Commercial Photography


Start Your Photography Business - The Complete Course

A step-by-step guide to launching your own successful photography business!

4.62 (612 reviews)


5.5 hours


Jan 2021

Last Update
Regular Price

What you will learn

You will learn everything you need to start a successful photography business

You will learn best practices for each step of a photography gig - from booking the client to final delivery

You will learn business basics such as registering a business name, getting a business license and tax ID, and choosing a structure

You will learn how to set prices, what equipment you need and how to find your first clients

You will learn how to create a website and portfolio that gets you more clients

You will learn how to expand your online presence with Instagram, Facebook, Google, Yelp and more

You will learn how to set up a proper business with accounting, insurance and tax tips


You want to make money with your photography, right?

This is the perfect course to help you launch your own photography business, and we're so glad that you're here.

We've created a complete blueprint to every aspect of running a successful business, and it's all here in this course. From the business side of things like registration, licenses and taxes to the marketing side of things like getting your first clients, creating a website and setting prices, you'll learn it all with this course.

Once you enroll, you'll get access to a downloadable workbook that includes action items, helpful tips and resources. Using the workbook together with the courses video lectures and case studies should make it easier than ever to get your business up and running.

You'll have your business up and running in no time!

What do we cover in this course?

  • Kinds of photography businesses

  • Choosing your business name & structure

  • Business registration, tax IDs, licenses and bank accounts

  • Building a business website

  • Setting your prices

  • Designing a portfolio that sells

  • Equipment you need to get started

  • How to get your first paying clients

  • Getting listed on Google Maps and search results

  • Expanding your online presence with modern marketing techniques

  • Tips for every step of a paid photography shoot

  • Scaling your business

  • and so much more!

Our goal is that by the end of this course, you'll have a photography business of your own. If there's anything we can do to make this course better for you, just let us know. As instructors we will continue to update this course with any latest skills or practices that will benefit you.

Our happiness guarantee...

We have a 30-day 100% money back guarantee, so if you aren't happy with your purchase, we will refund your course - no questions asked!

We can't wait to see you in the course!

Enroll now, and we'll help you start a photography business of your own!

Phil & Will


Start Your Photography Business - The Complete Course
Start Your Photography Business - The Complete Course
Start Your Photography Business - The Complete Course
Start Your Photography Business - The Complete Course


Introduction to Starting a Photography Business

Welcome to Class

DOWNLOAD: Course Workbook

DOWNLOAD: Activity Workbook

Why Do You Want to Start a Photography Business?

What Kind of Photography Business Do You Want to Start?

Important Personal Note from Instructor Will

Case Study: Starting a Photography Business

Join the Official Student Photography Group

Basics of Starting a Photography Business

Introduction to this Section

Choose Your Business Name

Choose Your Business Structure

Register Your Business Name

Get Your Federal Tax ID

Get Your Business License

Get Your Business Bank Account

Register Your Online Accounts - Domain Name & Social Media

Branding Your Business

Set Your Prices

Example of a Price List

The Photography Gear You Need to Start a Business

Case Study: Business Basics

Case Study: Will's Equipment

Get Your First Paying Clients

Introduction to this Section

You Need to Prove Yourself

The Best Place to Find Your First Clients

What to Charge for Your First Clients

Intro to the 'ON SET' Lectures

ON SET - Partnering with Other Creatives

ON SET - Getting Work in a Competitive Environment

Important Note About Shooting Wisely

Case Study: Getting Your First Clients

Create Your Photography Business Website

Introduction to this Section

The Best Website Platforms for Photographers

What You Need to Put on Your Website

Tips for Designing the Perfect Portfolio

Case Study: Looking at Photography Websites

Expanding Your Online Presence

Introduction to this Section

Use Instagram to Grow Your Business

Use Facebook to Grow Your Business

Get Your My Google Business Listing

Get Your Yelp Business Page

Create Profiles on Photographer Review Sites

Find Work on Freelancer Job Sites

Use Craigslist to Find Initial Work

Case Study: Expanding Your Online Presence

The Photography Business Workflow

Introduction to this Section

Step 1 - Meeting Your Client

Step 2 - Booking Your Client

Example of a Contract

Example of an Invoice

Step 3 - The Shoot

Step 4 - Editing / Post

Step 5 - Final Delivery

ON SET - Overview of Will's Headshot Shoot

Example of Will's Email Directions

ON SET - Will's Backdrop Placement

ON SET - Using Paper Backdrop Rolls

ON SET - Adding a Back Light

ON SET - Interacting with Clients (See Will In Action!)

