Master Product Management by actually building a Product

The most practical course for aspiring Product Managers | 14.5+ hours of videos | Real-life project | With Certificate

4.77 (456 reviews)
Udemy
platform
English
language
Management
category
instructor
Master Product Management by actually building a Product
3,846
students
14.5 hours
content
Apr 2024
last update
$89.99
regular price

What you will learn

Understand the end-to-end product development process and the role of a Product Manager

Understand and apply key frameworks and tools used in Product Management, including Design Thinking, Agile, Customer Journey mapping, Impact mapping, etc.

Develop relevant Product Management skills by building a product, from idea to launch

Use modern no-code tools like Glideapps to create functional products

Understand how to find a good problem to solve

Know how to do user research, from formulating a problem hypothesis and searching for a target audience to analysing findings and creating a problem statement.

Planning and conducting user interviews that bring insights about a problem and solution

Learn how to do competitor analysis, including Value Curve, Competitive Landscape, and Feature analysis

Understand how to gather market insights and size up a market

Learn about the role of product stakeholders and how to create an alignment with them around a product opportunity.

Get to know what is a company’s business model and what are some common business model types used in tech today

Practice solution ideation

Learn problem and solution prioritization techniques such as RICE, Critical path, KANO model, etc.

Manage risks associated with solution design and development by building Minimum Viable Experiments

Understand how to plan and conduct a Minimum Viable Experiment for your solutions

Get to know ten common prototyping techniques, from fake door tests to no-code prototypes

Practice building your first no-code solution prototype with Glideapps

Know how to get feedback on your solution from target users and product stakeholders and iterate

Understand what is a dual product development process

Learn about iterative software development frameworks, such as Scrum

Know how to scope Minimum Viable product with User Story mapping technique

Understand how to plan, execute and analyze product launch to market

Understand the role of product vision, strategy, and strategic product roadmap in the end-to-end product development process

Know how to set up product goals using the OKRs framework

Know what to expect when interviewing for a product manager role

Know how to demonstrate the relevance of your skills to a product role, even if you have never worked as an actual product manager.

Know how to prepare for your first (or next) PM interview process.

Understand how to make your PM job application stand out among other candidates

Why take this course?

Last Updated: April 2024


To date, just 12 months after the course was launched, 225 students have secured their first product manager jobs at companies such as MasterCard, Adobe, Internshala, Grab, Canva, Miro, and more. Refer to one of these success stories below:

```

Hello guys, extremely delighted to thank Anna and her product management course on Udemy to help me crack product manager interview and get my 1st job as Product Manager @ MasterCard. I had been working/stuck as a product owner, scrum master and didnt have enough product background to become a product manager. But Anna’s Product management course helped me refine my product skills, taught me key frameworks/mindsets that product managers across multiple domains use hence helped me upskill into a Product manager.

The way Anna simplifies complex product concepts and frameworks and ties it to real-life case studies is truly brilliant and helped me in enriching my product management journey

Thanks Anna again

```

Transitioning to and growing a new career, especially one as demanding as a Product Management career, is challenging.

Here are just some of the questions that may come to your mind:

  • What do I need to get started as a Product Manager?

  • Do I need a product certification to get into Product Management?

  • Is an MBA required to become a PM?

  • What skills do I need to transition to a Product role?

  • Do I have to learn how to code to transition to Product?

  • What projects can I join to learn product management?

  • Everyone says to build a product to get skills. But I don't even know where to start!

  • How do I make my application stand out and get hired?

  • How do I test my business ideas quickly, without hiring a CTO and technical team?

Sounds familiar?

I've also been there when I walked my way to a Product Manager role from being an IT and management consultant.

Hi, I'm Anna - Founder and Head of Product at Futureversity - an Edutech platform helping people advance their product management skills.

Before starting FutureVersity, I was a Product Director of a series B AI startup based in Singapore, where I relocated six years back to do an MBA program.

