YouTube Marketing and Retargeting Masterclass

Our Ultimate Strategy for Highly Effective YouTube Marketing and Retargeting Campaign

4.25 (47 reviews)
Udemy
platform
English
language
Video & Mobile Marketing
category
instructor
470
students
5.5 hours
content
May 2018
last update
$19.99
regular price

What you will learn

Set up a well optimized YouTube channel that will help you grow your organic and pixel based audience.

Create engaging content that will build your audience and increase conversions and traffic to your websites and products.

Complete effective keyword and tag research & spy on their competition (for free) to see hidden stats and tags.

Optimize your videos to rank high in search engines and within YouTube using our simple optimization strategies.

Link their YouTube and Adwords accounts to create custom audiences for retargeting.

Create retargeting audiences in YouTube and create your first set of YouTube ads.

Retarget your warm and hot audiences on multiple websites and videos.

Run YouTube and Google Display Network Ads for cold, warm and hot traffic.

Run retargeting ads to turn your warm traffic into buyers at a positive ROI.

Create conversion pixels and optimize conversions for maximum ROI.

Leverage the power of YouTube and video to build and profit from laser targeted audiences

Find, market to and profit from targeted buyers in any niche

Description

Discover a simple yet powerful pixel based retargeting method for YouTube to advertise to website visitors and turn them into paying customers.

We will show you how to create killer content, create remarketing audience lists in YouTube and then follow up using simple and effective ads on YouTube and the Google Display network.

What you'll be able to do after taking this course...

==> Set up a well optimized YouTube channel that will grow your organic and pixel based audience.

==> Create simple and effective videos using other people's content.

==> Post engaging content that will build your audience and increase conversions and traffic to your websites and products.

==> Optimize your videos to rank high in search engines and within YouTube for effortless free traffic

==> Create retargeting audiences in YouTube and create your first set of YouTube ads.

==> Run remarketing ads to turn warm traffic into buyers at a positive ROI.

==> Re-engage your audience on the Google Display Network for long term sales & profits

We use this pixel retargeting strategy for our own channels and clients including international NGOs and Fortune 500 companies. This used to be a well kept secret of large brands and full time marketers but now you can cut through the confusion and use it for your sites and products.

Maybe you're on the fence, and we get that. Check out what current students have to say about our courses:

Another Excellent Course From The IM Rebels
... it provides an excellent platform for you to build an online business and also an audience for that business. There is a lot of excellent content here ... and this is one excellent marketing plan!
- Terry Jenkins

This team produces super solid information on topics marketers need to know. I have bought other courses from them and I find it’s always over-delivered top notch learning on the inside. - LearningSilo

Brian, Mark and Shane are excellent instructors and the course is all in as far as content goes so I highly recommend it. - Fred Ferguson

Retargeting YouTube Viewers And Turning Them Into Buyers Doesn't Have To Be HARD Or A MYSTERY Anymore!


We walk you through every step of the method from the top types of video content to use and the ads to run to convert cold traffic into warm, warm traffic into HOT and how to profit at each step.

Why YouTube Retargeting?

This is a method that large marketers and brands have used for years and now it's time for you to implement in your business. You create multiple audience lists based on behavior on your channel and videos. You can then serve custom ads to these people.

No more advertising to COLD audiences or stabbing in the dark with your paid ads!

Serving ads using pixel retargeting drives your ad spend down while increasing your conversions! If you have just $5 a day to spend on paid advertising, you can start seeing daily sales in your funnels and products.

YouTube Retargeting: Explosive Growth

This platform is growing daily! Don't miss out and get in early while you can advertise to your audience cheaply and with very high ROI. This allows for multiple engagements that will increase your brand awareness, allow you to continually offer value and then be front of mind when time to subscribe or buy from you.

What Makes This Course Unique?

We’ve got your back. You’ll have a dedicated team of three instructors ready to answer any question you have, or describe something in more detail for you.

As with our other courses, this one will be updated over time with fresh content. All updates for life are included.

The extensive content is broken into easily digestible bits you can rapidly absorb. Engaging exercises along the way help you master the methods so you can see results fast.

You’ll come out with a specific strategy to turn cold traffic into warm and more importantly, warm traffic into SALES. This allows you to begin focusing ON your business and not being stuck working IN your business.

Content

Welcome To YouTube Pixel Retargeting Advertising Masterclass

Course Introduction: Welcome To YouTube Pixel Retargeting
About Your Instructors: The IM Rebels...Brian Gray, Shane Farrell & Mark Tandan
Why YouTube Marketing and Pixel Retargeting?