Case Study: The Business Workflow

Scaling Your Business with Better Infrastructure

Introduction to this Section

Using Podio to Keep Track of Everything

Business Insurance



Scaling Up Your Prices

Attending Conferences and Meetups

Case Study: Continued Business Growth

Selling Your Prints

Introduction to this Section

Why Should You Sell Your Prints

Choose the Best Printer

How to Price Your Prints

Where to Sell Your Prints Online

Selling Your Prints in Person

Wrapping Up This Section


Will's Tips for Personal and Creative Well-Being

Thank You Video


Mojeed30 August 2020

Amazing Course so far. But I noticed the content of the course is somehow tailored to USA audience in regards to tax and some other things .

Steffen1 August 2020

I liked that the course showed how the basics of business is implemented into the photography industry, what to think about before starting your business, how to get paying clients, how to set up your website for success, and so much more.

Erick28 July 2020

This is a great course for anyone thinking or starting a photography business. There is so many things to think about and setup. I wish I took this course earlier wile starting my business. Lots a great information and Action steps provided. Thank you guys!!

Eric11 July 2020

This class seems to be good so far. The "case studies" with the friend seem to kind of drag on forever without any real information; just a half hour of chit chat. This information in the actual lecute portion have been very informative though.

Dimple15 June 2020

Love the explanations given on each topic along with real-time examples. It builds greater understanding!

Prithendu20 February 2020

after completing the photography masterclass course I've also completed this course successfully & I've to say that I'm confident than before. I know I can build a successful career in photography business. I also know that it's going to take a lot of time & hard work but I'll defiantly do this.Special thanks to all the mentors of videoschoolonline for all of their amazing content.

Jitesh26 January 2020

Course is a good for ideas and it helps to go to the right resources required to start a photography Business.

Luthando22 January 2020

yes the content is good and covers a lot of different aspects one should consider if starting a photography business

Andrew15 January 2020

This was insightful and encouraging material covered in this series. I took a major hit when an event shoot went bad because of the terrible orange lighting in the venue. I was tricked by the rehearsal and as a consequence the white flash lighting and the deep orange ambient light played havoc with my carefully prepared settings. I lost a flash unit and remote trigger and only about 70% of the shots were usable after repeated cross-post processing to correct the white balance through using three software packages. I was rattled and this course helped me to affirm that everyone fails at some point and even though you want to walk away from it all, you must still stick to it and add this to that long list of experience and lessons learned. Thank you, Andrew Ross, ACRoss Photographic

Emran2 January 2020

I appreciate the efforts of the instructor, but unfortunately, the content is very basic. The main reason I bought this course to understand various ways to find clients and sell photography. For any business, the first question to answer is, how to get clients. Not about how to make a website, how to make invoices etc. Those are secondary once I get clients. But, I did not get very solid information about that. Yes, I got a couple of website names where I can sell prints, one scene was about how to sell in person, and that's all was my takeaway from this course.

Scott9 December 2019

Although I came into this course with some prior knowledge having studied photography through college having graduated, there was some really insightful information provided that helps me take steps forward in helping me building my own photography business. Very helpful and useful information, especially for people who may not have the prior knowledge.

Anett3 December 2019

Was great, helped me understanding more the business part as I would like to start to take it more serious. What things I need to take care paperwork wise, tax, legal things. I liked the "selling your prints" section too.

James2 December 2019

So far, so good. I have a good understanding of what I want and what to expect, so looking forward to the meat of How To Do. I have now completed the course and felt that I got what I was looking for and am much more confident that I can effectively and efficiently start my photography business. Thanks very much.

Vanessa21 November 2019

Yes, definitely. I've been struggling so much in this area of my photography and just hearing the first few videos have calmed my stress and anxiety levels down. I'm excited to continue!

Naomi3 November 2019

This course has been so helpful in getting me started! I feel like I now have a clear plan in front of me, and the course even helped me to check some of the first steps off my list!


3/19/2020100% OFFExpired


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