In my role, I built the product function from scratch and launched an alpha version of the no-code platform as a service for non-tech people to create AI applications with minimum effort and cost.

I'm also a Product Management mentor who helped over 20 000 (and counting!) students and mentees to move to Product Management from various backgrounds, including Consulting, Engineering, Design, Operations, Finance, and more, or start their own ventures.


After working 10+ years in Product and mentoring aspiring Product Managers and Entrepreneurs, I learned that lack of relevant product experience is the biggest obstacle to starting in Product Management. That's why I decided to develop this course to help you solve this challenge.

I invite you on a journey to create your Product, from idea to launch, as your educational side project by following along the structured curriculum of the course. And unlike the other programs where instructors only teach things and provide recommendations, I'll work hand in hand with you. I'll be creating my brand new Product, following the program with you, and asking for your early product feedback to decide on the next product directions.

You will get as close to building a Product as you possibly can after enrolling in the course.

And you don't need to learn how to code to start - we will use no-code software development tools to create a functional Product in a matter of days or weeks. These tools allow you to create working software without necessarily knowing how to write code in a traditional software engineering sense. Creating products with no code will not only let you test your product ideas faster but also strengthen your first or next application for a Product Manager role and make you stand out from other candidates.


In addition, you will also get the following resources when you enroll in the course:

14.5+ hours of lessons on Product Management, including a comprehensive overview of frameworks and methodologies that Product Managers use daily so that you are fully equipped for the role. We will cover Design Thinking, Lean, Agile and Scrum, Customer Journey Mapping, Impact Mapping, Business Model Canvas, Amazon Working Backward method, and much more.

The course also has a separate module on how to get ready for your PM interviews. Here, I'll share with you such things as what to expect from the interview process and how to prepare for the interviews, including crafting your perfect Resume, optimizing your LinkedIn profile and working on your Product Portfolio. We will also talk about how to use ChatGPT as your writing assistant when it comes to describing your transferable skills for a Product Manager role and speaking about your achievements.

100+ downloadable pdf resources with lectures summary and additional articles you can refer to so that you can quickly refresh the course content and further expand your knowledge.

Learners community where you can connect with me and the other students of the course to ask questions, give and receive support, and get an extra hit of accountability.

A complimentary Resume review is included in the course ($100 value). To help you stand out among other candidates and feel confident when applying for your first (or next) product manager role, I'll review your Resume and suggest improvements.

New course lessons and updates. As building a good product is all about continuous improvements, I will be adding new materials and resources to the course - to reflect your feedback, my new experience, and industry trends.

Certificate. Upon request, you will receive a signed Certificate of Completion from FutureVersity School for this course!

Screenshots

Master Product Management by actually building a Product - Screenshot_01Master Product Management by actually building a Product - Screenshot_02Master Product Management by actually building a Product - Screenshot_03Master Product Management by actually building a Product - Screenshot_04

