SALES LESSONS - from the customers you're selling to

How would your CUSTOMER measure you as a salesperson? Find out what they love and hate about your sales & selling skills

4.60 (20 reviews)
Udemy
platform
English
language
Sales
category
instructor
146
students
2.5 hours
content
Aug 2022
last update
$19.99
regular price

What you will learn

Understand the customer at every step of the sales process

Top up your existing sales skills with insights from buyers

How to take into account what the client wants - and needs - when selling to them

Appreciate why ever-more 'clever' sales techniques will eventually fail you

Discover what customers measure - rather than what sales managers measure!

Description

MOST SALES COURSES ARE WRITTEN BY SALESPEOPLE FOR SALESPEOPLE

And there's nothing wrong with sharpening your professional sales skills.  However...

Understandably, salespeople concentrate on the sale.  In terms of their career, promotion prospects, pay packet, and status - the number and value of sales tends to be how salespeople are measured.

But it’s how they’re measured by their sales manager – it’s how they’re measured by their leaders and colleagues… it’s how they are measured INTERNALLY by the Company they work for.

So, this course flips things around. It looks at how your CUSTOMER would measure you as a salesperson. To be honest they don’t care about your sales quota that month. They are entirely disinterested in your promotional prospects and couldn’t give a flying fig about your pay packet!

On completing this course, you will be able to capitalise on your existing sales skills (because I’m assuming you have some already) by understanding at a far deeper level what customers REALLY want from you. And the surprise is that it’s not just the product or service you are actually selling.

This course ‘SALES LESSONS - from the customers you're selling to’ will build on and enhance your existing sales skills. Watch your sales multiply as you start to incorporate what most other salespeople simply fail to consider.


After looking at the problem (from the customer's point of view), the course takes you through the acronym ASK.  This stands for Attract; Serve; Keep - and what the customer needs and wants from you at each stage of the process.

There are a number of handouts and information sheets along the way as you develop your people skills specifically for a sales or SELLING environment.


Check out the free videos - and, if you DO buy and think it's rubbish, remember you can get your money back within 30 days (but it isn't rubbish, I promise!)

Content

Introduction

Promotional Video
Introduction
Don't buy this unless...
What are we, if not salespeople?
Good and bad salespeople
Commercial realities
Dysfunctional selling has led to dysfunctional buying
Who is your 'Avatar'?
Your customer's journey

Introducing A.S.K - concentrating on 'A' for ATTRACT.

Section 2 lecture 1: Introduction to ASK
Section 2 Lecture 2: The Marketing Function
S2 L3 The Hunter
S2 L4 Referrals
S2 L5 How your marketing 'lands' with your customer
S2 L6 Leveraging your contacts

Section 3 The 'S' of A.S.K. - SERVING

S3 L1
S3 L2 The Decision Making Unit (DMU)
S3 L3 The value of VALUE
S3 L4
S3 L5 Customer Care - a conversation (not a 'sale')
S3 L6
S3 L7
S3 L8 How to get back IN with a client

Section 4 The K of A.S.K

S4 L1 Introduction the the K or KEEP element
S4 L2 Your authority
S4 L3
S4 L4 NON sales contact
S4 L5 Why ASKING for referrals works so well

Section 5 ...And lastly...

S5 L1

Screenshots

SALES LESSONS - from the customers you're selling to - Screenshot_01SALES LESSONS - from the customers you're selling to - Screenshot_02SALES LESSONS - from the customers you're selling to - Screenshot_03SALES LESSONS - from the customers you're selling to - Screenshot_04

Charts

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SALES LESSONS - from the customers you're selling to - Price chart

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SALES LESSONS - from the customers you're selling to - Ratings chart

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SALES LESSONS - from the customers you're selling to - Distribution chart

Related Topics

3550710
udemy ID
10/6/2020
course created date
11/21/2020
course indexed date
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course submited by