3.75 (248 reviews)
☑ How to research your target audience using Facebook Audience Insights in less than 20 minutes
☑ How to extract demographic and behavioral data about your market, fans, website visitors, email subscribers and customers
☑ Gain valuable insights about any audience on Facebook (e.g. age & gender, location, education, household income, interests, spending methods, etc...)
☑ How to run more efficient Facebook campaigns
☑ How to analyze key demographic data and take your marketing to the next level
☑ 6 secret tricks to make more sense of your data
☑ One trick to find high-performing sharable content with Facebook Insights
☑ How to deploy a strong social media strategy
☑ How to find new paying customers with just a few clicks
☑ Preparing for mobile campaigns
☑ ... and much more!
Business Marketer’s Guide to Facebook Audience Insights
Learn how to use Facebook Audience Insights, one of the most powerful analytical tools out there. You’ll know how to analyze audience data so you can improve your marketing and focus on the people that are relevant to your business.
Whether you’re an advertiser that wants to target ads more effectively or a business owner that wants to learn more about your market, this course will bring you the insight you need.
Harness the Power to Analyze Your Audience
Run Profitable Paid Traffic Campaigns and Generate More Revenue
Facebook Audience Insights is the best tool to reach the right people, that is, the relevant audience to your product or service. Don’t waste time or money by trying to reach a broad audience without knowing anything about them. The key is targeted marketing.
This free tool will provide you with specific information about your market, from age and gender to household size and purchase behavior. Know your website visitors, fans, and email subscribers so you can market to them effectively. Then, you can turn them into customers.
Contents and Overview
The course will start with showing where Facebook pulls its data from so you can see how all this detailed, personal information is attained. Then you’ll learn the basics of the tool and how to research and analyze your market.
You’ll uncover six ways to make sense of your data so you can adjust your strategy based on your analysis. Finding shareable content that your fans love can be difficult, but you’ll see just how Facebook Audience Insights can help. You’ll also discover ways to identify new paying customers so you can increase your revenue.
Next you’ll find out how you can use the tool to develop a solid social media strategy. With this ability, you’ll gain more and more fans, who can transform into customers.
The course will wrap up by teaching you about mobile campaigns so you can determine if they are relevant to your market. If they are, you’ll know how to use them. And finally you’ll learn about bidding models so you can utilize Facebook Audience Insights to help you determine the right one to use.
Don’t let this powerful tool lie under your radar. Take advantage of this free offering to get close to your audience and grow your business.
Fundamentals Of Facebook Audience Insights
Meet & Greet
Self-Reported Facebook Data vs. Third-Party Data
Three Audiences You Can Analyze
Types Of Audience Data
How To Research Your Target Audience
How To Access Facebook Audience Insights
Basics Of Facebook Audience Insights
How To Research Your Market
How To Analyze Your Fans And Custom Audiences
6 Facebook Audience Insights Hacks
6 Ways To Make Sense Of Data
Hack #1 - One Trick To Find Sharable Content
Hack #2 - How To Find Paying Customers
Hack #3 - How To Determine The Income Level Of Your Audience
Hack #4 - Developing A Strong Social Media Strategy With Audience Insights
Hack #5 - Getting Ready For Mobile Campaigns
Hack #6 - Determine Your Bidding Model Easily
Bonus Lecture: Get Any of Sandor's Course for Up to 95% OFF!
Thank you so much Demark !!! Thank you. I had no idea Faces had such an amazing analysis tool. I will use it in my consultations and business analysis
Facebook Audience Insights provided me with insight and information I can use to analyze my fan-pages and to create my ad and marketing strategies! The course was easy to follow, short and to the point something that I can use immediately.
Extremely fast-paced for absolute beginners. USA centered content. Almost no examples about other regions/countries.
I thought the course was to general. More detailed explanation on what was covered with examples would have been nice.
Help to improve your skills with the campaings in facebook ads and many things that have to test on practice.
Very, very quick overview of Facebook Insight. Acceptable for free, but overall not worth money. Open Facebook Insight, explore and play there for 30min and result is same like this course. Cons - shallow content. Plus - Instructor speak very clearly.
Although, Course is provided a basic description. I came to know few things which I wasn't aware of. I feel like, Instructor should update this course a bit.
Fantastic! This opened the door to whole new world for me. Thanks for this course. Well presented. Logical arrangement. No fluff just useful, relevant information.
The course did say it is for beginners. However the course merely says how to do things - he hardly offers any tips or suggestions, and those he does offer are very, very straightforward and common-sensical. I like the instructor - he teaches well and has a loud and clear voice so you can hear - but I could have learned this material either through just going to Facebook myself and playing around for 10 minutes, or by watching one of many YouTube videos on this as well for free.
Honestly I already knew in the other courses related to facebook. But it's good for those dont use audiece insight yet.
Great and powerful course Easy to understand and to apply This course will help you get started with audience and make profit by facebook Thank you so much :D
I think they did a good job of explaining audience insights but I think they should give a practical example on how to use it in an actual facebook ads.A case study perhaps on how ads performed before using audience insights-and after using audience insights.
Fantastic course outlining and detailing the exact methods behind Audience Insights. Excites the mind, thinking of the possibilities for the highest targeting values and depth of data available to everyone, not just the big companies. Highly recommended to anyone wanting to learn about finding your target audience. Thanks
The course is a good use of every minute. The guides are very helpful for people who are unfamiliar with Facebook Insights. This will take you from accessing it to getting hold of the data you will need to learn more about your business. There are also advanced (although quite simple) tricks for streamlined data so you can laser-target your customers.
Thank you, I have been using Facebook ads for a year but havent use this feature. Looking forward to increase in sales!