Personal Branding Path To Top-1% Personal Brand

Professional personal branding: Brand yourself to become a top 1% influencer, and grow through personal branding.

4.50 (229 reviews)
Udemy
platform
English
language
Branding
category
instructor
37,934
students
7.5 hours
content
Jan 2024
last update
$64.99
regular price

What you will learn

Use personal branding to create a self-branded business and gain financial independence

Monetize your self-branded business

Learn the different personal branding paths to get recognized as a thought leader in your niche

Set up and run a podcast or YouTube show to boost your personal branding and position you as an influencer

Branding yourself as an authority with a book and a bestseller status

Use effective ads and email marketing to grow more rapidly and create a stronger personal brand

Description

Learn to grow your personal brand, become an influencer in your niche, become your own boss, and gain financial independence and the rest of your career!

Once you achieve this, you will have the foundation to position yourself as a thought leader in your industry.

After that, this course will teach you how to create your "pedestal" which will give you the authority that would give you:

  • Real brand exposure for branding yourself as a respected influencer

  • Credibility and trust

  • Peer recognition, respect, and acceptance

Once you have peer respect and industry recognition, you are a thought leader.

After that, your job is to keep working on your personal brand to inch your way closer to the very top of thought leadership in your business field until you become the top influencer in your industry. 

This course will walk you through each step of the process, help you create a plan for success that is a good fit for your unique situation, and show you the most common paths to success for self-branded businesses.

Sign up now. This course will help you stop struggling with branding yourself, finally get the traffic, sales, and recognition you have been craving.

NEW: PERSONAL BRANDING WITH LINKEDIN AND ONLINE REPUTATION MANAGEMENT

A recent addition to the course is how to create a LinkedIn profile that helps your personal branding. Your LinkedIn profile is one of the first pages that come up when people search Google for your name when they look you up. So it is very important to have a professional LinkedIn profile, and we cover that in this course.

I'll also show you personal branding strategies to appear as a top professional when someone searches for your name on Google.

INSTRUCTOR BACKGROUND

I've been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 600,000+ students, impacted millions of entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.

I am an expert growth marketer and I myself have grown my personal brand and become an influencer in my niche. I create winning marketing strategies for my clients all the time. Now it is your turn to focus on your personal branding and gain the recognition you deserve.

BONUSES INCLUDED

* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable

* Personal invitation to my Facebook community after you complete the course

* My list of 50 business-success skills when you complete the course

* Be entered to get chosen for my student of the month status and have your business featured

RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT

If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because

1) I care about my students.

2) I feel a responsibility to make sure that students get their money's worth from the course.

MONEY-BACK GUARANTEE 

This personal branding course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed just like I've done for thousands of my other students. 

Invest in your future. Enroll now.

Content

Introduction and welcome

How to get immediate benefits from 1st lecture & course welcome and introduction
Subtitles, video quality, your certificate, tips on watching & common course Q&A
Unlocking course prizes and achievements to keep you motivated
Couple of helpful analogies
Your pedestal
Fakers vs. True influencers

Client case study: Choosing an influencer niche and monetizing it

Client case study: Choosing an influencer niche and monetizing it

Business planning your path: your thought leader, self-branding path

Traffic and growth path
Fill in the blanks for your growth path
Choosing your niche as a self-branded business
Niche research example
Fill in the blanks: your niche

Supplemental app resources to aid you in your business

Supplemental app resources to aid you in your business

Monetization

Worst monetization strategies
Ok monetization strategies
Best monetization strategies
Fill in the blanks - choosing your revenue

Your brand

Your name
Your picture
Consistency of artwork and design throughout your web presence

Your Google reputation management

LinkedIn
Using Twitter
How to get featured and interviewed and have that rank in Google for your name
Benefits of paying for publicity
Your personal website or an about-us page
AboutMe
YouTube videos for reputation management
Amazon author page
Crunchbase
Yelp and creating a local business component for your business
Making your images rank in Google
Removing bad pages with negative things to say about you
Funny experience - search your name on Google Keyword Tool

Your show to boost your branding

Show introduction
Show goals and what is possible to achieve
Advanced content repurposing with strategies that work today & in the future
Show monetization
Should the show be daily, weekly or monthly?
Topic coverage: evergreen or current topics
Example of a newsy and evergreen topic
Solo show or with guests

Optional - basic podcast or YouTube equipment

Podcast equipment
YouTube equipment

Setting up a podcast (skip this section if you don't plan a podcast)

This section is optional - explanation
Marketing for a podcast
Podcast hosting
Signing up for LibSyn
Before setting up the podcast in iTunes
Last steps before adding your podcast to iTunes

Live YouTube or Facebook show (or live on other social platforms)

Live show section introduction
Getting encoding software
SettingOBSSettings
Restream.io
Bit rates and upload speed
How to go live on YouTube and Facebook at the same time
Good practices for a successful live show
Fill in the blanks - your show

