Salesforce B2B2C Commerce on lightning (with Hands-on exp.)

🚀 Salesforce B2B2C Commerce on Lightning: Hands-On Mastery with Techguru20, TGcourse 🌟

Unlock the Potential of Salesforce for Your Business!

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Course Content Overview:

Salesforce B2B2C Commerce on Lightning is a robust platform that empowers businesses to deliver exceptional buying experiences. This course is meticulously designed to take you through every nook and cranny of Salesforce B2B2C Commerce, equipping you with the practical skills to configure and manage your own B2C or D2C store. 🛍️✨

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What is B2B2C? 🤔

• Different Commerce Models: We'll explore various commerce models, their unique applications in different business scenarios, and understand the roles they play. 🔍

  • B2B: Products or services sold to another company.

  • B2C: Goods or services sold directly to end consumers.

  • B2B2C: A partnership model where a company sells its products in collaboration with another organization to an end consumer.

  • D2C: Brands selling their products directly to the consumer, bypassing traditional distribution channels.

  • B2C2B: Although less common, it involves selling consumer goods to businesses which then resell them.

• Partnerships: We'll delve into how partnerships can enhance your business model and reach. 🤝

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B2B VS B2C: Understanding the Differences 📉

• B2B vs B2C: A comprehensive comparison to understand the distinct approaches, user types, order sizes, and the potential for up-sell/cross-sell in each model. 🏗️🎫

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Why Salesforce B2B2C Commerce? ✅

• Fast Time to Market: Get your business online quickly with Salesforce's powerful tools.
• Trusted Platform: Leverage the security and reliability of Salesforce for your eCommerce needs.
• Intelligent Experiences: Utilize AI-powered insights to personalize customer experiences.
• Partner Ecosystem: Connect with a vast network of partners to expand your reach. 🌐🚀

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Salesforce B2B2C Commerce Features: 🛒

• Experience Management: Craft engaging customer experiences.
• Store Management: Manage inventory, orders, and more with ease.
• Cart and Checkout: Simplify the shopping cart experience and ensure a smooth checkout process.
• Product Discovery: Enhance product discovery and merchandising.
• Catalog and Merchandising: Showcase your products effectively with powerful catalog features.
• Storefront Pages: Create dynamic, customizable storefront pages to attract customers. 🖥️✨

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Configure Your B2B2C Commerce Store: 🎨

• Baseline Configuration: Start with the essentials of setting up your Salesforce commerce store.
• Shopper Profile and Permission Set: Customize profiles to tailor the experience for different types of users.
• Remote and Trusted Sites: Add and manage external sites that complement your Salesforce store.

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Create Your B2B2C Storefront: 🏬

• Add Storefront Data: Populate your new storefront with product listings, images, and descriptions.
• Activate Commerce Einstein: Leverage AI to provide intelligent recommendations and insights.
• Configure Navigation: Ensure a user-friendly experience with intuitive navigation.

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Managing the Store: 🛠️

• Self Registration: Implement a seamless self-registration process for new customers.
• Guest Access: Provide guest checkout options to increase conversion rates.
• Apex Classes for Checkout: Write custom Apex classes to handle complex checkout scenarios.
• Payment Processing: Set up and configure secure payment processing methods.
• Access Store: Go live with your store and start making sales! 🏁💳

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By the end of this course, you'll have a fully functional Salesforce B2B2C Commerce store that's ready to meet the demands of modern eCommerce. Whether you're new to Salesforce or looking to enhance your skills, this hands-on experience will prepare you for success in the competitive online marketplace. 🎓🚀

Enroll now and embark on your journey to mastering Salesforce B2B2C Commerce on Lightning with Techguru20! 💫🌟