Title
Marketing Strategy Development: Stand Out From the Crowd
Master the Six Key Steps for Developing an Effective Digital Marketing Strategy

What you will learn
How to create a comprehensive digital marketing strategy for your project
What is a digital marketing strategy and its main types?
Techniques for assessing the target market and competitive analysis
Strategies for comprehending market positioning and potential avenues for growth
Methods for pinpointing and analyzing the target audience
Tactics for understanding consumer behavior and needs
The idea and different types of brand positioning
How to create a compelling unique selling proposition
What is a marketing mix? Classic and extended marketing mix models
4Cs, 4Rs, 3i, SIVA marketing mix models
Varieties of marketing communication channels and strategies for their selection
What is an omnichannel marketing, its benetits and difference from multichannel marketing
Insight into marketing budgeting and evaluating the outcomes of marketing endeavors
Main marketing metrics and their meaning
Why take this course?
π Course Headline:
π Marketing Strategy Development: Stand Out From the Crowd
π₯ Course Description:
Are you ready to unlock the secrets to success in the ever-evolving landscape of digital marketing? In today's fast-paced world, having a strong digital marketing strategy is paramount to the success of any business or brand. Digital marketing has revolutionized the way businesses connect with their audience, offering an array of tools and tactics that can be overwhelming. That's where our course comes in!
Whether you're a seasoned marketer looking to sharpen your skills or a newcomer eager to dive into the world of digital marketing, this course is designed for everyone who wants to craft a winning digital marketing strategy that drives results. π
This course isn't just about theory β it's a practical guide that will take you through the SIX KEY STEPS IN DEVELOPING DIGITAL MARKETING STRATEGIES:
- Competitive Analysis and Target Market Selection π―
- Target Audience Analysis π
- Defining Brand or Product Uniqueness β¨
- Marketing Mix Development π
- Strategic Marketing Channel Choice π
- Budgeting, Analyzing, and Measuring Results πΌ
π©βπ« Expert-Led Learning Experience:
This comprehensive strategy is formed with the assistance of top professionals:
- SkillsBooster Academy team has over 15 years of experience in digital marketing and education, with over 600,000 specialists worldwide having enrolled in their online courses.
- Yuliia Besedina, an expert practitioner with more than 20 years of experience in commerce and marketing strategy building for major brands like LG, HUAWEI, and SAMSUNG Electronics, also founded the Marketing ART agency.
- Iryna Keush and Iryna Yapar, senior marketing managers who have worked with top brands including Mondelez, Vodafone, Coca-Cola, Skyworth, Midea, etc.
π What's Included in Our Marketing Strategy Course:
- Theory: Over 3.5 hours of lectures with real-world examples, featuring lessons ranging from 3 to 15 minutes for an easy and digestible learning experience.
- Practice Materials: Quizzes, checklists, PDFs, templates, and tasks to make your coursework interactive and valuable.
- Feedback and Recommendations: We will review all your assignments and provide constructive feedback to help you improve.
- 24/7 Expert Support: Any questions? Our team is always ready to assist you.
- Lifetime Course Access: Get lifetime access to the course, plus all future updates!
- Udemy Certificate for Completion: Celebrate your achievements with a Udemy certificate!
β Social Proof and Success Stories:
Don't just take our word for it. Our course has empowered hundreds of thousands of professionals to change their lives and excel in digital marketing. π
π‘ Why Choose This Course?
- Real-World Application: Learn through practical examples and real-life scenarios.
- Expert Guidance: Be guided by industry veterans with years of hands-on experience.
- Interactive Learning: Engage with tasks and assignments to solidify your new knowledge.
- Support Whenever You Need It: Our team is always there to support you, whenever you need assistance.
- Learn at Your Own Pace: With lifetime access, you can learn on your own schedule.
πΈ Risk-Free Investment:
This course comes with a 30-day money-back guarantee. If you're not satisfied with the course, we offer a full refund β no questions asked! π‘οΈ
Ready to elevate your digital marketing skills and transform your marketing strategies? Enroll now and take the first step towards mastering the art of digital marketing with our expert-led course! π
Enroll now and let's embark on this journey together! #DigitalMarketingMastery #ElevateYourSkills #OnlineLearningSuccess
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Our review
π Course Review: Mastering Digital Marketing Strategy π
Overall Rating: 4.49/5
Pros:
-
Content Quality: The course content was found to be insightful and exceedingly informative, providing a comprehensive understanding of digital marketing strategies.
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Structured Lectures: The way the lectures are structured within the course is commendable, making it easier for learners to follow along and absorb complex information.
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Expertise Gained: Participants reported that the knowledge and expertise gained from the course were more than they could have anticipated, with many expressing satisfaction and a high recommendation for others in the field.
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Real-World Application: The practical tasks and tests provided within the course allowed learners to apply what they've learned directly to their work, making the education immediately useful.
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Ease of Understanding: The instructor's ability to simplify complex concepts was highlighted by numerous reviewers, making the content accessible and clear for learners at various levels of expertise.
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Comprehensive yet Concise: The course strikes an excellent balance between being thorough in its coverage of topics without being overly long or drawn out.
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Resourceful: The course materials are described as organized and plentiful, with the suggestion to include downloadable PDFs for offline study.
Cons:
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Pricing Expectations: Some reviewers mentioned they entered the course with lower expectations but were pleasantly surprised by its quality, suggesting that marketing the course more prominently could attract more learners.
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Advanced Topics: A few reviewers found some topics to be above their head, despite their experience in content marketing, indicating that the course may cater to a range of expertise levels. This suggests that revisiting the course at a later stage might be beneficial for deeper understanding.
Suggestions for Improvement:
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Course Continuation: The suggestion for a part 2 of the course focusing on recent advancements in AI and ML, as well as how they impact consumer behavior and brand differentiation, could enhance the curriculum's relevance and depth.
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Universal Reach: The idea to put the course content on YouTube with ads was recommended to increase its accessibility and perceived value.
Additional Feedback:
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Course Accessibility: One reviewer pointed out that despite having practical knowledge prior to taking the course, they still gained valuable insights that will aid in their career growth.
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Organization and Resources: The course was described as very organized and resourceful, indicating that learners found the materials presented in an effective manner.
In summary, this course is highly recommended for anyone looking to develop or enhance their skills in digital marketing strategy. It has been praised for its clarity, practical application, and thoroughness in covering essential topics. The suggestions for improvement focus on expanding the curriculum to include cutting-edge trends and enhancing the course's visibility and reach. With its current structure and content, the course stands out as an excellent resource for both beginners and experienced professionals in digital marketing.
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