4.25 (179 reviews)
☑ Discover how to replicate my success as a best selling online course instructor - I share all my detailed knowledge from my experience of selling on Udemy for seven years
☑ Select the ideal topic to match your passion and expertise
☑ Step by Step identify the best topic for you that matches student demand and will sell
☑ Use a clear framework for creating your online course - that you can use again and again for any course
☑ Understand how to communicate the benefits of your course to your audience and their challenges and struggles
☑ Launch successfully and grow your income from Online Courses here on Udemy and elsewhere
☑ Earn passive income - money while you sleep (or go to the beach!)
☑ And So Much More...
Udemy Online Course Creation MasterClass - Unofficial
Revised in 2021
Are you a Digital Entrepreneur or aspire to be one?
Are you a Stay-At-Home Mom looking to generate extra income?
Are you a Freelancer, Coach, Consultant or Author who has been struggling to earn extra income from your expertise with online courses?
In this course I show you the easiest solution to over come these challenges - creating and selling online courses!
Do you hate your job?
Do you dream of making a passive income from Online Courses but just don't know where to start?
Do you have a course you just know will sell but cannot get it off the blocks?
Have you launched a course but its sales are disappointing?
It took me six months to create my first online course
My first attempt at creating an online course failed - the audio was terrible
For my second attempt which also failed, I realised I had to get an HD camera and improve the lighting
On my third attempt, good audio and HD video my course made me $1,000 in the first month
Too many courses tell you what to do but keep the best parts of how to do it for their follow up course
Together we will discover how to:
Plan a course that will sell
Produce high quality, engaging and informative course content
Publish your course with a launch strategy
Promote to grow your sales
Profit from all your hard work
We are going to do this together- step by step.
Plan. Produce. Publish. Promote. Profit.
It’s all here and when I learn new tactics and strategies. So do you.
I want you to stop and think what you would do with $1,000 if you could make it from an online course -even if it took several months to earn it?
Now think of two good ways to spend some of that money investing in yourself!
This Course is not like any other and 149,065 enrolments in my courses with an overall instructor rating of 4.40 is the proof!
In the past seven years I have built a consistent 5 figure income from my online courses. Last year we moved house and I did little or no work for six months and my income went up!
Why takes THIS course creation course?
This course has been designed to be comprehensive - for all levels taking you from beginner to advanced!.
Bestselling course A has 3.5 hours of video and 4 downloadable resources.
Best selling course B has 6 hours of video, 10 articles and 4 downloadable resources.
My course has 13.5 hours of on demand video, 3,5 hours of on demand audio, 3 articles and 74 downloadable resources.
Which will be better for you?
Why the difference? Because I am putting everything into this masterclass. I am not keeping back the best bits for a later advanced classes.
Ask yourself which will help you more?
Is mine the best class you can take? Probably!
What are you waiting for? Enroll today!
Now Including the following additional Bonus Courses:
Planning: Using Udemy Insights to Help With Course Topic Selection
Publication: Udemy SEO - Search Engine Optimisation
Promotion: Online Course Marketing Blueprint
Have I missed a topic you would like covered in this Udemy Course?
Have a question relating to this Udemy Course?
Message me here on Udemy!
Please don't forget to leave me a comment and a rating if you think it is appropriate to do so. :)
Master Udemy Course Creation - Introduction
Why you CAN become a Master of Udemy Courses!
12 of the Most Difficult Problems Faced by Course Creators
Please Introduce Yourself
Student Q&A - Answers to Questions which might interest all Students
Student Q&A: Structuring Courses, Sections and Lectures
What is the best >$50 Mic?
PLANNING: Positioning Yourself As An Expert
Expert Positioning Section Overview
What are you Expert at?
ACTIVITY; Brainstorm Your Expertise
Find Something You Are Passionate About
Who is your Audience?
What do Students want?
Avoiding Subjects - What NOT to Teach
How are you going stand out?
Expert Positioning - Section Summary
PLANNING - What do you know about Udemy?
