Udemy

Platform

English

Language

Social Media Marketing

Category

YouTube Marketing and Retargeting Masterclass

Our Ultimate Strategy for Highly Effective YouTube Marketing and Retargeting Campaign

4.25 (46 reviews)

Students

5.5 hours

Content

May 2018

Last Update
Regular Price


What you will learn

Set up a well optimized YouTube channel that will help you grow your organic and pixel based audience.

Create engaging content that will build your audience and increase conversions and traffic to your websites and products.

Complete effective keyword and tag research & spy on their competition (for free) to see hidden stats and tags.

Optimize your videos to rank high in search engines and within YouTube using our simple optimization strategies.

Link their YouTube and Adwords accounts to create custom audiences for retargeting.

Create retargeting audiences in YouTube and create your first set of YouTube ads.

Retarget your warm and hot audiences on multiple websites and videos.

Run YouTube and Google Display Network Ads for cold, warm and hot traffic.

Run retargeting ads to turn your warm traffic into buyers at a positive ROI.

Create conversion pixels and optimize conversions for maximum ROI.

Leverage the power of YouTube and video to build and profit from laser targeted audiences

Find, market to and profit from targeted buyers in any niche


Description

Discover a simple yet powerful pixel based retargeting method for YouTube to advertise to website visitors and turn them into paying customers.

We will show you how to create killer content, create remarketing audience lists in YouTube and then follow up using simple and effective ads on YouTube and the Google Display network.

What you'll be able to do after taking this course...

==> Set up a well optimized YouTube channel that will grow your organic and pixel based audience.

==> Create simple and effective videos using other people's content.

==> Post engaging content that will build your audience and increase conversions and traffic to your websites and products.

==> Optimize your videos to rank high in search engines and within YouTube for effortless free traffic

==> Create retargeting audiences in YouTube and create your first set of YouTube ads.

==> Run remarketing ads to turn warm traffic into buyers at a positive ROI.

==> Re-engage your audience on the Google Display Network for long term sales & profits

We use this pixel retargeting strategy for our own channels and clients including international NGOs and Fortune 500 companies. This used to be a well kept secret of large brands and full time marketers but now you can cut through the confusion and use it for your sites and products.

Maybe you're on the fence, and we get that. Check out what current students have to say about our courses:

Another Excellent Course From The IM Rebels
... it provides an excellent platform for you to build an online business and also an audience for that business. There is a lot of excellent content here ... and this is one excellent marketing plan!
- Terry Jenkins

This team produces super solid information on topics marketers need to know. I have bought other courses from them and I find it’s always over-delivered top notch learning on the inside. - LearningSilo

Brian, Mark and Shane are excellent instructors and the course is all in as far as content goes so I highly recommend it. - Fred Ferguson

Retargeting YouTube Viewers And Turning Them Into Buyers Doesn't Have To Be HARD Or A MYSTERY Anymore!


We walk you through every step of the method from the top types of video content to use and the ads to run to convert cold traffic into warm, warm traffic into HOT and how to profit at each step.

Why YouTube Retargeting?

This is a method that large marketers and brands have used for years and now it's time for you to implement in your business. You create multiple audience lists based on behavior on your channel and videos. You can then serve custom ads to these people.

No more advertising to COLD audiences or stabbing in the dark with your paid ads!

Serving ads using pixel retargeting drives your ad spend down while increasing your conversions! If you have just $5 a day to spend on paid advertising, you can start seeing daily sales in your funnels and products.

YouTube Retargeting: Explosive Growth

This platform is growing daily! Don't miss out and get in early while you can advertise to your audience cheaply and with very high ROI. This allows for multiple engagements that will increase your brand awareness, allow you to continually offer value and then be front of mind when time to subscribe or buy from you.

What Makes This Course Unique?

We’ve got your back. You’ll have a dedicated team of three instructors ready to answer any question you have, or describe something in more detail for you.

As with our other courses, this one will be updated over time with fresh content. All updates for life are included.

The extensive content is broken into easily digestible bits you can rapidly absorb. Engaging exercises along the way help you master the methods so you can see results fast.

You’ll come out with a specific strategy to turn cold traffic into warm and more importantly, warm traffic into SALES. This allows you to begin focusing ON your business and not being stuck working IN your business.


