Copywriting - Become a Freelance Copywriter, your own boss

Build a successful freelance copywriting business - turn basic writing skills into a paycheck.

4.40 (2938 reviews)
Udemy
platform
English
language
Content Marketing
category
instructor
33,201
students
3 hours
content
Apr 2018
last update
$79.99
regular price

What you will learn

Part one – everything you need for a fast-track start, including your first article

Part two – the copywriter’s ‘how to’: sales copy, expert copy, and more!

Part three – the essential skills that mark out a real pro

Part four – how to boost your income and turn your new website into a money magnet

Description

You can start a new career as a freelance copywriter......

Just imagine, earning your living - a good living - without the hassle of commuting. Be your own boss. All you really need is a PC or Mac and a broadband connection - plus a desire to write and a bit of flair. Three months from now that could all become a reality. You will be a copywriter!

"After just a few months I am writing sales copy for a huge experiential company, as well as technical copy for a well-respected tech-industry publication and building websites for small businesses." Martin Brennan.

Unlike so many guides on the subject, it's not a jumped-up list of 'useful phrases'. It won't tell you 'how to make a million dollars overnight'. Instead it is a unique, detailed step-by-step guide to becoming a successful freelance copywriter working from home, from scratch.


Step by step
Follow each step and you can make between £300 ($450) a day and - with more experience - £500 ($750) a day. Not exactly a get rich quick formula, but a very respectable income. Especially for someone who is their own boss, has few overheads, doesn't have to commute to work, and chooses exactly how much or how little work they want to take on. Because my website has been live for some time now, I get more than I need and have to turn work away.

Is it possible?
Sure, and in this guide I will show you – in detail – everything you need to know. Things like:
• How to begin from scratch and quickly build a portfolio
• How to find clients - fast
• How to market yourself
• How to build a copywriter website in just five days - for free
• How to find the most profitable projects and drop the rest
• How much to charge

In fact, I will even share my killer 'terms and conditions' that enable me to close more business at higher prices. I will:

• Introduce you to the jargon – no getting caught out as a beginner
• Show how to walk your clients through a brief, how to research topics, how to write for print and how to write for the web
• We will look at different writing styles (or 'tone of voice' as the marketing people call it).
• I will teach you questioning techniques for telephone interviews (I do all my work over the net and by phone) and show you some clever, low cost phone recording kit and transcription software so that you won't even have to take notes
• Plus lots of tricks of the trade that save valuable time and mark you out as a real pro

And give you stacks of links to real samples of different types of copy, templates, tick lists and so on, plus more detailed descriptions of some of the topics covered in this book (build your own free library). In fact, everything you need to get you started with confidence.

Content

Getting started

QUICK WIN - publish an article 10 days from now
Hit the ground running
Copywriting - what's it all about?
Everything you'll need on day one
How to build a portfolio - fast
​Pick the most profitable sector to suit your skills
How much should you charge?
Your client contract- and a winning sales technique
Protecting your work with copyright ©
What have we achieved?
HANDOUT - How to hit the ground running

Choose projects where you feel comfortable

SALES COPYWRITING - whistle-stop tour
Time to meet AIDA
AIDA in practice
PRESS RELEASES
CASE STUDY copywriting
Case Studies and Adding Value - Fireside Chat
WHITE PAPERS the big earners
WHITE PAPERS what are they?
WHITE PAPERS what do they look like
Build A Copywriting Website In Just Five Days From Now
Your 'online brochure' copywriter's website - Fireside Chat
Back to basics

Back to basics II

Back to basics
The Bleedin' Apostrophe - Fireside Chat

How to boost your copywriting income

How to boost your copywriting income
Infomercials - a new revenue stream
NOTES - new revenue stream; Infomercials

More on pricing your work

Fireside chat - more on pricing

This and that

Glossary
Samples Of Finished Work
REALLY USEFUL LINKS

Conclusion

Hard Copy Notes - for those people having difficulty downloading
Conclusion - and more ways to sell your copy!