What do you know about Udemy - Section Overview
The Benefits of an Online Course
Why it makes sense NOW to become an Online Instructor
Why Online Courses Can Change Your Life Part 1
Why Online Courses Can Change Your Life Part 2
Three Reasons to Publish on Udemy
Six Habits of Successful Udemy Instructors
Why You Should Watch Courses By Other Udemy Instructors
How to Produce a Great Online Course
What do you know about Udemy Section Summary
BONUS SECTION: EQUIPMENT AND RESOURCES CHECKLIST
Equipment and Resources Checklist
PLANNING: Topic Selection
Topic Selection Overview
Topic Selection is a Science Not an Art - Whats in it for me?
What is the Single Objective of your Course?
Which Topics do well in Udemy?
Activity: Nine Step Topic Selection Exercise
Topic Selection Checklist
Topic Selection Section Summary and Wrap Up
PLANNING: BONUS COURSE -Using Udemy Insights to Help With Course Topic Selection
Udemy Insights - Insight in to Udemy - Watch This First!
Udemy Marketplace Insights - what is the Opportunity?
Marketplace Insights Initial Analysis - Information Intelligence Interpretation
Course Ranking Results - Look What You Could Achieve!
Udemy Marketplace Insights - What are Topics?
Udemy Marketplace Insights - Why Should You Use Udemy Marketplace Insights?
Udemy Marketplace Insights - How to Get Started with Udemy Insights
Before You Get Started - Download the Spreadsheet Template
How to Find Marketplace Insights and Opportunity Overview
ACTIVITY: Create an Initial List of the Topics
Now Open the Udemy Marketplace Insights Analysis Spreadsheet
The Course Supply Demand Equation in a Topic
ACTIVITY: The Course Supply Demand Equation Data Collection
Course Sales Revenues
Median or Average Monthly Earnings?
ACTIVITY: Collect the Course Sales Revenue Data for your Topics
Enrollments by Channel
ACTIVITY: Add the Channel Enrollments and Conversion Data to your Template
ACTIVITY: Use Your Data to Evaluate the Relative Competition For Each Topic
ACTIVITY: Evaluate the Market Opportunity for Your Topics
How to Find Keywords in Marketplace Insights
How to use Keywords from Marketplace Insights in your Course to maximum effect
ACTIVITY: Collect and Collate the Keywords for Your Primary Topic
Why are Related Topics Helpful?
What Can you learn from the Top Earning Courses in Insights?
ACTIVITY: Collect the information on the Top Courses in Your Topic
Udemy Updates the Rating and Review System
Udemy Marketplace Insights Adds Language Filters
Market Place Insight Summary
PLANNING - Getting the Details Right First Time
Why you need a Road Map for Your Course from Day One
Why Your Course Title is Vital and How To Get It Right
How to Make Your Course Images Stand Out
Discover What Professor Kristen Palana can teach you about Course Images
PRODUCTION: Create Lectures in under 30 min
How to Create a Udemy Course Lecture in Under 30 Minutes - Introduction
How to Create a Udemy Course Lecture in Under 30 Minutes - Overview
How to Create a Udemy Course Lecture in Under 30 Minutes - Equipment
How to Create a Udemy Course Lecture in Under 30 Minutes - Editing Process
How to Create a Udemy Course Lecture in Under 30 Minutes - Summary
OLP Bonus: Time Management Strategies for Udemy Course Instructors
Bonus: Udemy Course Creation, eMail Signups & List Building with James Burchill
PRODUCTION: Key Production Steps For Your Udemy Course
Udemy Course Length and Number of Lectures
Udemy Course Structural Recommendations
Udemy Course Structural Recommendations - Notes for Download
Getting Your Course Length Right - Don't Wast Time and Effort
Lecture Creation Sequence is Simple - Don't put the cart before the horse!
How to Get the Most Out of Your Lecture Titles and Descriptions
Why Your Course Description has to Sell Your Course and How to Do it
12 Elements of a Highly Effective Outline
Don't Mess Up Your Personal Image
What Does Your Personal Biography Say About You?
How to Create a Transcript of Your Lecture using Dragon Dictate
PRODUCTION: Master Essential Copywriting Skills
Mini Copywriting Course Introduction
Copywriting Training - Headlines
Copywriting Training - Sales Pitch
Copywriting Training - Power Words
Copywriting Training - Soft Skills
Copywriting Training - Common Mistakes
PUBLICATION: BONUS COURSE: Udemy SEO - Search Engine Optimisation
What is a Search Algorithm?
