How to Start A Travel Business: Branding and Marketing

Branding and Marketing your travel business can be overwhelming but it is something you MUST do in order to be successful.  In this course, we will guide you through what you need to do to build your brand and then market yourself and business for success.  You cannot do one without the other, so get ready to explore your options.  We know that branding and marketing are really important to success in any business.  We try to help you take the guess work out of doing it with this instruction.  Guest speaker Dezaree Stack from Stack Strategies walks us through the process of branding.  Then add that to how to market yourself and your business and you have a winning combination for success.  It takes time and thought but if you invest the time, you will reap the rewards.  Have a piece of paper and pencil handy as you go through this course, you will definitely want to take notes of ideas that will pop into your head as you start this process.  It helps you to move forward if you can create a strategy to get started to building your brand and then prepare to market it when the time is right.  Just know, that you may change your brand several times over the years as you business changes and grows.  That's okay, it happens to all of us!  So get ready to build your brand and then launch it through marketing!