Unlock Your Influence: Personal Branding for Experts

The Four Pillars of Personal Branding: A Guide to Becoming an Authority

4.75 (41 reviews)
Udemy
platform
English
language
Branding
category
instructor
1,133
students
1.5 hours
content
Jan 2022
last update
$49.99
regular price

What you will learn

This course will arm you with all the strategies, tactics, and tools to kick start your brand from the ground up and on a minimal budget.

Become the go-to expert in your field by developing an authority brand.

Serve a specific group of audiences by defining your niche and developing a unique offer proposition.

Build social proof around your brand by developing a low-entry product.

Stand out and present yourself attractively by developing a cohesive brand image.

Communicate your message clearly and boldly by developing a consistent social media presence.

Attract business opportunities by developing a consistent and credible personal brand.

This course will not discuss becoming a social media influencer or public figure.

This course will not discuss how to take and edit social media photographs.

This course will not discuss how to get social media likes and followers.

This course will not discuss every small tactic of social media tools such as Tiktok or Instagram.

Description

Discover how to establish your personal brand as a recognized expert with this comprehensive course. Designed for beginners on a budget, you'll learn how to effectively develop and promote your personal brand without breaking the bank.


In this course, we'll delve into:

  1. Understanding Personal Branding: Learn the purpose and importance of personal branding, and discover how to establish a strong foundation for your own brand.

  2. Refining Your Expertise: Transition from being seen as a hobbyist to a credible expert by honing and presenting your unique skills and knowledge.

  3. Identifying Your Niche: I'll guide you through finding your specific niche, understanding your client's challenges, and offering solutions tailored to a unique audience.

  4. Creating Your First Product: Whether it's a book or an online course, your first educational product can elevate your authority in your field, drive social proof, and attract opportunities.

  5. Developing Your Brand Identity: Create a visual representation of your brand that reflects your personality, expertise, and values.

  6. Learning from the Pros: Draw inspiration from real-life examples of successful personal brands and understand how they utilize brand archetypes, colors, typography, and themes to attract a loyal customer base.

  7. Crafting Your Professional Bio: Stand out from the crowd by learning how to write a professional bio that shines a spotlight on your expertise.

  8. Launching Your Social Media Presence: Kickstart your online presence by learning how to communicate your message and provide value to your audience across social media platforms.

  9. Content Creation: Generate an abundance of content ideas for your YouTube channel, learn how to structure your videos like a pro, and build the confidence to share your content with the world.


This course is ideal for beginners who want to lay the groundwork for their personal brand but lack the blueprint to do so. I'll provide practical strategies, steps, and tools to build your brand from scratch, even on a tight budget.

This course is not about gaining followers or becoming a social media influencer. Instead, it's for serious individuals aiming to represent themselves professionally, establish authority in their field, and generate income from their expertise while building an authentic brand.

If you're ready to be the go-to expert in your field, this course is the ideal guide. So, why wait? Enroll now, and let's begin your journey to becoming an authoritative personal brand.

Content

Personal Branding Blueprint

Welcome: Please Start Here
Chapter 1: How to Build a Robust Personal Brand
Chapter 1 Takeaways and Assignment
Chapter 2: How to Identify Your Niche and Target Audience
Chapter 2 Takeaways and Assignment
Chapter3: How to Create and Promote Your First Product
Chapter 3 Takeaways and Assignment
Chapter4: How to Present Your Personal Brand Visually
Chapter 4 Takeaways and Assignment
Chapter5: How to Communicate Your Expertise on Social Media
Chapter 5 Takeaways and Assignment
Chapter6: Conclusion

Screenshots

Unlock Your Influence: Personal Branding for Experts - Screenshot_01Unlock Your Influence: Personal Branding for Experts - Screenshot_02Unlock Your Influence: Personal Branding for Experts - Screenshot_03Unlock Your Influence: Personal Branding for Experts - Screenshot_04

Reviews

Adedeji
October 19, 2023
The course is very informative and I've learnt alot about personal branding for myself and my business.
Stacey
July 26, 2022
There are a lot of different kinds of personal branding. This is focusing on course creators/content experts. It's good, but a bit narrow in focus.
Katherine
July 6, 2022
Well-founded, practical course that is straight to the point and clearly demonstrates the lecturer's knowledge and experiences in brand building for experts and professionals. This course differentiates itself from more general personal branding courses or books I came across in the past. I highly recommend it to professionals who are interested in developing their personal brands.
Michell
March 30, 2022
I loved every second of the course. It is packed with valuable information and has helped me to organize my idea and thoughts to create a legit brand. I cannot wait to get started! The course is presented in an easy to understand manner and yet explained with alot of detail and reasoning. I really enjoyed it and found extreme value in the contents. Thank you!
Sara
March 6, 2022
I like how the course content is presented, simple, and easy to understand with engaging slides and interesting assignments.
Luca
February 25, 2022
As an artist, I feel frustrated when it comes to presenting my brand online, this course has made it simple for me to understand the do's and don'ts when it comes to publishing my work on social media.
Karim
February 16, 2022
I'm a Yoga teacher. I teach online. I used to create some content for my Instagram profile now and then. The problem I had was that I lacked a strategy to make engaging content that gets me students or clients. This course helps!
Verne
February 13, 2022
This course has clarified my thinking about personal branding and gave me a clear framework to create a personal brand for my boxing class.
Lisa
February 12, 2022
Finally, a course about personal branding without all the fluff, empty promises, and false information.
Patricia
February 9, 2022
I used to talk a lot about myself on my Instagram feed. This course has changed my mind. I dismissed the point that I was trying to help a student or a client. Now I agree that I have to think more about spending extra time in the research, understand the frustrations of my audience, and create short but informative content that solves a problem. Thanks!
Peter
February 4, 2022
I used to be afraid of the camera. I knew this was holding me back from sharing my ideas and getting better opportunities. The instructor was helpful with getting you through this step. Thank you
Hesamaddin
February 3, 2022
I am working as a content creator and python teacher. I wish I watched this course 6 months sooner. It changed my mind and my way. Thank you Nour
Gabriel
February 1, 2022
How to promot our product is what all want! It becomes harder and harder day after day, especially in this global situations.

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DateDiscountStatus
1/29/2022100% OFF
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4509916
udemy ID
1/23/2022
course created date
1/28/2022
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