Store Design: How to Design Successful Retail Stores

Everything you need to know to create effective brick & mortar retail stores: Image, Display, Storefront, and Lighting.

3.91 (383 reviews)
Udemy
platform
English
language
Interior Design
category
instructor
Store Design:  How to Design Successful Retail Stores
2,143
students
2 hours
content
Feb 2024
last update
FREE
regular price

What you will learn

Design or evaluate any type of retail store, in any location using the tools and techniques presented.

This course is best suited for people who are designers, retailers, or real estate executive. This course is intended for "brick & motar" stores.

Students will learn what makes a successful store and what to avoid. Owners can avoid costly design mistakes. Designers can avoid research and guesswork.

After completing the course, you will look at retail stores with a different and move savvy perspective

Why take this course?

Store Design is an informative, stimulating course that provides everything you need to design retail stores. You will create stores that establish a strong image, attract shoppers, and motivate buying...in short, well-conceived designs...that sell. NOTE: Before you purchase this course, please understand this course is not a substitute for practical experience or knowledge in the world of design and construction. To use this course successfully, other than to just gain a better understanding of this interesting and distinctive design field, you will have to have basic architectural/interior design knowledge and/or experience.

You will gain a comprehensive knowledge of what makes a successful retail store design, and the pitfalls to avoid.

  • Determine the correct image for your store
  • Design a sensible, logical floor plan
  • Create totally effective product presentation
  • Design storefronts that attract, sell and reinforce the store image
  • Design vibrant and effective lighting

Store Design is your guided tour through the entire retail design process.

Design fast and effectively and explain the reasons for your design decisions. Take the mystery out of the process. The axiomatic elements of the design of stores are presented in simple diagrams with straight-forward language. It's a structured process leading to design success. Of course, you are still the designer. This comprehensive course is your toolkit to use to increase your abilities and critical perception.

The skills of a store designer are always in demand. This is an exciting, edgy, and never-boring area of work. The store design process moves quickly, and it's full of theater and fun. Unlike other project types which may take years to complete, the products of your imagination in retail will be revealed in a matter of weeks.

After you complete the course, you will have the confidence to know that your store design will work functionally, aesthetically, and psychologically. You will always create the right concept for every product, every location, and every retailer, because you will have sound design principles on which to base every decision.

Take the course: broaden your skills, become more marketable, and have fun creating cutting-edge retail stores. You'll be amazed how fast you can become an expert in the exciting field of retail store design.

Screenshots

Store Design:  How to Design Successful Retail Stores - Screenshot_01Store Design:  How to Design Successful Retail Stores - Screenshot_02Store Design:  How to Design Successful Retail Stores - Screenshot_03Store Design:  How to Design Successful Retail Stores - Screenshot_04

Reviews

Daquan
October 2, 2023
Great information but the delivery of the information is insanely dry. Reminds me of those lecture courses in college where there were no assignments and you just had to listen to the professor talk for two hours.
Heide
August 8, 2022
Yes, having studied Interior Design and set up a couple of stores - it underlined the actions I took and added some additional insight.
Roxann
March 26, 2021
This course was a little more than I expected. The material was well presented in descriptions and pictures in all categories until lighting. Lighting needs many more pictures and patients. The concepts seemed to be rushed and the pictures didn't help as much or weren't as specific as previous lectures. Overall a good class.
Giorgia
January 24, 2019
is really well done,i learned a lot also if im totally new in this field! Def i go visit store thinking about what i learned here!
Tracy
December 30, 2018
Good overview. Would be good to consider retail professionals a little more as well designers. We don't need to know the indepth details of lighting design because we don't really have control over what bulbs we use unless we're in a privately owned shop but a bit more about merchandising product effectively and changing the store design depending on various scenarios would be cool. The parts about display shapes and pricing were really helpful. Also more about what that movie scene by scene experience for the shopper actually looks like when done well.
Jim
October 17, 2018
A little soon to tell, but it appears to be what I want. Just had to accelerate the speaker's rate to 1.5x
Ellinoora
May 18, 2018
Unfortunately I felt that this course was really old fashioned and examples used were also outdated. Not very inspiring and very basic information about store design. Unfortunately I would not recommend this course.
Kevin
March 8, 2018
Thank you for the course, it gave me a lot of ideas as I work with Retail stores and the checklist was also a good addition. I believe that it could be more dynamic with exercises, but overall great course. Again great course and Thank you .
Denis
November 17, 2017
The information is rather generic. The quality of images and the presentation so far is on a very amateur level. Maybe later on within the course it'll become more valuable.
Sebastien
July 4, 2017
I want to learn about store design. I already know why I want to do it, and why it's important. I feel like I'm buying empty time at this point. 3 chapters of intro is too much.
David
June 26, 2017
very clear and concise, with just enough visuals to enhance a concept without being a distraction. also, the content is communicated in a sensible order. the content was presented very thoroughly and in an easily-understood format. thank you.
Elijah
April 6, 2017
Good quality material, the lecturer has a good grasp of material. The delivery is boring delivered with a monotonous tone. It was more like listening to an audio book than watching a lecture. An excellent and interesting course delivered poorly.
Elizabeth
March 18, 2017
The instructor ABSOLUTELY knows his stuff, unfortunately his delivery is as dry as toast. All in all was a great course & had tons of really useful information.
Nancy
October 25, 2016
I thik this overview section provides a very good insight for what the central topic of study is all about.
Lisa
August 8, 2016
Excellent, and just what I was looking for as a brush-up and niche-building design skill set! I cannot wait to dig into the details!

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Related Topics

433188
udemy ID
2/26/2015
course created date
1/3/2021
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