How to Use Primary and Secondary Keywords
Bonus: Effective Online Marketing Audio Book
How to Optimise Your Course Title for SEO
How to Optimise Your Course Sub Title for SEO
How to Optimise Your Course Description for SEO
Choosing Your Course URL
How Course Sales Affect Your Course Ranking in Udemy
Why Course Pricing can affect your Course Ranking in Udemy
How to Use Your Course Analytics to Improve Your Course Ranking
Level of Engagement
Why Course Quality Actions Impact Ranking in Udemy
What Can You Discover from Your Competitors Listing?
Organic Ranking vs Search Term Ranking in Udemy
Bonus CheckList: Udemy Course Search Engine Optimisation
PUBLICATION: Promotional Video Optimisation
Making a Promo Video That Sells Your Course
How to Create a High Converting Promotional Video for your Udemy Course
Case Study: An Example of a Udemy Course Promotional Video made using my Method
Udemy Course Promotional Video Slide Deck
Udemy Course Promotional Video Script Checklist
PROMOTION - Marketing Introduction
Introduction to Marketing for Udemy Instructors
The 4 Ps of Marketing
Push vs Pull Marketing
Three Types of Marketing Campaigns
Know Your Customer
How to Write an Effective Marketing Message
The Importance of Marketing Management
PROMOTION: BONUS COURSE: Online Course Marketing Blueprint
Introduction - What we are going to cover
Course Marketing Strategy - 1 Branding
Course Marketing Strategy - 2 Website
Course Marketing Strategy - 3 Content Creation
Course Marketing Strategy - 4 Lead Magnets
Course Marketing Strategy - 5 Email
Course Marketing Strategy - 6 Youtube
Course Marketing Strategy - 7 Facebook
Course Marketing Strategy - 8 Automation
Course Marketing Strategy - 9 Free
Course Marketing Strategy - 10 Podcasting
Course Marketing Strategy - 11 Webinars
Course Marketing Strategy - 12 Funnels
Course Marketing Strategy - 13 Traffic
ACTIVITY - Online Course Marketing Workbook
Course Marketing Strategy - Course Summary and Wrap Up
PROMOTION - Marketing Channels and Strategies for Udemy Instructors
Online Marketing Channels
Offline Marketing Channels
What is Search Engine Marketing?
What is Content Marketing?
Simple Seven Step Content Marketing Strategy
What is Video Marketing?
Effective Video Marketing Strategies
15 Ways to Entertain, Instruct and Inform with Video Marketing
Why You Must Use Email Marketing
Social Media Marketing
How to Use Your Course Links
Marketing Section Summary
PROMOTION: Promotion Strategies
How to Optimise Your Udemy Course in the Udemy Marketplace
Six Actions to Take to Improve Your Udemy Course Students' Experience
How I Promote My Udemy Courses Strategically to My Udemy Students
PROMOTION - Tactics to Accelerate Sales
The First Rule Of Sales, A Framework and Tactics
CTAs, Seven Points of Contact and Where to Sell
Building Communities and Email Lists
How to Nuture Your List
Tracking, Training and Joint Ventures
AIDA, Launching and Business Cards!
PROMOTION: BONUS COURSE: MASTER PROMOTIONAL EMAILS
Introduction: Is this Course for You? Watch this ONE Lecture to find out
Introduction: Is this Course for You? Watch this ONE Lecture to find out
Basic Structure: The Basic Structure of a Promotional Announcement
Basic Structure: How Do You Format Your Course Links in Your Promo?
Basic Structure: Please Do This One Thing For Me - Essential Building Block!
Basic Structure: Add this to your Announcements: Join My Facebook Community
Case Study Example: Long Form Promotional Announcements
Case Study Example: Compact Structured Promotional Message
Case Study Example: High Cred Promotional Announcement
Case Study Example: Image Led Promotional Announcement
Case Study Example: Why Not Try BOGOF?
Case Study Example: Try This Punchy Promo Announcement
Case Study Example: How to Market A Course Update with a Promol Announcement
Activity: Create Your Own Promotional Announcement Now!
Effective Titles: How to Create Effective Promotional Announcement Email Titles
Tips and Tricks: Should You Promote to ALL the Students in Your Course?
Tips and Tricks: Social Proof Your Signature In Your Promotional Announcements
Tips and Tricks: Boosting Sales with Bonuses
Tips and Tricks: Using Ratings and Reviews as a PS
Tips and Tricks: Promotion Expires Tonight!
