客戶開發與經營 - Customer Development and Managing
TOPCHINA09
What you will learn
1.能從零開始，引進目標客戶來訪，並建立後續商務互動管道 - Can start from zero， introduce target customers to visit， and establish follow-up business interaction channels 。
2.能從目標客戶來訪，到簽署合約，逐步設法達成 - Able to gradually try to reach from the target customer visit to the signing of the contract。
3.於簽約後到大量生產，能適當和目標客戶互動，滿足客戶的需要 - After signing the contract to mass production， can appropriately interact with target customers and meet customer needs。
4.從客戶流失到客戶滿意，能適當因應和經營現有客 - From customer run off to customer satisfaction， able to appropriately respond to and manage existing customers。
Why take this course?
Many businesses and marketing units in the export industry，that is very often invest a lot of resources to develop new customer but fail to see results ; even place too much emphasis on the development of new customers， and ignore the operations of old customers， This class It is designed to address the above-mentioned problems， hoping to provide immediate assistance to the industry。
To teach this kind of customer development and existing customer management， it is best to have served as a customer of a large domestic company and know best what the customer think and want; the lecturer of this class has served as a buyer for a long time， knows the needs best， and the class design，that is pure written and explained from a practical perspective， it is very rare， that such practical experience class can be taught in global ! Which believe it will be of great help to the classmates 。
許多外銷產業的業務、行銷單位，常見投入許多資源開發新客戶，卻見不到成果；甚至太重視新客戶開發而忽略舊客戶的經營，本課程就針對上述問題而設計，希望對業界有即時性的助益。
講授這種客戶開發及現有客戶經營，最好自己曾擔任國內大公司的客戶，最了解客戶想什麼、要什麼；本課程講師曾長期擔任買方(Buyer)工作，最了解需求，同時課程設計，純從實務面角度撰寫和說明，於國內能講授這種實際面的經驗課程，是非常稀少的！相信對學員有極大的幫助。
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