Reviews

Jeroen
June 11, 2023
Must watch and learn for people trying to get their first startup off the ground and position their main product on the market. Using the course as a guide and action plan now - everything i need is covered, many approaches and frameworks to choose from presented and explained in a way that is suitable for a startup environment - happy i can use this to make my entrepreneur journey more controlled and focused now.
Una
June 11, 2023
Course has a very logical and robust structure, concepts and terminology taught always have needed explanations about their practical applications, which makes understanding way easier than in some of the other courses I took here. Also find especially useful that instructor is someone who is actively engaged in the industry at various levels, including hiring product managers herself, and she shares those experiences and tricks throughout the course - that kind of real world info is gold
Kshitish
June 6, 2023
This is the best course available online. I have studied Evan and Cole course - Become a product manager in which one can only learn definition of terms in an unorganized way whereas Anna has clearly explained everything in a systematic and organized way. She also revises all concepts taught at the end of every lecture and applies it to her Just Do follow along project and tells about various technologies and tools. These tools and "Just Do" project is very helpful if one wants to enter or switch to product management field.
Jeff
June 1, 2023
Great course, especially the follow-along project part. Actually seeing how to apply all the talking and theory to creating an app is pretty unique, makes it come alive and sync in way better for me
Zephyr
May 28, 2023
Effort was made to provide slides that have reasonably actionable content with some effects to enhance the presentation. Many resources are provided to allow the viewer to build their knowledge. The course can be reduced from ~120 lectures to about 50 or 60 if more time is spent condensing overlapping or repeated concepts (i.e., Journey Mapping, Solution Ideation). Also, though the instructor has provided sources, it may serve the students better if some of the visuals presented are not more than 5 years old (i.e., Retention Curve Product-To-Market). Lastly, often the recap does not align with the general lecture content (i.e., Solution Prototyping assumptions) -- it may serve the students well for the instructor to run a little more QA to make sure that if -- for example -- there are 3 bullets provided in the lecture, the recap has the same. Overall good -- room for improvement, primarily shortening the lectures by reducing redundancies and making sure to maintain an A to B 'critical path' for lecture content.
Alex
May 24, 2023
How far the transition from Project to Product thinking can go is wonderful. I finished the Project management specialty by Google in Coursera, and it felt like they gave too many tools, and I couldn't connect all the dots. This course tells a cohesive story from the beginning. And following with Agile after Lean at different stages is just priceless.
Ankush
May 23, 2023
half way through the course and so far it more than exceeds expectations, went through many PM courses here and still find quite a bit of new info here
Norman
May 4, 2023
Robust material. and I as well believe practice is key when learning something like this, think this course has the right focus and i see better progress when i actually get myself to do it. Course also is a good tool to broaden knowledge and get better acquainted with some of the more complicated frameworks and approaches, earned 5 stars in overall value
Kenechukwu
April 30, 2023
I like how this course emphaasizes the importance of practical applicable knowledge as opposed to plain book knowledge. It informs you of what matters from the very start,
Michael
April 22, 2023
Ana's course is highly recommended for anyone who is trying PM. Love the approache and a lot of good tips and information.
Anand
April 15, 2023
Surprisingly deep and wide, value definitely extends beyond just the beginner, something to come back to again and again! also quite pleasing to watch and listen, excellent content quality!
Sam
April 10, 2023
I've only been taking this course for an hour, but I can already tell that it's the most exceptional product management course I've come across. Despite trying out several well-known courses on Udemy and YouTube, this one stands out as unique, fresh, current, and straight to the point.
Dimitris
April 7, 2023
I’ve been following Anna online for some time now and glad to finally see this much anticipated accumulation of effort to arrive here in this more affordable format. As I come to expect from Anna’s other smaller projects - the course is packed with a mix of very well structured theory, powerful practical component with a sprinkle of real world product warrior and hiring manager insights to give us some extra edge. Definitely worth having this on the “bookshelf”
Constantine
April 6, 2023
This course offers an engaging blend of theoretical concepts and practical real-world projects to help you acquire knowledge and truly own it. I had been struggling for some time to find ways to advance my product management studies as memorizing and grinding theories did not help me advance anymore. Now, halfway through the course, it feels like it's absolutely what I wanted. It's an amazing product!
Ksenia
April 5, 2023
I’m trying to break into product management from sales and got many rejections because I don’t have “relevant product experience”… I was thinking about this option to work on my side hustle and signed up for this course as it offers exactly that. I took quite a few courses on product management already and noticed that it’s very common for them to be theoretical - you learn a lot about frameworks and tools but never apply them to something real. This course does the opposite - all lectures are built around creating a new product from scratch. Like working with a mentor side by side and looking at how she does the job. Highly recommended if you are looking to build up your product skills!

Charts

Price

Master Product Management by actually building a Product - Price chart

Rating

Master Product Management by actually building a Product - Ratings chart

Enrollment distribution

Master Product Management by actually building a Product - Distribution chart

Related Topics

5138720
udemy ID
2/5/2023
course created date
4/5/2023
course indexed date
Bot
course submited by