MBA ASAP Business Strategy

Learn Strategic Thinking, Planning, Implementation, and Measurement

3.61 (9 reviews)
Udemy
platform
English
language
Strategy
category
instructor
94
students
5 hours
content
Mar 2024
last update
$49.99
regular price

What you will learn

Hone new skills online with expert faculty.

Learn the main concepts and tools of Business Strategy by an Award Winning MBA Professor, business consultant and MBA Graduate of the Ivy League Wharton School.

Learn to think strategically, create a strategic plan, how to implement your plan, and how to measure strategic perfomance. These are the tools of leadership.

Strategy is a firm’s answer to the following question: What can we do that is really hard? You will learn how to create competitive advantage.

Great strategy locates and exploits the fit between market conditions and a firm’s assets.

Understand business from a strategic perspective. Senior executives routinely share and discuss strategy with other direct reports. Prime your career path.

This course will help you become a better manager and leader.

Take your career to the next level!

Free $16.99 book version of this course!

Products don't create value, customers do. Learn how to perform customer discovery and qualitative research.

Description

The Importance of Strategy

Effective tactics are helpful to have, but without a strategy, they can be useless, like a powerful car without a steering wheel.


My many years of advising companies and making value-driven equity bets has made it crystal clear to me that the ascent of great companies is not linear but more a step function.


“To think is easy. To act is hard. But the hardest thing in the world is to act in accordance with your thinking.”
― Johann Wolfgang von Goethe

The importance of strategy is to provide a framework so we can act in accordance with our thinking. It provides a set of tools and techniques to help us achieve those hard things.


We are often told that successful strategy is a matter of boldness, but it is also as much a matter of patience and due diligence as overt action.

Strategy in business is the big picture.

Great strategy navigates between market conditions and a firm’s assets.

Competitive Strategy is a firm’s answer to the following question:

What can we do that is really hard?

It is about picking goals for the enterprise and then figuring out what resources are going to be assembled to achieve those goals. Learn strategic thinking, planning, implementation, management and leadership ASAP with this comprehensive course.

This course comes with my two Business Strategy books, lots of slidedecks, tons of articles from my award winning blog, and over two hours of lectures broken down into segments that address all aspects of Strategy. 

Strategy in business is the big picture. Implementing a strategic vision is how a business succeeds and is profitable.


Strategy is about figuring out how to create a sustainable competitive advantage and barriers to entering your markets. Strategy is a firm’s answer to the following question: What can we do that is really hard?

  • Great strategy locates and exploits the fit between market conditions and a firm’s assets.

  • Leadership and Management are the key skill sets that rely on strategy. Leadership is doing the right things. Management is doing things right.

  • Strategic Thinking and vision is the realm of leadership.

  • Strategic Implementation and executing the strategy is the realm of management.

  • Strategic Planning brings the skills of leadership and management together.

  • Business Strategy is about picking goals for the enterprise and then figuring out what resources are going to be assembled to achieve those goals.

Learn strategic thinking, planning, implementation, management and leadership ASAP with this comprehensive course.Achieve more, faster, and reach your full potential.

Are you planning on getting a business degree? An MBA? Want a leg up in your classes and coursework?

Looking for a way to turbocharge your career and level up? Thinking of changing careers or starting a business? Do you aspire to be a manager?

Why take this strategy course? Understand business from a strategic perspective. Senior executives routinely share and discuss strategy with marketing directors, operations chiefs, and other direct reports. But how much do those managers really understand about strategic thinking, planning, implementation, and measurement? A recent investigation into this question concluded most managers don't understand enough about strategy to be useful. Asked to take a basic strategy exam—a test that any CEO or senior manager should easily ace—a representative sample of U.S. managers from C-level executives to supervisors scored an average of only 23%.

Lack of strategic literacy matters and impacts an organization’s ability to optimally perform. Those who can’t speak the language of business can’t contribute much to a discussion of performance and are unlikely to advance in the hierarchy or reach their full potential.

Does a lack of strategic literacy matter? From a managers’ point of view, it surely does. Those who can’t speak the language of business can’t contribute much to a discussion of performance and are unlikely to advance in the hierarchy. People don’t tell their bosses that they don’t understand strategy. It’s the usual human reluctance to admit ignorance. In a survey, managers were asked what happens in meetings when people don’t understand strategy. The majority chose answers reflecting that reluctance, such as “Most people don’t ask because they don’t want to appear uninformed in front of their boss or peers.” Don’t let this be you. Take this course and understand Business Strategy.

