Product Management Masterclass - Product Strategy Creation

Everything you need to know to develop a winning product strategy (incl. techniques, tools, projects, and more).
4.57 (176 reviews)
Udemy
platform
English
language
Product Marketing
category
instructor
Product Management Masterclass - Product Strategy Creation
1,744
students
6.5 hours
content
Oct 2023
last update
$44.99
regular price

What you will learn

1. Product Strategy Benefits - Understand why a Product Strategy is needed and what its key components are.

2. Product Vision - Learn how to create a compelling vision for your product.

3. Market Research - Learn which markets to enter and which to avoid by applying a market attractiveness analysis.

4. Business Design Modeling - Learn how to create a winning product strategy by applying techniques from the world of business design

5. Service Design - Learn what features to include in your product by applying service design techniques

6. Go-2-Market - Learn how to launch your new product using a marketing plan.

7. Monitoring - Learn what to monitor when launching a new product strategy

8. Project - Apply your knowledge and skills in a concrete use case that you build up throughout the course

Screenshots

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5396050
udemy ID
6/19/2023
course created date
8/4/2023
course indexed date
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