Account Management for Beginners

Practice Partner Relationship Management and Communication Strategies with Real World Scenarios

4.57 (6182 reviews)
Udemy
platform
English
language
Communications
category
instructor
Account Management for Beginners
16,243
students
1 hour
content
Aug 2019
last update
$59.99
regular price

What you will learn

Confidently manage partner-facing communications

Build and grow strategic partnerships for your business

Choose effective language to use in difficult conversations

Maintain healthy relationships with partners through large and small bumps in the road

Why take this course?

Enroll today and practice real-world strategies to build and grow strong relationships with your partners. Using practical examples and case studies, learn to overcome common challenges in Account Management, while maintaining loyalty with partners of all shapes and sizes. This course is for beginners and those who are new to Account Management or thinking about becoming an Account Manager.

Build Partner Management skills to meet mutual goals, establish trust and overcome obstacles with this in-depth course.

  • Set individual and mutual goals to guide relationship development

  • Define boundaries and set clear expectations with partners

  • Explore strategies to expand the value of your partnership

  • Build partner delight and loyalty

  • Choose effective language to use in difficult conversations

  • Maintain healthy relationships with partners through ups and downs


Explore strategies and tools for each phase of your partnership.

Many companies today hire employees to manage high profile customers or partners. Often called Account Managers, the primary goals of these team members are to support satisfaction and loyalty with key partners, work toward shared objectives and, ultimately, grow or expand the partnerships to benefit their business.

This is a basic course for aspiring or new Account Managers to learn the foundational skills needed to manage external partners. We will NOT be covering advanced tactics or strategies.

We’ll begin by exploring the best ways to start your partnerships off on the right foot, including establishing clear goals, as well as boundaries, to guide your relationships. We’ll then move into the best ways to build your partnerships through different forms of interaction, including suggestions for language to use in each of these interactions. Last, we’ll walk through a few examples of conflict you’ll likely face with partners. Each scenario includes a case study, giving you an opportunity to apply your new skills to a real-world example.

By the end of this course, you’ll be able to confidently maintain healthy relationships with partners throughout the lifecycle of your partnership. Join us today!

Screenshots

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Our review

--- **Overview:** The Global course rating for "Account Management for Beginners" stands at an impressive 4.56, with all recent reviews being positive. The course has been praised for its clarity, practical tips, and the supportive case studies that enhance learning and application of account management skills. It is considered a valuable resource for beginners as well as experienced professionals looking to refine their skills. **Pros:** - **Comprehensive Content:** The course provides a solid foundation in account management, covering essential concepts and practical tips. - **Clear Instructions:** The flow of the course and presentations are praised for being excellent and easy to follow. - **Supportive Materials:** Case studies and additional resources such as templates and phrases are highly valued for their practical application. - **Engaging Presentation:** The course is engaging and well presented, with structure and learning outcomes clearly defined. - **Real-World Examples:** The use of real-world scenarios and examples in the case studies allows learners to connect theories to actual situations. - **Variety of Learning Styles:** The inclusion of different types of learning materials caters to a variety of learner preferences, including visual learners who may benefit from templates and checklists. - **Effective Information:** The concise and clear explanations make the information highly effective for job roles requiring partnership management and communication. - **Versatile Application:** Many users have found the course applicable to their current roles, regardless of whether they are in music studios or corporate settings. - **Refresher for Experienced Professionals:** The course is also beneficial for those with experience who wish to revisit the basics and ensure their approaches are up to date. - **Multilingual Support:** The course content is appreciated by non-English speakers, as evidenced by a positive review in French. **Cons:** - **Generalized Case Studies:** Some users feel that the case studies could be more detailed and industry-specific to provide deeper insights. - **Language Consistency:** There is a note of confusion regarding the terminology used for discussion forums or boards within the course materials. - **Pace of Content:** A few reviews suggest that some basic content might have been covered at a slower pace than necessary, which could be streamlined for more efficient learning. - **Desire for Supplementary Materials:** A request for a PDF outline or checklist is made to serve as a quick reference guide to the course material. - **Advanced Learner Considerations:** Users with extensive experience in account management may not find new information, although they appreciate the reaffirmation of existing knowledge. **User Experiences:** The majority of users have had a positive experience with the course, often remarking on its clarity and practical utility. The two presenters, Catherine and Erine, are commended for their clear and concise delivery. The course is considered to be a great match for beginners and those looking to brush up on account management skills. It is also noted for its adaptability to different industries and levels of experience. In conclusion, "Account Management for Beginners" is a highly rated course that offers valuable insights and practical advice for both novices and seasoned professionals in the field. While there are some areas for improvement, such as more detailed case studies and supplementary materials, the overall feedback indicates a well-received learning experience that is both informative and applicable to real-world scenarios.

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Related Topics

912032
udemy ID
7/22/2016
course created date
8/26/2019
course indexed date
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