Screenshots

YouTube Marketing and Retargeting Masterclass
YouTube Marketing and Retargeting Masterclass
YouTube Marketing and Retargeting Masterclass
YouTube Marketing and Retargeting Masterclass

Content

Welcome To YouTube Pixel Retargeting Advertising Masterclass

Course Introduction: Welcome To YouTube Pixel Retargeting

About Your Instructors: The IM Rebels...Brian Gray, Shane Farrell & Mark Tandan

Why YouTube Marketing and Pixel Retargeting?

Building The Foundation: Setting Up Your YouTube Channel

Basic Channel Setup And Settings

YouTube Control Panel Walkthrough

Creating Your Cover Art

Create Your Main Channel Video

Simple Video Creation: Underground Method To Create Videos Without Recording

Easy, Free Video Editor

Access Millions Of Videos At Your Fingertips

Free Rights To Music, Sound Effects And Video Effects

Creating Engaging Content For Your Videos

Creating Content For Your YouTube Videos

Content Type #1: Easy Way To Gain Traction & Provide Value To Subscribers

Content Type #2: A WIN-WIN For Your Subscribers & Niche Authority Movers

Content Type #3: Instant Authority By Association With This Type Of Video

Content Type #4: Be The Hero & Create Simple Tutorials

Content Type #5: Show Them Your Results!

Content Type #6: Vewers Love This Content & The Work Is Done For Your Already

FREE & PAID Tools To Crank Out Video Content

Optimizing Your Videos

Our Simple Video Optimization Steps For More Views, Traffic And Higher Rankings

What To Do BEFORE You Upload

Quick And Effective Tag Research

Writing An Optimized Description

Using Play Lists Effectively

How To Find Eye Popping Images For Your Videos

Thumbnail Strategies for More Clicks

Using Annotations And Cards

Simple Steps to Improve Video SEO

Setting Up Your Paid YouTube Ads

Paid Ads Strategy Overview

Link Your YouTube Channel To Adwords

Adwords Layout And Setup

Easy Keyword Research

Creating The CORRECT Retargeting Audiences

Adding The Correct Retargeting Pixels And Tracking Codes To Your Page

Setting Up Your First YouTube Ads

Running Remarketing Ads

Using Conversion Pixels

Setting Up YouTube Remarketing Ads

Exclude Buyers For Lower Cost Campaigns

Upload And Target Your Email List

PART 1: Re-Engaging Your Audiences On The Google Display Network

PART 2: Re-Engaging Your Audiences On The Google Display Network

YouTube Retargeting Strategies For More Sales

You've Made It! Conclusion

Final Thoughts: Keep These 5 Items In Mind As You Progress With YouTube Ads

Training Updates

Awesome tool for your sales funnels

Best Options For Landing Pages

101 Lead Magnet Ideas

How to Create a Video From Start to Finish part 1

How to Create a Video From Start to Finish part 2

Bonuses and Resources

Bonus Content and Resources


Reviews

T
Tim8 March 2018

Content was specific and organized. Speakers were clear and were experienced in the course content. Offered great course content and downloads.

G
Geoffrey1 February 2018

Loads of useful information and tips from guys who obviously have plenty of experience in Video Marketing.

J
Jack7 July 2017

WOW, WOW, WOW, WOW, WOW!!!!! This Course is AMAZING! These Guys really reveal the Tricks to get higher ranked in YouTube. Thank you very much!

A
Antonio16 April 2017

Good content! Learned a lot! Improvements? I think I would have liked to see a video on how to choose the best video - the best-converting one - for the Cold & Warm Traffic. Also how to make improvements on the campaign based on Opt-Ins, ROI and Cards/Annotations interaction.

D
Diane6 January 2017

Love it! The only challenge is how long it took the first video to load but that might be my internet...the rest are loading and playing beautifully and the STEP BY STEP is TRULY STEP BY STEP. I'm a well educated marketer and top sales copywriter and I'm even learning a ton, but you make it EASY so THANK YOU!

E
Eralda29 February 2016

Great course , Teachers are all excellent, very Knowledgeable of what their teaching. They go slowly and make sure you get every step of the process so you look good on your outcomes. So far I have no complaints about this course. In depth and eye-opening thus far. I would suggest this course to anyone, including family.


752356

Udemy ID

2/4/2016

Course created date

11/22/2019

Course Indexed date
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