Design & Develop Unique Customer Value / Selling Proposition

USP Meaning; Examples; JNJ and Danone Best Practices; For marketing, advertising using unique product selling point

4.70 (49 reviews)
Udemy
platform
English
language
Entrepreneurship
category
instructor
Design & Develop Unique Customer Value / Selling Proposition
18,156
students
2 hours
content
Jan 2024
last update
$49.99
regular price

What you will learn

Understand what is a Value Proposition

Understand why do you need to have a Winning Value Proposition

Learn how to develop a Winning Value Proposition using tools like Customer Insight Generation, Concept Development and Testing

Develop a Winning Value Proposition for your current or new business!

Real Life Case Reviews

Why take this course?

Facing challenges in getting more customers? Don’t know what to communicate to get them interested?

Take a look at this Udemy course only where you will

  • Build your existing or new products business by developing a Winning Value Proposition because...Unlike other courses we not only tell you how to develop Value Proposition but also help you develop and test if this is the Winning Value Proposition for you

  • Gain Practical Experience by doing real life assignments

  • Preview many lectures for FREE

  • Get 30 days Money Back Guarantee

I formally learnt how to develop a Winning Value Proposition when I was the Regional Franchise Operations Director with the responsibility of developing new products for J&J in Asia Pacific Region working with the Regional R&D and Marketing Teams. We went through a weeklong workshop where we actually developed many value propositions for one of J&J Businesses using the process outlined in this course. These value proposition were later tested and modified to become Winning Value Propositions

I have continued to use the learnings from the above workshop from then in all my work involving marketing of an existing or new product for self and my clients including IIM Udaipur recently

What I am sharing with you here is not taught in management institutes but used in the industry. You have an opportunity to learn such a process and apply for your business by discussing with me as you go along in the course

Look at what are students like you saying about this course

"Awesome content! so far did not find it covered in the way it has been covered in the all the marketing text books including Kotler!"

"I am very happy to complete this course and I thank principal of udemy"

Preview for yourself many lectures for FREE covering each section. If you like the content, enroll for the course, enjoy and Develop a Winning Value Proposition for you to start building a successful business! If don't like the content, please message  about how can we modify it to meet your expectations.

Please remember that this course comes with Udemy's 30 days Money Back Guarantee.

Screenshots

Design & Develop Unique Customer Value / Selling Proposition - Screenshot_01Design & Develop Unique Customer Value / Selling Proposition - Screenshot_02Design & Develop Unique Customer Value / Selling Proposition - Screenshot_03Design & Develop Unique Customer Value / Selling Proposition - Screenshot_04

Reviews

Tim
October 6, 2023
Second Screen ist mobil über den Slides. Die slides sind oldschool und der Tutor ist schwer zu verstehen. Inhalt sonst klar und hilfreich.
Sheik
August 30, 2023
A value proposition is the set of unique advantages or benefits offered by a product, service, or individual to their customers or audience. It is a statement that explains why someone should choose or engage with a particular entity. To develop a value proposition, it is crucial to identify what makes you stand out, what issues you solve, and how you provide value to your target audience. It should address the pain points of end users and prioritize providing solutions.
Patty
January 14, 2022
Awesome content! so far did not find it covered in the way it has been covered in the all the marketing text books including Kotler!

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4457452
udemy ID
12/23/2021
course created date
2/1/2022
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