To reach your full potential you need to master new business and personal skills.

Packed with practical advice the MBA ASAP Series are the primers you need to develop your managerial and leadership skills.

We’re MBA ASAP, our mission is to make advanced, quality business education accessible to capable students everywhere by leveraging technology at scale to deliver inexpensive online programs, courses, and books.

We know that talent is distributed globally, but opportunity is not. We believe all capable and committed students deserve the opportunity to change their lives and to impact their communities.

Education is most effective when educators, and students work together to create pathways for mutual success. Technology makes advanced learning locally available across geographies and enhances outcomes.

I encourage you to take this course. But if you decide not to, please take another class, or read a book.


To know what you don’t know is power. To ask and learn what you don’t know is a superpower.


Investing in learning makes you better at earning.

Content

Introduction

Introduction
Business Strategy Overview
The Strategic Cascade
Introduction to Strategy Slidedeck
MBA ASAP Business Strategy Book
The Evolution of Strategy

Strategic Process

Strategic Process
Strategic Choices

Strategic Thinking

Strategic Thinking
Strategic Thinking Slidedeck
Where to Play
Strategy and Marketing: Branding and Pricing
Branding and the Evolution of Products
Branding and the Evolution of Services
Strategic Positioning
Nintendo and Where to Play
Strategic Product Adoption
Amazon Example
Strategy and Technology Platforms
Strategy and Change

Strategic Planning

Strategic Planning
Strategy and Changing Business Models
Strategy and Innovation Adoption
The Innovator's Dilemma
Strategic Plan Template Book
Strategic Planning Slidedeck

Strategic Planning and Consensus Building

Strategic Planning and Consensus Building
Become a Better Negotiator

Become a Better Negotiator

Intro to Negotiation
Negotiation Infographic
Negotiation Management and Leadership
Negotiation
Navigating Agreement
Negotiation Criteria
For More Negotiation training...

Strategic Plan Template

Strategic Plan Contents
Strategy and Business Models Lecture

Strategic Implementation

Strategic Implementaion
The OODA Loop
Managing Strategic Momentum Slidedeck

Strategic Management

Strategic Management Slidedeck
Strategy and Decision Making
Strategic Leadership and Management

Strategic Leadership

Strategic Leadership Article
Strategic Leadership Slidedeck

Lean Strategy

Strategy and Entrepreneurship
Lean Strategy Slidedeck

Strategy and Technology

Strategy and Technology 1
Strategy and Technology 2
Technology Advances and Futurism
Strategy and Future Implications

Strategy and Marketing

Strategy and Branding

Strategic Measurement and Feedback

Strategy and Measurement
Strategic Measurement and Feedback 1
Strategic Measurement and Feedback 2
The OODA Loop
Strategy Analysis and Investing
Strategy and Economic Impact

Strategy Case Studies

Case Study 1: Apple and Steve Jobs 1
Case Study 2: Apples and Steve Jobs 2
Case Study 3: Customer Behavior Tracking
Case Study 4: Customer Data

Screenshots

MBA ASAP Business Strategy - Screenshot_01MBA ASAP Business Strategy - Screenshot_02MBA ASAP Business Strategy - Screenshot_03MBA ASAP Business Strategy - Screenshot_04

Reviews

Matt
September 22, 2020
Some of the videos seemed out of sync with the Course timeline. Specifically, it seemed like the video would jump in mid thought and it required me to pull pieces together of what might have been said. Overall, this was a good overview of Strategic principles.
Sérgio
August 2, 2020
John is an expert in his field, or several fields to name it right. A good introductory course to learn the basics and then be prepared to the big game with an expert course with John.
Kent
June 27, 2020
As an entrepreneur, now working on implementing a new business strategy for a company operating in several countries, I found this course very helpful. Specially like the included templates to kick-start from planning to execution easier. Recommend this also if you are new to strategy work, and need to start learning about business strategy with a practical focus too.

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3226207
udemy ID
6/11/2020
course created date
6/28/2020
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