterios debemos utilizar en la elección de cada uno de ellos.
  6. Algunas conclusiones

Screenshots

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Our review

🌟 **Overall Course Rating:** 4.20 GroupLayout of the Course: The course started with a strong and structured introduction that captured the interest of the learners. However, as it progressed, some found it confusing and disorganized, particularly in the middle sections. By the end, many felt the course failed to maintain their attention effectively. **Pros:** - **Engaging Start:** The initial part of the course was interesting and well-organized, setting a positive tone for learners. - **Expertise of Presenter:** The presenter demonstrated deep knowledge and competence in their field. - **Appreciation for Content Sharing:** Participants expressed gratitude for the opportunity to access and update their skills with the provided content. - **Practical Application:** The course material was innovative and practical, directly applicable to real-world situations, particularly beneficial for professionals like attorneys seeking to meet current and future client needs. - **Positive Impact on Professionals:** The course was highly regarded by professionals who found it useful and relevant to their work. 🚫 **Cons:** - **Confusion and Disorganization:** Some learners experienced confusion and disorganization in the middle of the course, which impacted their learning experience. - **Lack of Detail in Development Areas:** There was a suggestion to increase the number of case studies for a more detailed exploration of different variables. - **Clarity and Relevance:** A few learners felt that the content, especially regarding marketing strategies in the legal field, lacked clarity and did not fully align with the course's title and promises. - **Redundancy in Information:** Some participants believed that certain information was redundant and not sufficiently informative or strategic. **Course Improvement Recommendations:** - **Maintain Clarity and Order:** Ensure the course remains clear, structured, and engaging throughout all sections. - **Enhance Case Studies:** Expand the number of case studies to provide a more comprehensive understanding of various scenarios. - **Clarify Marketing Strategies:** Review and clarify marketing strategies within the legal context to align with learner expectations set by the course title. - **Reduce Redundancy:** Avoid repetitive information and focus on providing fresh, insightful content. **Final Thoughts:** The course has received a generally positive response for its expert presentation and practical applications, particularly from professionals looking to enhance their legal expertise. To improve, the course could focus on maintaining a consistent level of clarity and organization, expanding on real-world examples, and refining its approach to marketing strategies within the legal field. With these adjustments, the course has the potential to significantly benefit learners and provide them with valuable skills for their professions.

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Related Topics

506290
udemy ID
5/19/2015
course created date
10/30/2019
course indexed date
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course submited by