Title

Master Course in Marketing Psychology 2.0

Marketing Psychology, Consumer research, Neuromarketing, Consumer behavior, Consumer psychology,Market research, Pricing

3.73 (149 reviews)
Udemy
platform
English
language
Other
category
instructor
Master Course in Marketing Psychology 2.0
18 550
students
2 hours
content
Feb 2025
last update
$19.99
regular price

What you will learn

Learning about what marketing psychology 2.0 is and why it's important

Understand the tactics, principles, concepts, and effects of marketing psychology

Learn what's the connection between marketing psychology and consumer behavior?

Analyze the theories, practice, colors, and social media of marketing psychology

Learn about marketing psychology and virtual reality and How do I become a marketing psychologist?

Why take this course?

🚀 Master Course in Market Research and Marketing Strategy 2.0 🎓

Course Headline: Dive into the World of Marketing Psychology – Unlock Consumer Insights and Drive Successful Campaigns!


Introduction: Welcome to the future of marketing where understanding consumer behavior is not just an advantage but a necessity. Dr. José J, an expert in the field, will guide you through "Master Course in Market Research and Marketing Strategy 2.0" – a course meticulously crafted for marketers, business owners, and strategists eager to master the art of Marketing Psychology 2.0. This comprehensive program is designed to equip you with advanced principles and practices that will empower you to create compelling marketing campaigns in today's competitive marketplace.


Course Modules:

🎯 Module 1: Understanding Marketing Psychology 2.0 🧠

  • Discover the core tenets of Marketing Psychology 2.0 and its transformative role in modern marketing strategies.
  • Unravel the reasons behind the importance of integrating psychological principles into market research and strategy development.

🎯 Module 2: Tactics, Concepts, and Effects of Marketing Psychology 📈

  • Delve into the key tactics and concepts that underpin Marketing Psychology 2.0.
  • Analyze the profound effects these strategies have on consumer perceptions, preferences, and decision-making processes.

🎯 Module 3: The Connection between Marketing Psychology and Consumer Behavior 🛍️

  • Examine the complex interplay between marketing psychology and real-world consumer behavior.
  • Understand how psychological insights influence consumer choices and contribute to market trends.

🎯 Module 4: Theory, Practice, Colors, and Social Media of Marketing Psychology 🎨✨

  • Bridge the gap between theoretical knowledge and practical applications of marketing psychology.
  • Gain a deeper understanding of how colors and social media platforms can affect consumer psychology.

🎯 Module 5: Marketing Psychology and Virtual Reality 🎮

  • Explore the dynamic field where marketing psychology meets cutting-edge virtual reality technology.
  • Learn how immersive experiences can be leveraged to enhance marketing strategies and create memorable brand interactions.

🎯 Module 6: Becoming a Marketing Psychologist 👩‍🏫🚀

  • Discover the various pathways to becoming a proficient marketing psychologist.
  • Obtain practical insights, skill development strategies, and career guidance for those aspiring to excel in this vibrant field.

Key Topics:

  1. What is Marketing Psychology 2.0 and Why is it Important? 🤔💡

    • Understand the significance of evolving consumer behavior insights.
    • Learn how to apply psychological principles to gain a competitive edge.
  2. Tactics, Concepts, and Effects of Marketing Psychology 🛠️✨

    • Master the tactics and concepts that drive marketing success.
    • Analyze the impact of these strategies on consumer behavior.
  3. The Connection between Marketing Psychology and Consumer Behavior 🤝👥

    • Explore the relationship between consumer psychology and decision-making.
    • Learn to leverage insights for market segmentation and targeting.
  4. Theory, Practice, Colors, and Social Media of Marketing Psychology 📚🌈📱

    • Bridge the gap between theoretical knowledge and practical application.
    • Discover how colors and social media can influence consumer preferences.
  5. Marketing Psychology and Virtual Reality 🏕️🚀

    • Explore the intersection of marketing psychology with VR technology.
    • Learn how to create engaging, immersive brand experiences.
  6. Field Specialization and Sales and Marketing Roles 🌟📈

    • Identify your niche within the field of marketing psychology.
    • Understand the roles and responsibilities within sales and marketing.
  7. Incentive Structures and Motivation 💰🎯

    • Learn how to structure incentives to motivate consumers and employees effectively.
    • Discover how motivation can be a driving force for success in marketing campaigns.

By the end of this Master Course, you'll be armed with the knowledge and tools necessary to leverage Marketing Psychology 2.0 in crafting innovative and effective market research and marketing strategies across various industries. Enroll now and embark on a journey to become a marketing psychology expert! 🌟

Screenshots

Master Course in Marketing Psychology 2.0 - Screenshot_01Master Course in Marketing Psychology 2.0 - Screenshot_02Master Course in Marketing Psychology 2.0 - Screenshot_03Master Course in Marketing Psychology 2.0 - Screenshot_04

Reviews

Franz
March 1, 2024
Most of the course does not give any information, just an overview of what marketing psychology is. The first chapter is the most informative but gets often repeated in the others. Not what I expected from a "master course".
Olga
February 29, 2024
The course provides a good introductory step on the concept of Marketing Psychology, a topic that is not explained enough on other Marketing courses. Having said that, I think it needs to dive deeper on the subject. I'm looking forward to any updates in the future.
Shrestha
November 17, 2023
I am a Psychology Student. This content's really useful for me. It's appropriate for learning Marketing Psychology. Thanks.

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5049546
udemy ID
30/12/2022
course created date
21/03/2023
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