Crisis Communication: Essential Skills for Crisis Management

Mastering Crisis Communication: Learn Essential Skills for Crisis Management

4.55 (112 reviews)
Udemy
platform
English
language
Communications
category
instructor
Crisis Communication: Essential Skills for Crisis Management
951
students
1 hour
content
Dec 2023
last update
$34.99
regular price

What you will learn

Learn critical crisis communication skills.

Learn how to handle press and public relations on in crisis situations.

Explain how to respond quickly and confidently.

Identify different audiences in crisis.

Assess technical and physical resources.

Describe how to establish a chain of command.

Identify how to avoid common crisis response mistakes.

Why take this course?

Every organization occasionally has a crisis, problems or disasters to manage.  In this course learn more about how to handle press and public relations on such occasions.

Crisis communication is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Communicating during a crisis is one of the most important elements of a workplace crisis. ... Precise, timely and relevant information is critical during any crisis and emergency. It is suggested that crisis communication should be an integral part of an effective communications plan.

In this course, you'll learn the process of preparing your organization to communicate with employees, customers, suppliers, media, and the public at large. We'll cover identifying audiences, assembling a crisis response team, crafting an initial statement, and evaluating your response once the crisis has passed.

Furthermore, the course delves into the proactive measures organizations can take to minimize the impact of potential crises and build resilience in their communication strategies. Understanding the dynamics of crisis management allows professionals to not only react effectively when a crisis occurs but also to anticipate and mitigate potential issues before they escalate.

By the end of this course, participants will not only possess the knowledge and skills to navigate crises effectively but will also be equipped with a comprehensive understanding of crisis communication as an integral component of overall organizational resilience and strategic communication planning.

Screenshots

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Our review

🏅 **Course Review Summary** Overall, this course has received a high rating of 4.55 from recent reviews, indicating a very positive reception among learners. The following sections break down the pros and cons based on the feedback provided. ### Pros: - **Clarity and Organization**: The course is described as very clear and well organized, with all main topics covered comprehensively yet simply. - **Comprehensive Content**: Participants have noted that the course provides a solid foundation for understanding crisis communication, including inventory of communication channels, emergency response systems, and various other aspects. - **Applicability Across Fields**: The content is applicable not only in business scenarios but also in other fields, such as mental health facilities and victim advocacy. - **Informative Facilitator**: The facilitator covers the topics thoroughly with a wealth of information. - **Structured for Various Enterprises**: The course structure is suitable for small to medium enterprises and offers valuable insights for crisis communication management. - **Easy to Understand**: The pace of the course is conducive to easy understanding, with concepts clearly explained. - **Aid in Crisis Response Team Preparation**: The course equips learners to create a clear response team for crisis communication, focusing on communication rather than management aspects. ### Cons: - **Pacing and Visual Aids**: Some learners found the course to be a bit quick, making it slightly challenging to follow along, especially without visual aids which would aid in note-taking and retention. - **Lack of PDF Material**: The absence of a downloadable PDF for course content was noted as a drawback, although taking notes helped in memorizing the concepts. - **Business Orientation**: For those looking for more crisis-specific content rather than business-related information, the course may not fully meet their needs in their particular field. ### Additional Notes: - **Course Quality**: The quality of the course material is rated as high, with positive feedback on the information provided. - **Learning Experience**: A few learners mentioned that they would prefer a more visual and slower-paced delivery method to enhance their learning experience. In conclusion, this course is highly recommended for those interested in crisis communication management. It is particularly useful for professionals seeking to understand the communication aspects of dealing with crises. While it is comprehensive and well-delivered, improvements could be made by incorporating visual aids and possibly slowing down the pace to ensure all learners can fully grasp the content without difficulty.

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2608254
udemy ID
10/15/2019
course created date
10/18/2019
course indexed date
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course submited by