Master in Marketing Strategy and Marketing Management

Kotler / JNJ Best Practices; Learn how to use Marketing Analytics for Business Development; Beyond Digital Marketing

4.50 (87 reviews)
Udemy
platform
English
language
Marketing Fundamentals
category
instructor
18,221
students
11.5 hours
content
Jan 2024
last update
$49.99
regular price

What you will learn

What is Marketing Strategy

What is Excellence in Marketing Strategy

How can you formulate a Excellent Marketing Strategy

How can you implement your Marketing Strategy Excellently

Description

Want to build a great career in Marketing by Gaining Excellence in Marketing Strategy?

Take a look at this course only where you will

· Not only learn in depth how to gain Excellence in Marketing Strategy with concrete actionable advice, tools, techniques, processes and methodologies but also

· Skill yourself by learning from many case studies and developing a real life Marketing Strategy !

· Preview Many lectures for free to see the content for yourself

· Clear your doubts on this topic any time while doing the course

· Get Udemy’s 30 days Money Back Guarantee

Marketing and Strategy fascinated me as they do you. I was lucky to learn fundamentals of Marketing Strategy from Great Professor like P N Thirunarayana at India Institute of Management Bangalore with the Classic Text Book of Marketing Management by Philip Kotler. Thiru made us internalize the concepts by making us do many projects

That helped me get selected in Hindustan Unilever (HUL) as a Management Trainee. I learned more about Marketing Strategy Excellence by trying the concepts learned earlier during the 8 years at HUL. The 16 years at Johnson & Johnson further sharpened the learnings on Marketing Strategy to a level today when I can share them with you.

What I am sharing with you here is my learnings over these 24+ years doing marketing myself and managing teams of marketing managers. I am sure you can do even better in life than me with these learnings!

You can also skills yourself by developing real life Marketing Strategy in the case assignment given in this course

Please look at what other students like you are saying about this course

"Excellent Course with great explanations and real life cases!"

"Excellent and In-depth knowledge of Marketing strategies and there are quiz also to test your skills what you have learnt in it . I will recommend everyone to try it . It will beneficial for you and you will gain new skills"

"The coursework was not only informative but also incredibly enjoyable. I learned so much from your real-life examples! I also found the case studies to be the most interesting. I truly appreciate your expertise and engaging teaching style!"

"Complex terms are taught in simpler and informative way. The topics are detailed and apt for people who want to grow their careers in marketing. Case studies are really helpful."

"best"

"Ideas shared were delivered with simplicity"

"Absolutely, i get to know better about the concepts"

"all great"

"Everything is good let me continue the course"

Preview for yourself many lectures free. If you like the content, enroll for the course, enjoy and skill yourself to do even better in life by gaining Excellence in Marketing Strategy! If don't like the content, please message about how can we modify it to meet your expectations.

Please remember that this course comes with Udemy’s 30 days Money Back Guarantee

Content

Introduction

Introduction

What is Marketing Strategy

What is Marketing Strategy I
What is Marketing Strategy I
What is Marketing Strategy II
What is Marketing Strategy II
What is Marketing Strategy III
What is Marketing Strategy III
What is Marketing Strategy IV

What is Marketing Strategy Excellence

What is Marketing Strategy Excellence I
What is Marketing Strategy Excellence I
What is Marketing Strategy Excellence II
What is Marketing Strategy Excellence II
Marketing Strategy Excellence III

Excellent Marketing Strategy Formulation- Overview & Targeting

Excellent Marketing Strategy Formulation I
Excellent Marketing Strategy Formulation I
Excellent Marketing Strategy Formulation II
Excellent Marketing Strategy Formulation II
Excellent Marketing Strategy Formulation III
Excellent Marketing Strategy Formulation III
Excellent Marketing Strategy Formulation IV
Excellent Marketing Strategy Formulation IV
Excellent Marketing Strategy Formulation V
Excellent Marketing Strategy Formulation V
Excellent Marketing Strategy Formulation VI
Excellent Marketing Strategy Formulation VI
Excellent Marketing Strategy Formulation VII
Excellent Marketing Strategy Formulation VII
Excellent Marketing Strategy Formulation VIII
Excellent Marketing Strategy Formulation VIII
Excellent Marketing Strategy Formulation IX
Excellent Marketing Strategy Formulation IX
Excellent Marketing Strategy Formulation X
Excellent Marketing Strategy Formulation X
Excellent Marketing Strategy Formulation XI
Excellent Marketing Strategy Formulation XI
Excellent Marketing Strategy Formulation XII
Excellent Marketing Strategy Formulation XII

