Go Full Time with Wedding Photography
Everything You Need to Know to Go From a Wedding Beginner to Boss
What you will learn
Make and use your photography business brand.
Dial in a consistent editing and shooting.
Conduct a client meeting that converts every time.
Create value for your clients.
Set up a clear, effective web page that connects with customers.
Learn SEO basics.
Social media shortcuts from Lightroom to Instagram and Facebook.
Learn how to track conversion and apply it to your pricing.
Learn a cashflow system that helps you pay yourself.
Workflows that help automate steps to ensure no client gets forgotten.
Learn posing that works for every body type.
Learn how to balance off camera flash with ambient light.
See an entire wedding day workflow with gear used and flash placement.
Why take this course?
This is an 8 session video course packed with over 10 years of insight about starting and growing a legitimate wedding photography business. These clear, organized, info-packed sessions will help build a strong foundation towards a full time career in wedding photography.
Session One – Branding
How to make and use your brand on everything from your logo to your communication
How to dial in a consistent editing and shooting style
Session Two – Customer Relations
How I conduct a client meeting that converts every time
What to bring to a client meeting and how to follow up to create value for your customer
Session Three – Website + SEO Basics
How to set up a clear, effective web page that your customer will connect with
SEO basics that get your page discovered by new customers
Session Four – Marketing Foundations
My efficient workflow for batch posting on social media with short cuts to save you time
How I objectively track leads and conversion to know when to spend on marketing
Session Five – Finance + Legal
My cashflow system for organizing funds for taxes, expenses, profits, and more
Legal steps you need to set up and implement (including contracts) to do things “legit”
Session Six – My Workflow
My 5 step lead workflow to discover the customers that are right for you
My 10 step wedding customer workflow to build authentic connections
Session Seven – Posing + Lighting
My script of go-to poses (for every body type) that work for you during your wedding
The setup you need to balance off-camera flash with ambient light both day and night
Session Eight – Gear + When To Use It
My entire wedding day timeline with lenses used and flash placement
List (with Amazon links!) of everything you need to get started shooting more professionally
*BONUS SESSION* Pricing and Packages for Wedding Photographers
Discuss strategies with setting prices, figure out what exactly you need to be making to be “full time” with my free finance planning tool.
Preview an OBJECTIVE way to know when to adjust your prices up or down based on how many customers you convert to clients.
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