Screenshots

Copywriting - Become a Freelance Copywriter, your own boss - Screenshot_01Copywriting - Become a Freelance Copywriter, your own boss - Screenshot_02Copywriting - Become a Freelance Copywriter, your own boss - Screenshot_03Copywriting - Become a Freelance Copywriter, your own boss - Screenshot_04

Reviews

Tayze
October 6, 2023
I think, so far it has given me a broad overview of what the writer's industry entails. It has opened my eyes to what is required and gave me food for thought as to what genre I would best be suited for. Author seems very knowledgeable.
Dana
July 21, 2023
Very informative with lots of handouts. It may be a little outdated, but it still provides relevant tips on getting started.
S1eepy_Sheep
July 8, 2023
So far it is nice. I am eager to see what the bulk of the content is, as I have only just finished the introduction period of the course. Cheers.
Justin
June 17, 2023
Quality of the sound and video is not consistent, the graphical presentations is very basic. Considering the content itself, it’s not the best course as it is just introducing the concept without grasping the technique to do it
Billy
May 4, 2023
Very informative and useful course. Lots of handouts makes it easier to remember tasks and assignments. Easy to follow and learn.
Varniit
March 26, 2023
When I purchased this course, I expected more since two senior names were attached but I should have seen the red signs with ratings and reviews. The course "Copywriting - Become a Freelance Copywriter, your own boss by Len Smith and Sean Kaye Udemy" isn't much great or even good unless you are too novice at copywriting and freelancing. Anyways, mostly the course is theoretical and the level of practicality is nil. I already 6 years plus of experience so this was like eating baby food as an adult. Even the resources provided are too 2000 era type and most of them aren't downloadable in the format they say like if it is written "download PDF" then it downloads as some file without any proper extension. I don't know if the course makers are aware of this or not but udemy seems to not care about this as I read some reviews. I can't even ask for a refund since the days of refund have passed but this is unsatisfactory. I don't even know if this course even fits the current 2023 era or if was it made for Orkut, AOL, and Rediff mail era. Course makers, explain why this is so bad and made me yawn all the time.
Tanvee
March 1, 2023
I entered this course to learn more about ways I can kickstart my copywriting. And I got way more than i expected.
Ashleigh
February 23, 2023
A good course with lots of useful tips which, while outdated can still be applied in the current year. However, some links (eg the LinkdIn pricing) does not work so may need to be updated. Still worth doing this course as I found out lots of useful information I can use, and the sections are easy to follow and listen to!
Regina
February 16, 2023
I have learned a great deal thus far from this instructor, and look forward to finishing the course and doing a lot of copywriting!
Michelle
February 2, 2023
This information was helpful but a lot of it I have learned myself over the years. I would like to see more content that really hones in specific examples. Plus some of the content seemed outdated and some of the resource files could not be opened.
Denilee
January 13, 2023
Content is helpful. It would have been better if the sections are consistent throughout as I struggled to continue in a few sections as I am an auditory and visual learner hence I bought this package.
JD
November 29, 2022
I took the advice and rushed through the course. I am now headed back in to go through at a learner's pace and to follow the instructions. I have a great feeling about it. I hope to report back with a success story.
Obiageli
October 13, 2022
I COULD NOT DOWNLOAD MOST OF THE NOTES, THIS HAS AFFECTED THE LEVEL OF MY UNDERSTANDING, WHY NOT USE PDF FILE FOR ALL THE NOTES
Sotirios
September 10, 2022
Good course that explains everything very neatly, easy to understand and grasp the concept, it just seemed a little bit outdated for my liking. Of course the principles might stay the same throughout time but examples that include pricing based on studies taken many years ago may not be very well suited for today.
Tony
September 7, 2022
Very good, the parts that explained ezine article and How you construct your portfolio were very helpful.

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12248
udemy ID
12/31/2011
course created date
7/9/2019
course indexed date
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