Title

Learn To Market, Position & Sell Your Product Successfully

Mastering Product-Centric Marketing Strategies for Enhanced Brand Awareness, Traffic, and Conversions

4.92 (19 reviews)
Udemy
platform
English
language
Marketing Fundamentals
category
Learn To Market, Position & Sell Your Product Successfully
281
students
2 hours
content
Jan 2025
last update
FREE
regular price

What you will learn

Understand The Value And Learn The Fundamentals Of Marketing.

Explore B2C and B2B Varieties

Learn SWOT and PESTLE Analysis

Differentiate Marketing from Selling

Understanding Consumers Needs, Wants And Demands

Explore Diverse Marketing Strategies With Relevant Case Studies

Navigate the Marketing Funnel and 4Ps Of Marketing

Grasp Product Understanding and Promotion Strategies

Comprehend Naming, Branding, and Presentation

Understand Pricing, Different Strategies, and Competition Analysis

Explore Demand, Supply, and Pricing Dynamics

Dive into Product Distribution and Sales Locations

Learn Varied Product Promotion Strategies

Grasp Service Marketing and Key Elements like People and Process

Differentiate Service Marketing from Product Marketing

Construct Your Personalized Marketing Strategy

Familiarize Yourself with Terms like COCA and CLV

Why take this course?

πŸŽ“ Strategic Product Marketing: Guide Your Business To Success πŸš€

Course Instructor: Aaishwarya Chandra
Course Title: Mastering Product-Centric Marketing Strategies for Enhanced Brand Awareness, Traffic, and Conversions


Embark on a Transformative Journey in Marketing Fundamentals 🌟

Dive into the world of marketing with Aaishwarya Chandra in this comprehensive course designed to elevate your understanding of product marketing. This 10-part series is tailored to provide you with the knowledge and skills necessary to navigate the complex landscape of modern marketing and gain a competitive edge. Let's explore what each part of the curriculum entails:

PART 1: Introduction 🎬

  • Marketing Fundamentals: Learn the ropes of B2B, B2C, and the critical role marketing plays in business success.

PART 2: Marketing Research 🧐

  • Market Analysis: Understand how to conduct effective market research, including budgeting and analyses such as SWOT and PESTLE.

PART 3: Marketing Essentials πŸ“˜

  • Consumer Behavior: Uncover the psychological factors that drive consumer behavior, buying motives, and marketing models like STP (Segmentation, Targeting, Positioning).

PART 4: Core Marketing Principles πŸ—οΈ

  • Marketing Funnel & KPIs: Learn to guide potential customers through the marketing funnel and measure success with Key Performance Indicators.
  • The 4Ps of Product Marketing: Explore in depth each element – Product, Price, Place, and Promotion.

PART 5: Product πŸ›οΈ

  • Product Lifecycle & Strategy: Delve into product development stages, naming, branding, positioning, and more.

PART 6: Price πŸ’°

  • Pricing Strategies: Understand the delicate balance between price and cost, and how to set competitive prices that maximize profitability.

PART 7: Place πŸ“

  • Distribution & Channels: Identify the optimal channels for reaching your target audience, whether online or offline.

PART 8: Promotion πŸ“’

  • Promotional Mix & AIDA Model: Learn about different promotion types and how to apply the AIDA model for impactful marketing campaigns.

PART 9: Service Marketing (+3P) β˜•οΈ

  • Service Marketing Differences & 7Ps of Marketing: Discover the nuances of service marketing, completing your grasp on the full marketing mix (the 7Ps).

PART 10: Developing A Marketing Strategy πŸ”

  • Marketing Mix, Budgeting & Case Studies: Craft a cohesive marketing strategy using tools like COCA and CLV, and apply your learning through practical assignments and quizzes.

Why You Should Enroll Today! ✨

  • Interactive Learning Experience: Engage with real-world case studies and hands-on activities that solidify your understanding of product marketing.
  • Expert Guidance: Learn from the insights of Aaishwarya Chandra, a seasoned expert in strategic product marketing.
  • Actionable Skills: Gain practical skills you can apply immediately to drive brand awareness, traffic, and conversions for your business.
  • Flexible Learning: Study at your own pace, on your own schedule, from any device with an internet connection.

Ready to Transform Your Marketing Approach? πŸš€

Take the first step towards mastering strategic product marketing by enrolling in this course today! Elevate your business, boost your brand, and drive success with our comprehensive curriculum designed for marketers at every level. Don't miss out on this opportunity to stand out in the crowded marketplace. Enroll now and unlock your potential with Strategic Product Marketing: Guide Your Business To Success! πŸŽ“πŸš€

Screenshots

Learn To Market, Position & Sell Your Product Successfully - Screenshot_01Learn To Market, Position & Sell Your Product Successfully - Screenshot_02Learn To Market, Position & Sell Your Product Successfully - Screenshot_03Learn To Market, Position & Sell Your Product Successfully - Screenshot_04

Our review


Course Review: Mastering Digital Marketing Strategies

Overall Rating: 4.85 out of 5

Pros:

  • Structured Content: The course is designed in a way that is easy to follow and understand, making it ideal for learners who are new to the field of marketing.
  • Clarity and Precision: The content is clear and precise, which helps in grasping complex concepts without confusion. This aspect was consistently highlighted by recent reviewers.
  • Comprehensive Resources: The course offers a wealth of valuable resources that go beyond just the lectures, providing practical tools and insights that can be applied to real-world scenarios.
  • Expert Instructors: The course instructors are noted for their expertise and ability to convey information effectively, which is crucial for learners who aspire to become marketers.
  • Balanced Content: The team has done an excellent job in keeping the content both comprehensive and concise, ensuring that students receive a thorough education without feeling overwhelmed.
  • Reliable Information: The course materials are reliable and have been praised for clearing marketing fundamentals, making it a trustworthy resource for understanding the basics of digital marketing.
  • Satisfaction Guaranteed: Many learners reported a significant improvement in their understanding of marketing strategies, branding, and product management after completing the course.

Cons:

  • N/A: Based on the recent reviews provided, there are no major drawbacks or complaints about the course. The feedback has been overwhelmingly positive.
  • Limited Perspective: As with any course, it may not cover every niche or specialized aspect of digital marketing. However, given the positive feedback, it seems to cover a wide enough range to be highly beneficial for most learners.

Reviewer's Insight:

The course "Mastering Digital Marketing Strategies" has consistently received high praise from recent students. It is clear that the course not only meets but exceeds the expectations of those looking to expand their knowledge in digital marketing. The structured, clear, and precise nature of the content makes it an ideal learning tool for aspiring marketers and those looking to refine their skills. The wealth of resources provided as part of the course is a standout feature that sets it apart from other offerings. The team's effort to balance depth with accessibility has created a course that is both comprehensive and easy to navigate. For those interested in entering or advancing in the field of digital marketing, this course appears to be an exceptional choice and comes highly recommended based on the feedback received.


Conclusion:

"Mastering Digital Marketing Strategies" is a top-rated course that has been met with enthusiasm by learners who have found it to be structured, clear, and precise. It is a valuable resource for anyone looking to enter the field of digital marketing or enhance their existing skills. The course's comprehensive coverage of marketing fundamentals, coupled with its practical resources, makes it an essential learning tool that is both reliable and satisfactory for aspiring marketers. If you are looking to gain a solid foundation in digital marketing, this course should be at the top of your list.

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5109172
udemy ID
24/01/2023
course created date
04/04/2023
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