Gamification & Behavioral Design: The Octalysis Framework

Gamification and Engagement Design beyond Beyond Points, Badges, and Leaderboards

4.32 (4369 reviews)
Udemy
platform
English
language
User Experience
category
instructor
Gamification & Behavioral Design: The Octalysis Framework
23,426
students
3 hours
content
Feb 2019
last update
$189.99
regular price

What you will learn

Understand how the brain works

How to trigger motivations

Be able to apply behavioral design to all sorts of aspects in their lives, such as fundraising, sales, team motivation, parenting, teaching, relationships etc)

Be able to identify the differences between White Hat Motivation (makes people feel powerful but not sense of urgency) and Black Hat Motivation.

Why take this course?

🌟 **Course Title:** Gamification & Behavioral Design: The Octalysis Framework --- 🚀 **Headline:** Dive Deep into the Science of Engagement with Yu-kai Chou's Mastery in Gamification and Behavioral Design! --- 🌍 **Introduction:** Welcome to a transformative journey into the world of Gamification and Behavioral Design, led by the acclaimed expert Yu-kai Chou. Yu-kai is a globally recognized pioneer in this field, having made significant contributions at elite institutions like Stanford, Harvard, Yale, and having collaborated with industry giants including Tesla, Google, LEGO, IDEO, and Uber. As the original creator of the renowned Octalysis Framework, Yu-kai Chou's insights are invaluable. This intensive 3.5-hour course is designed to not just teach you about Gamification but to empower you with actionable skills and deep insights into human behavior. Through engaging video lectures, practical exercises, and real-world examples, you will gain a profound understanding of how the human brain works and how it can be influenced to create lasting engagement. --- 🎓 **Course Highlights:** - 🧠 **Comprehensive Learning:** Covering 70% of the content from Yu-kai Chou's best-selling book, this course offers in-depth knowledge of Gamification principles and their practical applications. - 🎨 **Mastering Behavioral Design:** Learn how to effectively trigger motivations and behaviors, and apply these insights across various aspects of life including fundraising, sales, team motivation, parenting, teaching, and relationships. - ⚖️ **White Hat vs. Black Hat Motivation:** Delve into the nuances of motivational psychology. Discover how White Hat Motivation can empower and inspire without urgency, while Black Hat Motivation creates urgency and obsession at the risk of burnout. Learn to strategically design experiences using these motivational frameworks. - 🌐 **Real-World Applications:** Gain the ability to apply Gamification strategies in real-world scenarios. Whether it’s enhancing customer engagement, boosting team productivity, or enriching personal relationships, learn to reshape behaviors and actions effectively. - 🤝 **Interactive Learning Experience:** Engage in thought-provoking discussions, quizzes, and hands-on projects that reinforce your learning and provide practical experience. - 👥 **Community and Networking:** Join a community of like-minded individuals and professionals. Share insights, discuss concepts, and network with peers and the instructor. --- 🚀 **Who Should Enroll:** This course is ideal for professionals in marketing, human resources, education, and sales, entrepreneurs, designers, and anyone interested in understanding and applying gamification and behavioral science in their professional and personal lives. Whether you're looking to enhance user experience, drive product adoption, or simply understand the mechanics behind what makes an app, game, or service addictive in a positive way, this course is for you. --- 📅 **Enroll Now:** Embark on a journey to understand the essence of human motivation and the art of influencing behavior. Transform your approach to engagement, motivation, and influence with "Actionable Gamification: Beyond Points, Badges, and Leaderboards." Enroll now and start reshaping the world around you through the power of Gamification and Behavioral Design! --- By enrolling in this course, you're not just learning a set of techniques; you're unlocking a new way of thinking that will permeate every aspect of your professional and personal life. Join us and unlock the full potential of gamification today! 🎮🚀✨

Screenshots

Gamification & Behavioral Design: The Octalysis Framework - Screenshot_01Gamification & Behavioral Design: The Octalysis Framework - Screenshot_02Gamification & Behavioral Design: The Octalysis Framework - Screenshot_03Gamification & Behavioral Design: The Octalysis Framework - Screenshot_04

Our review

📊 **Global Course Rating:** 4.38 ## Review Summary The course on Gamification and the Octalysis Framework has received a mix of positive and constructive feedback. Many learners found the information moderately helpful, with some noting repetition from the instructor and others suggesting that there are better gamification courses available for free. However, a significant number of reviews praise the course for its clarity in explaining complex concepts and its applicability to real-world scenarios. ### Course Pros: - **Comprehensive Framework:** The Octalysis framework presented is simple to understand and powerful when applied, according to several learners. It provides a structured approach to gamification design. - **Real-World Application:** The course is commended for taking complex ideas and breaking them down into practical steps that can be applied to product development and business strategies. - **Engaging Content:** Learners appreciate the real-life examples provided, which help to clarify concepts and make the material more relatable. - **Interesting Insights:** The course is described as eye-opening and insightful, with many learners expressing that it has broadened their understanding of gamification and human psychology. - **Recommendation for Diverse Audiences:** The content is considered suitable for those unfamiliar with gamification and for educators looking to apply gamification principles in teaching. - **Positive Learner Outcome:** Several learners report that the course has significantly impacted their approach to designing experiences and motivated them to further explore gamification. ### Course Cons: - **Repetition and Self-Promotion:** Some reviews criticize the instructor for repeating himself and focusing too much on self-promotion, particularly for his book. - **Need for Updates:** A few learners suggest that the examples used are outdated and that the course could benefit from more recent case studies. - **Desire for More Practical Examples:** Some learners felt that while the theoretical framework was well presented, they would have appreciated more in-depth practical examples to apply to their own circumstances. - **Pacing Concerns:** One learner felt that the third module was rushed and could have used more real scenarios for applying the concepts taught. ### Additional Feedback: - **Request for Multimedia Content:** A learner expressed a desire for videos to accompany the materials, indicating that a multimedia approach could enhance understanding. - **Spelling Correction Suggestion:** One reviewer noted a spelling mistake in the course material and suggested it be corrected (Human-Focused Design should be Human-Centered Design). - **Overall Satisfaction:** The overall sentiment towards the course is positive, with many learners recommending it and expressing that it has enhanced their conceptual understanding of gamification. In conclusion, while there are areas for improvement such as reducing repetition, updating examples, and incorporating more practical applications, the course on Gamification and the Octalysis Framework is generally well-received and offers valuable insights into the field of gamification. It is recommended with the caveat that learners may seek out additional resources to complement the content presented in this course.

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852028
udemy ID
5/17/2016
course created date
8/4/2019
course indexed date
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