Udemy

Platform

English

Language

Career Development

Category

Level up your professional brand on LinkedIn

Bring out the latent talent- Brand it right

4.83 (3 reviews)

Students

40 mins

Content

Jul 2021

Last Update
Regular Price


What you will learn

Following an effective strategy to build a network augmenting your personal brand

Doing Professional Branding using linkedin

Targeting the right audience to build your brand

Showcasing talent utilising existing resources


Description

A crucial part of your personal branding is making sure you come across as human, with the same issues and problems as your target market. The only difference is that you can show that you have found a solution to some of these problems you are willing to share with others.

Millennials, in particular, have a distrust of advertising. 84% of millennials trust neither the advertisements nor the brands that create them. Yet, they are prepared to believe people they feel they “know”!

For networking, job searches, and overall career development, having a personal brand statement provides a lot of benefits. People will search for you online and check out your reputation when they are evaluating whether to hire you or partner with you.

Your personal brand statement is the first thing that people will associate with you so you want to start on the right foot. A strong personal brand can open up doors to speaking engagements, job interviews, promotions, client relationships, and overall business success.

Have you already put in action your TOP strengths to brand your talent? If not, then DON'T WORRY!! This course will give you a clear understanding of Building your effective Personal Brand.


How I define it:

My personal brand is the values, the skillset, and the latent talents that will take me to the heights of success. Why do I have to hide those when I am on LinkedIn and other social media where I am desperately looking for a job ?? Is it wise to do that?

Absolutely NOT!!


Note: This course has been framed based on the best industry practices as published by Forbes and SHRM. For any excerpts taken as it is from online resources, references have been provided in the documents.


About me:

Founder MyPursuitPath dot com | HR Consultant | Certified Career Consultant | CBT Life Coach  | 11K Plus followers on LinkedIn | Career Mobility Consultant & ATS Resume Writer @ Randstad RiseSmart

To date, I've created, scaled, and optimized 600+ professional portfolios (LinkedIn, CV) that matter.  I connect and steer you in the right career direction! This all starts with an understanding dialogue. Let's find it together and uncover your values, aspirations, and next career move. Since 2014, I'm on LinkedIn but never fully optimized it, until 2019. Within a year, I did 30 plus LIVE SESSIONS  (LinkedIn & YouTube) with industry experts. I started with my own online Career Coaching platform, my brainchild "MyPursuitPath dot com" where I counsel professionals from all management levels. Within a year I took my followership from literally 5 to over 11K followers.


STAY TUNED: I am about to launch several other courses on UDEMY featuring LinkedIn Optimization, ATS Resumes, and Personal Development.



Screenshots

Level up your professional brand on LinkedIn
Level up your professional brand on LinkedIn
Level up your professional brand on LinkedIn
Level up your professional brand on LinkedIn

Content

ANALYZE

KNOW YOURSELF | USP | SELF ASSESSMENT

GO ONLINE

2 STEPS & Online Domains

LINKEDIN AND PERSONAL BRANDING

LINKEDIN

YOUR PERSONAL BRANDING STRATEGY

Leveraging Strengths

YOUR TARGET AUDIENCE

HOW DO YOU WANT THEM (TARGET AUDIENCE) TO VIEW YOU

LAST THREE ELEMENTS OF BRANDING STRATEGY

BRAND BENEFIT

BUILDING BRAND CREDIBILITY ON LINKEDIN

SUMMARIZING THE COURSE: SNIPPET FROM ONE OF MY ZOOM PERSONAL BRANDING WORKSHOPS

SUMMARIZING PERSONAL BRANDING STRATEGY

LINKEDIN PROFILE PICTURE, BANNER AND HEADLINE

THANK YOU FOR ENROLLING

CONNECT WITH ME

ZOYA USMAN | FOUNDER MyPursuitPath


Reviews

I
Ishtiaq5 July 2021

This Course is Amazing and very helpful in branding ourselves, LinkedIn profiling, Standing out in Crowd. Easy Steps, Brief Description. Thank You very Much Zoya for Sharing this Knowledge with us.


4141406

Udemy ID

6/23/2021

Course created date

7/20/2021

Course Indexed date
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