Building The Foundation: Setting Up Your YouTube Channel

Basic Channel Setup And Settings
YouTube Control Panel Walkthrough
Creating Your Cover Art
Create Your Main Channel Video

Simple Video Creation: Underground Method To Create Videos Without Recording

Easy, Free Video Editor
Access Millions Of Videos At Your Fingertips
Free Rights To Music, Sound Effects And Video Effects

Creating Engaging Content For Your Videos

Creating Content For Your YouTube Videos
Content Type #1: Easy Way To Gain Traction & Provide Value To Subscribers
Content Type #2: A WIN-WIN For Your Subscribers & Niche Authority Movers
Content Type #3: Instant Authority By Association With This Type Of Video
Content Type #4: Be The Hero & Create Simple Tutorials
Content Type #5: Show Them Your Results!
Content Type #6: Vewers Love This Content & The Work Is Done For Your Already
FREE & PAID Tools To Crank Out Video Content

Optimizing Your Videos

Our Simple Video Optimization Steps For More Views, Traffic And Higher Rankings
What To Do BEFORE You Upload
Quick And Effective Tag Research
Writing An Optimized Description
Using Play Lists Effectively
How To Find Eye Popping Images For Your Videos
Thumbnail Strategies for More Clicks
Using Annotations And Cards
Simple Steps to Improve Video SEO

Setting Up Your Paid YouTube Ads

Paid Ads Strategy Overview
Link Your YouTube Channel To Adwords
Adwords Layout And Setup
Easy Keyword Research
Creating The CORRECT Retargeting Audiences
Adding The Correct Retargeting Pixels And Tracking Codes To Your Page
Setting Up Your First YouTube Ads

Running Remarketing Ads

Using Conversion Pixels
Setting Up YouTube Remarketing Ads
Exclude Buyers For Lower Cost Campaigns
Upload And Target Your Email List
PART 1: Re-Engaging Your Audiences On The Google Display Network
PART 2: Re-Engaging Your Audiences On The Google Display Network
YouTube Retargeting Strategies For More Sales

You've Made It! Conclusion

Final Thoughts: Keep These 5 Items In Mind As You Progress With YouTube Ads

Training Updates

Awesome tool for your sales funnels
Best Options For Landing Pages
101 Lead Magnet Ideas
How to Create a Video From Start to Finish part 1
How to Create a Video From Start to Finish part 2

Bonuses and Resources

Bonus Content and Resources

Screenshots

YouTube Marketing and Retargeting Masterclass - Screenshot_01YouTube Marketing and Retargeting Masterclass - Screenshot_02YouTube Marketing and Retargeting Masterclass - Screenshot_03YouTube Marketing and Retargeting Masterclass - Screenshot_04

Reviews

Tim
March 8, 2018
Content was specific and organized. Speakers were clear and were experienced in the course content. Offered great course content and downloads.
Geoffrey
February 1, 2018
Loads of useful information and tips from guys who obviously have plenty of experience in Video Marketing.
Jack
July 7, 2017
WOW, WOW, WOW, WOW, WOW!!!!! This Course is AMAZING! These Guys really reveal the Tricks to get higher ranked in YouTube. Thank you very much!
Antonio
April 16, 2017
Good content! Learned a lot! Improvements? I think I would have liked to see a video on how to choose the best video - the best-converting one - for the Cold & Warm Traffic. Also how to make improvements on the campaign based on Opt-Ins, ROI and Cards/Annotations interaction.
Diane
January 6, 2017
Love it! The only challenge is how long it took the first video to load but that might be my internet...the rest are loading and playing beautifully and the STEP BY STEP is TRULY STEP BY STEP. I'm a well educated marketer and top sales copywriter and I'm even learning a ton, but you make it EASY so THANK YOU!
Eralda
February 29, 2016
Great course , Teachers are all excellent, very Knowledgeable of what their teaching. They go slowly and make sure you get every step of the process so you look good on your outcomes. So far I have no complaints about this course. In depth and eye-opening thus far. I would suggest this course to anyone, including family.

Charts

Price

YouTube Marketing and Retargeting Masterclass - Price chart

Rating

YouTube Marketing and Retargeting Masterclass - Ratings chart

Enrollment distribution

YouTube Marketing and Retargeting Masterclass - Distribution chart
752356
udemy ID
2/4/2016
course created date
11/22/2019
course indexed date
Bot
course submited by