Creating your book to cement you as a thought leader and generate revenue

Book section introduction
If you are not a good writer and don't want to write that is OK
Free and paid options for recording your book
Getting the voice recording transcribed if you recorded voice
How to get the transcription edited
How to get a beautiful cover created for your book cheaply
Additional places to sell your book
Fill in the blanks - your book(s)

Udemy to generate revenue and establish yourself as an expert

Introduction to the Udemy section
Business planning for your Udemy course
How to decide whether you should have a book or course on a topic?
What it takes to create a good course
Udemy course marketing
Niche dominance on Udemy
Fill in the blanks - your courses

How I did it - follow my example

I started by building expertise
First success: mobile apps for entrepreneurs
YouTube
Books
Udemy
Forty six productivity fields to improve in order for your business to grow
List of 46 productivity fields to work on
Coaching
Experimentation vs. focus - how much of each
How I prioritize tasks out of my many sub-businesses and 200 diff offerings

Setting up your website

How to create your website
How to find a good domain name

Facebook

Overview of Facebook marketing for a self-branded business

Email marketing

Introduction to email marketing
Email marketing provider overview
Creating your email list
Creating your autoresponder
Tips on setting up your autoresponder
Options for email popups
Free book giveaway

Google AdWords retareting introduction

Introduction to retargeting
Setting up AdWords Retargeting tag snippet
Creating an audience to re-market to
Finalizing the retargeting ad

Personal branding with a professional LinkedIn profile

LinkedIn as your reputation management on online resume
Professionally branding your 2 LinkedIn images
Managing your website listing on your contacts details
Updating your byline to promote your business or brand you
How to create a nice summary for your LinkedIn profile
LinkedIn endorsements and recommendations
Fast way to get recommendations
Experience, publications, and other important sections of your LinkedIn profile
Five hundred contacts and managing your connection requests
Company page for branding and SEO citation
Participating in LinkedIn groups
Your LinkedIn feed

Conclusion

Pros and cons
We are nearing the end of the course
Decisiveness: Start and stop planning & key to success from business literature
Bonus lecture: Next steps

Screenshots

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Reviews

Finch
October 15, 2023
Personal branding I am on my way to ladder up and increase my online presence with these personal branding tips so I can raise my profile by making courses or through social media or personal branding with publicity or writing a book - helpful course.
Meesha
August 18, 2021
THIS GUY IS SO CAL, SO INFORMATIVE AND MOVES AT A GREAT PACE. HE GOES INTO LENGTH AT EVERY NEW TOPIC, BUT DOESNT OVERWHELM YOU WITH TOO MUCH INFO. HE USES HIS OEN EXPERIENCE WHICH IS SO VALUABLE AND ALSO TEACHES WHAT HAS WORKED FOR HIM AND WHAT HASNT.
Azuree
November 11, 2020
Complete and thorough guide to establishing a personal brand. Real tips on how to get real followers.
Jacek
June 4, 2020
If you're an owner of a small business and want to raise your brand awareness, you've just got to do the marketing. Personally, I don't really feel that excited about the topic itself but Alex is making it very approachable. Good job with this one Alex!
Na
April 1, 2020
This course encompasses a set of key marketing elements around promotion of one's own branding, and how to align oneself with one's business marketing and strategy. The course covers brand management, monetisation and marketing in a binding and logical fashion, and offers great value for your bucks!
Kristie
April 18, 2018
This is a must-see course for learning to promote yourself on the internet. It's not always easy to do that but after taking this course, you will have a lot of useful tools for self-promotion. There are even ways to have negative things removed from pages. Learn specific, detailed ways to grow your brand and name on the internet.
Brian
March 5, 2018
Some really great stuff in this course for a variety of topics. Certain sections I identify with being an expert at and there were still some learning lessons on here. Great job again Alex!
Peter
January 24, 2018
A+++ This is an extremely good course. It is comprehensive, explained well, and I personally found it very inspiring.
Maximilian
January 18, 2018
I enjoyed the info on what fiverr has to offer. Also getting on a pedestal is truly important, gotta get yourself out there
Vincent
January 10, 2018
I appreciated the instructors guidance on how to differentiate myself in my industry. Great information.
Sara
January 2, 2018
Excellent course. Taught me some different strategies on how to brand myself and think differently from the competition
Brian
December 31, 2017
Alex delivers an outstanding course once again. He provides excellent tips and tricks to truly become an influencer and increase your personal brand awareness.
Betty
December 30, 2017
Excellent course. Great information and explained in an engaging fashion. Just what I needed to move forward.
Sam
December 26, 2017
i actually can say its good to learn, when you get in front such a awesome teacher, i just sit on the edge of my chair writing notes every few sentences, i don't want to miss anything
Jacqueline
December 26, 2017
Very practical course. The instructor offers very useful advice during this course and offers several examples that he walks through. I like how I can translate this course straight to my business and the brand I am trying to establish.

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1062162
udemy ID
1/5/2017
course created date
8/5/2019
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