Google Ads (Adwords) Masterclass - Pay-Per-Click PPC Adverts

Learn How to Use Google Search, Display, Shopping & YouTube Ads to Increase Sales, Traffic & Leads - Basic to Advanced

4.45 (71 reviews)
Udemy
platform
English
language
Digital Marketing
category
Google Ads (Adwords) Masterclass - Pay-Per-Click PPC Adverts
15,011
students
3.5 hours
content
Mar 2024
last update
$84.99
regular price

What you will learn

How to use the Google Ads to drive traffic and sales for your business

Understand the main campaign types

Track your performance and understand key metrics

Launch successful Google Ads campaigns

Create your first Google Ads campaign

Optimise you campaigns for best performance

Why take this course?

Learn how to promote your business using Google Ads – the world's leading online advertising platform and a great opportunity for entrepreneurs.

Use Google Ads to promote your business and boost your income. You don't need any prior knowledge of online advertising or technical skills - if you can use a web browser, you are good to go!

This course is by Trevor Ginn, a successful online retailing entrepreneur who runs an online business that sells over $4 million/year. Trevor Ginn has over ten years of experience selling online. The course covers:


  • Account setup

  • Setting goals and objectives

  • Search Campaigns

  • Display Campaigns

  • Shopping Campaigns

  • Google Merchant centre

  • Reporting and Metrics

  • Targeting

Each section has a written course summary, and once purchased, this course is available to students forever.

Course content and overview

This course is for you if you are a Google Ads newbie or an experienced advertiser looking to improve your sales. You will learn about how to use Google Ads from start to finish. The course comprises over 10 detailed sections, each tackling an aspect of the Google Ads platform. At the end of the course, you will be able to:


  • Select the right campaign type for your objectives

  • Create successful Google Ads campaigns

  • Target your ads effectively

  • Create compelling Ads

  • Understand key metrics and generate product reports

  • Optimise your ads for better performance

This course distils the instructor's enormous experience in online advertising and eCommerce 40+ digestible lessons. He is always happy to answer email questions and loves hearing from students.

Screenshots

Google Ads (Adwords) Masterclass - Pay-Per-Click PPC Adverts - Screenshot_01Google Ads (Adwords) Masterclass - Pay-Per-Click PPC Adverts - Screenshot_02Google Ads (Adwords) Masterclass - Pay-Per-Click PPC Adverts - Screenshot_03Google Ads (Adwords) Masterclass - Pay-Per-Click PPC Adverts - Screenshot_04

Reviews

Jasmeet
January 22, 2024
Mr Ginn sir is using a very simple and meticulous way to make the learner aware about the utility of Google Ads.
Tim
November 15, 2023
sometimes your speech is slurred and difficult to understand, and yes I did live in Hong Kong and the UK so this is not the issue. Also some of the screen share is a bit blurry and you rush over things too quickly at points. Likely because you will cover later, if that's the case don't talk about them then if you are brushing over quickly. Now that I'm much deeper into the class, you really use WAY TOO MUCH double or triple content. If you go over something once, I would think you don't need to repeat the very same thing you did 4 lessons earlier. Basically I would suggest that lessons 1-15 be removed, you go over them again and it is wasteful. Lastly GOOGLE is changing ads too quickly and this video is out of date.

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4031794
udemy ID
5/6/2021
course created date
11/7/2023
course indexed date
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