Tips and Tricks: Anchor Text Simple But Effective
Tips and Tricks: Preview For Free
Images: Using Course Landing Page Images to Highlight Your Courses
Images: Adding Gifs to Your Promotional Messages
Effectiveness: How Effective Are Your Promotions?
Effectiveness: What are your Best Courses for Promotions?
Effectiveness: ACTIVITY: Create Your Own Promotional Analysis Spreadsheet
Key Questions: What is the Best Day of the Week for a Promotion?
Key Questions: What is the Best Date in the Month for a Promotion?
Key Questions: How Many Courses Should I Include In A Promotion?
Key Questions: What is the Best Way to Send Multiple Promotional Announcements?
Educational Announcements: Why Not Offer Free Coaching?
Educational Announcements: Why Not Run a 5 Day Challenge?
Educational Announcements: Why Not Offer A Free Webinar?
Educational Announcements: Why Not Send a Video Message?
Educational Announcements: Why Not Offer Office Hours?
Educational Announcements: Why Not Ask A Stimulating Question?
Create An Example: Lets Create the Promotional Announcement For This Course
Create An Example: Promotional Announcement Email Drafting
Create An Example: Promotional Announcement Email Final Draft
Promo Announcement Test: Simple Multiple Course Promo Test
Promotional Announcement Emails - Course Summary and Wrap Up
PROMOTION: Create a Lead Funnel
Udemy Course - Creating a Lead Magnet Funnel to Build Your Email List
Udemy Course - The Lead Funnel Process Explained Diagramatically
Udemy Course - How to Create Your Lead Magnet
Udemy Course - How to Create a Promo Video for Your Lead Magnet
Udemy Course - How to Create a Sign Up Page with a Promo Video
Udemy Course - How to Create a Sign Up Page without a Promo Video
Udemy Course - How to Create a New Email List in aWeber
Udemy Course - Creating a New Sign Up Form in aWeber
Udemy Course - How to Create Your First Follow On Message
Udemy Course - How to Set Up Your Thank You Page
Udemy Course - How to Create a Thank You Page in Lead Pages
Udemy Course - How to Create a Success Page in Lead Pages
PROMOTION: Using Images and Automation
Introduction to Udemy Course Image and Automation Marketing Section
Udemy Course Image and Automation Marketing Part 1
Udemy Course Image and Automation Marketing Part 2
Udemy Course Image and Automation Marketing Part 3
Udemy Course Image and Automation Marketing Part 4
Udemy Course How to Automate Tweets with Images using Hootsuite
PROMOTION: PROMOTING YOUR COURSE OUTSIDE OF UDEMY
How to List Your Udemy Course on a Coupon Code Site
How to promote your Udemy Course on BBHF - Instructional video by Syed Bukhari
Why You Need a Udemy Course Black Friday Marketing Strategy
MANAGEMENT - How I Structure & Plan My Udemy Courses Business
Introducing this Online Udemy Course Business Objectives and Planning Module
The Six Step Online Udemy Course Business Model
Discover My Content Creation Framework for Udemy Courses
Understand the Importance of Brand Building for Your Udemy Course Business
Why Udemy Course Pricing is Critical - Don't Make the Mistakes Others Make
Sharing my Primary Udemy Business Objectives with You
Describing my Online Udemy Course Business in a Simple Diagram
My Primary Udemy Course Execution Strategies Revealed
Detailed Measurement Metrics do I Use to Manage my Udemy Course Online Business
Discover the Detailed Strategies I am Implementing in my Udemy Course Business
Webinar Version: How I Structure My Udemy Course Online Business
Download the PDF of the Slide Deck for this Module
Master Udemy Course Creation - Conclusions and Wrap Up
Udemy Course - Conclusions and Wrap Up
BONUS LECTURE: FREE CHEATSHEET: ULTIMATE COURSE CREATION CHEATSHEET (8 in 1)
RETIRED LECTURES: OLD CONTENT WHICH IS NOW OUTDATED
Three Core Strategies to Make Money with Udemy
Overview of the Udemy Course Landscape Part 1
Overview of the Udemy Course Landscape Part 2
Competitive Analysis - Make Your Udemy Course Compete and Stand Out Part 1
Competitive Analysis - Make Your Udemy Course Compete and Stand Out Part 2
Key Questions Relating to Udemy Course Design
Some Essential Content Every Course Should Have
Come and Meet Me - I'd Like to Get to Know You
Connect with John Colley
Rate This Udemy Course - Single Slide Image
Special Udemy Course Promotional Materials
Udemy Course Affiliate Programme Promotion
Udemy Course Category - Business
Udemy Course Category - Technology
Other Udemy Course Categories
Udemy Course Categories and Sub Categories Updated