Developing Value Proposition

Developing Value Proposition I
Developing Value Proposition I
Developing Value Proposition II
Developing Value Proposition II
Developing Value Proposition III
Developing Value Proposition III
Developing Value Proposition IV
Developing Value Proposition IV
Developing Value Proposition V
Developing Value Proposition V
Developing Value Proposition VI
Developing Value Proposition VI
Developing Value Proposition VII

Implementing Marketing Strategy Excellently

Implementing Marketing Strategy Excellently
Implementing Marketing Strategy Excellently

Product Design & Development

Product Design & Development I
Product Design & Development I
Product Design & Development II
Product Design & Development II
Product Design & Development III
Product Design & Development III
Product Design & Development IV
Product Design & Development IV
Product Design & Development V
Product Design & Development V

Service Excellence

Service Excellence I
Service Excellence I
Service Excellence II
Service Excellence II
Service Excellence III

Brand Design and Development

Brand Design and Development I
Brand Design and Development I
Brand Design and Development II
Brand Design and Development II
Brand Design and Development III
Brand Design and Development III
Brand Design and Development IV
Brand Design and Development IV
Brand Design and Development V
Brand Design and Development V
Brand Design and Development VI
Brand Design and Development VI
Brand Design and Development VII
Brand Design and Development VII
Brand Design and Development VIII

Pricing & Incentives Design and Development

Pricing & Incentives Design and Development I
Pricing & Incentives Design and Development I
Pricing & Incentives Design and Development II
Pricing & Incentives Design and Development II
Pricing & Incentives Design and Development III
Pricing & Incentives Design and Development III
Pricing & Incentives Design and Development IV
Pricing & Incentives Design and Development IV
Pricing & Incentives Design and Development V

Communications Design and Development

Communications Design and Development I
Communications Design and Development I
Communications Design and Development II
Communications Design and Development II
Communications Design and Development III
Communications Design and Development III
Communications Design and Development IV
Communications Design and Development IV
Communications Design and Development V

Distribution Design and Development

Distribution Design and Development I
Distribution Design and Development I
Distribution Design and Development II
Distribution Design and Development II
Distribution Design and Development III
Distribution Design and Development III
Distribution Design and Development IV

Work together to create the market value

Work together to create the market value
Work together to create the market value

Summary

Summary

Screenshots

Master in Marketing Strategy and Marketing Management - Screenshot_01Master in Marketing Strategy and Marketing Management - Screenshot_02Master in Marketing Strategy and Marketing Management - Screenshot_03Master in Marketing Strategy and Marketing Management - Screenshot_04

Reviews

Jeremy
October 15, 2023
Absolutely, i get to know better about the concept but i hope the teacher pronunciates better the english so i could engage more
Gavani
August 6, 2023
The course provides excellent and In-depth knowledge of Marketing strategies. I have learnt so much from your real-life examples and case studies which help to understand the practicality of the concepts. I highly recommend others to do this course which can be very useful for anyone who want to pursue a career in marketing.
Ritul
July 6, 2023
Complex terms are taught in simpler and informative way. The topics are detailed and apt for people who want to grow their careers in marketing. Case studies are really helpful.
Harshit
April 14, 2023
Excellent and In-depth knowledge of Marketing strategies and there are quiz also to test your skills what you have learnt in it . I will recommend everyone to try it . It will beneficial for you and you will gain new skills .
Kriti
April 13, 2023
The coursework was not only informative but also incredibly enjoyable. I learned so much from your real-life examples! I also found the case studies to be the most interesting. I truly appreciate your expertise and engaging teaching style!

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udemy ID
1/28/2023
course created date
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