Personal Branding Fundamentals For Experts And Professionals

Learn the Four Powerful Steps to Developing a Cohesive Authority Personal Brand.

4.82 (36 reviews)
1.5 hours
Jan 2022
last update
regular price

What you will learn

This course will arm you with all the strategies, tactics, and tools to kick start your brand from the ground up and on a minimal budget.

Become the go-to expert in your field by developing an authority brand.

Serve a specific group of audiences by defining your niche and developing a unique offer proposition.

Build social proof around your brand by developing a low-entry product.

Stand out and present yourself attractively by developing a cohesive brand image.

Communicate your message clearly and boldly by developing a consistent social media presence.

Attract business opportunities by developing a consistent and credible personal brand.

This course will not discuss becoming a social media influencer or public figure.

This course will not discuss how to take and edit social media photographs.

This course will not discuss how to get social media likes and followers.

This course will not discuss every small tactic of social media tools such as Tiktok or Instagram.


In this course, you will learn the building blocks of how to kick start your personal brand as an expert from the ground up and on a minimum budget.

You will begin this course by understanding the purpose of personal branding, how to build a powerful personal brand, and the primary pillars for building a solid brand.

Then you will refine and harness your expertise to appear as a credible source of information rather than presenting yourself as an unprofessional hobbyist.

Then you will walk through the process of specializing and niching down your expertise. You will understand your client's pain points and develop an expertise proposition that serves a specific group of audiences with a specific objective and desirable outcome.

Your next step is to develop your first low-entry educational product be it your first book or online course, and with this single but critical step, you will position yourself as the authority brand of your field of expertise, drive social proof around your brand and attract business opportunities.

Once you are clear about your audience and brand positioning you will develop your brand visual presentation with a look that fits your personality, expertise, and values.

You will learn through real-life examples how different experts leverage the power of brand archetypes, colors, typography, and themes to reflect a cohesive brand image and attract loyal clients.

You will also learn how to craft a professional bio that makes you look like an expert in your field. This powerful step will make you stand out and differentiate your brand from the rest in your field.

At the end of the course, you will kick start your social media presence, communicate your engaging message, and offer value to a group of audience and potential clients.

You will generate tons of content ideas for your YouTube channel,  structure your videos like an expert, and develop the courage to publish your content.

This course is for starting experts struggling with kick-starting their personal brand and lacking the process or blueprint to building an authoritative personal brand.

Throughout this course, you will learn practical strategies, steps, and tools to build your brand from the ground up and on a minimal budget.

This course is not about getting more subscribers or followers on social media. It is not about how to become an influencer or a public figure. In this course, you won't learn about all the small tactics of social media tools such as Instagram and TikTok.

This course is for serious experts looking to represent themselves professionally, establish themselves as experts in their fields, and generate revenue out of their expertise while building an authentic brand.

If you are ready to become the go-to expert brand in your field, then this course is your best guide. Enroll now, and I will see you on the inside.


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Personal Branding Blueprint

Welcome: Please Start Here
Chapter 1: How to Build a Robust Personal Brand
Chapter 1 Takeaways and Assignment
Chapter 2: How to Identify Your Niche and Target Audience
Chapter 2 Takeaways and Assignment
Chapter3: How to Create and Promote Your First Product
Chapter 3 Takeaways and Assignment
Chapter4: How to Present Your Personal Brand Visually
Chapter 4 Takeaways and Assignment
Chapter5: How to Communicate Your Expertise on Social Media
Chapter 5 Takeaways and Assignment
Chapter6: Conclusion


July 6, 2022
Well-founded, practical course that is straight to the point and clearly demonstrates the lecturer's knowledge and experiences in brand building for experts and professionals. This course differentiates itself from more general personal branding courses or books I came across in the past. I highly recommend it to professionals who are interested in developing their personal brands.
March 30, 2022
I loved every second of the course. It is packed with valuable information and has helped me to organize my idea and thoughts to create a legit brand. I cannot wait to get started! The course is presented in an easy to understand manner and yet explained with alot of detail and reasoning. I really enjoyed it and found extreme value in the contents. Thank you!
March 6, 2022
I like how the course content is presented, simple, and easy to understand with engaging slides and interesting assignments.
February 25, 2022
As an artist, I feel frustrated when it comes to presenting my brand online, this course has made it simple for me to understand the do's and don'ts when it comes to publishing my work on social media.
February 16, 2022
I'm a Yoga teacher. I teach online. I used to create some content for my Instagram profile now and then. The problem I had was that I lacked a strategy to make engaging content that gets me students or clients. This course helps!
February 13, 2022
This course has clarified my thinking about personal branding and gave me a clear framework to create a personal brand for my boxing class.
February 12, 2022
Finally, a course about personal branding without all the fluff, empty promises, and false information.
February 9, 2022
I used to talk a lot about myself on my Instagram feed. This course has changed my mind. I dismissed the point that I was trying to help a student or a client. Now I agree that I have to think more about spending extra time in the research, understand the frustrations of my audience, and create short but informative content that solves a problem. Thanks!
February 4, 2022
I used to be afraid of the camera. I knew this was holding me back from sharing my ideas and getting better opportunities. The instructor was helpful with getting you through this step. Thank you
February 3, 2022
I am working as a content creator and python teacher. I wish I watched this course 6 months sooner. It changed my mind and my way. Thank you Nour
February 1, 2022
How to promot our product is what all want! It becomes harder and harder day after day, especially in this global situations.



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