How to Choose the Udemy Course Right Sub Category - Mar 2015 Update
Update Oct 2017: Categories, Sub Categories and Topics
Mar 2016 Update: New Udemy Pricing Policies
Udemy Course Pricing Strategy - Introduction and Low Pricing
Udemy Course Pricing Strategy - High Pricing
Udemy Course Pricing Strategy - Mid Pricing
Udemy Course Pricing Strategy - Attendance
Udemy Course Pricing Strategy - Financial Return
April 2016 Pricing Update
Udemy Course Selling Strategy in the Udemy Course Marketplace
How to Price Your Udemy Course in Udemy - Be Progressive
Udemy Course - Pay What You Want Strategy
Udemy Course Marketing - Why Giving Free Coupons Can Work
Understanding Udemy Organic Sales
Understanding Udemy Insights
Are Categories and Sub Categories Important for Organic Sales?
How do Courses Rank Organically in Udemy?
Use Canva, Instagram and Flipagram in Your Udemy Course Marketing Part 1
Use Canva, Instagram and Flipagram in Your Udemy Course Marketing Part 2
I like John's delivery and enthusiasm. He speaks very clearly and concisely and I like his honesty about his own mistakes. I feel that I will come away from this with a strong grounding in course creation, which I look forward to applying to my first course.
Very helpful so far....very practical and engaging offering step by step guidelines for me as a beginner. Thanks John.
I just started, but from what I'm hearing so far I've really enjoyed it. The instructor seems to know what he's talking about, very thorough and I've bought many online course creation courses, this one is one of the most enjoyable ones, and I'm still learning something new. I like the way he speaks, it's very clear, well modulated, it keeps me engaged, versus some instructors who seem to drone and I had to force myself to stay attentive. I listened to the free preview videos, and that really helped me to get a sense whether I'd enjoy this course or not. Being a trainer and a speaker myself, I think I'm going to enjoy the rest of the course and learn useful things.
The course is very good. John explains the subject very clearly so it is easy to understand. I will have to go back and watch the database lessons again as watching once is insufficient.
John Colley gives us a compelling overview of how to create courses on Udemy. I, personally, can use the information to create an online course on another platform as well.
Love John's no nonsense approach and degree of information you get from his Masterclasses. I have purchased a few of them and never disappointed. Thank you John! Trust I will have my course up with the best of them soon... =)
I am a very experienced author and trainer with NO online training experience. I am learning a great deal about a fundamentally different market. I am particularly impressed by his honesty. Instead of telling us how wonderful he is and how great his course is, he has told us that he has lots of work to do. Not many people are so honest.
Very insightful! Makes the stress of creating a course from scratch and wondering if it's going to be any good a LOT more manageable. Thank you John!
A unique approach for creating courses, and insights strategy from UDEMY, amazing case study of Social Media Marketing course.
Desde el primer capitulo el autor aborda los temas importantes que a uno le interesa al crear un curso en Udemy
John Colley has done his homework! His course is detailed and easy to follow. His passion for ranking Udemy courses is evident and the screenshots make it easy to follow.
Based on what I have seen till now,it's the best course in this area.Thanks John,for creating such a wonderful course.
I found the course to be very detailed and informative. John is engaging and obviously is very knowledgeable in the field. His explanations are clear, concise and to the point. I'm looking forward to putting this information into practice. Thank you John!
I found this course to be very in-depth and covered the subject matter in a clear and methodical way, there were a few areas of the course that had me lost due to content that I found a little long in its delivery. Overall I really enjoyed this course and am happy to recommend it to others looking for a course on this subject. I have taken a few of John Colley’s other courses on Udemy and always enjoy them.
He is great at answering to the people, not just filling the time with fluff. He seems like someone I can trust and will do what he says to be successful.