Title

ASO & Mobile App Marketing: Monetize Your App

ASO (App Store Optimization), App Marketing, Mobile App Marketing skills to grow App install, Google Ads & Facebook Ads

4.27 (138 reviews)
Udemy
platform
English
language
Digital Marketing
category
instructor
ASO & Mobile App Marketing: Monetize Your App
2 023
students
5 hours
content
Feb 2025
last update
$69.99
regular price

What you will learn

Mobile App Marketing, App install campaign, Monetize your App!

Learn mobile app monetization using Google Ads, Grow Your Sales With Google Ads, Create Facebook Ads.

Facebook ads and App Monetization

Use app event optimization to find people who will take valuable actions in your app

You will learn how to correctly monetize your app

Optimize for specific app events

You will learn how to make more money with your app

Build an app install ad, step-by-step

You will learn to generate more revenue with your app

Leverage the Facebook SDK and app events

Use the app install objective to drive app downloads

Top app monetization strategies

Utilize available creative formats and placements

Measure and optimize your app install campaign

You will learn about mobile app business

You will learn how to grow your app business

You will become a much stronger mobile app entrepreneur

Retention increasing tips

Mobile App Publishing Types

In-App Purchase Monetization

Ad Placement Strategies

Ad Mediation Platforms

Analytical Tools` dashboards

Ad Network

User Acquisition Campaigns

Fill Rate/Match Rate

eCPM/RPM

LTV

ARPDAU (Average Revenue per Daily Active User)

ARPU (Average Revenue Per User)

Difference between ARPDAU and ARPU

What are the google play and apple app stores?

Organic installs; search and explore installs.

Category rankings.

Impressions, CTR and CVR.

Keyword usage in stores

Keyword rankings and organic install

How to find correct keyword?

How to track keyword?

CVR basics

Creative optimization

Apple and google algorithms

A/B testing

Reviews and ratings

Search Engine Optimization (SEO) is the practice of improving a website’s content to increase its likelihood of appearing in relevant search engine results.

SEO aims to increase website traffic by helping the website organically appear more often in relevant online searches.

Mobile App Marketing strategies and App monetization

There are free and paid SEO tools available for tasks like conducting keyword research, tracking keywords, measuring and analyzing website traffic, and assessin

Popular SEO tools for keyword research include SpyFu, Ahrefs, KWFinder, Ubersuggest, and Answer The Public.

Why take this course?

¡Hola! It seems like you've provided a comprehensive overview of SEO, Google Ads (formerly AdWords), and the differences between Google Ads and AdSense, as well as the benefits of taking a course on app monetization through ASO (App Store Optimization) and mobile app marketing.

Your message outlines the skills needed for SEO, the tools that can be used to facilitate SEO efforts, and the effectiveness of Google Ads when utilized correctly. You also differentiate between Google Ads and AdSense, highlighting the role each plays in the online advertising ecosystem. Additionally, you mention the high-quality production standards of the course content and the benefits that come with enrolling in the app monetization course, such as lifetime access, support, and a certificate upon completion.

If you have any specific questions or need further assistance on any of these topics or about the course itself, feel free to ask! Whether you're looking for advice on SEO strategies, setting up Google Ads campaigns, understanding ASO, or any other aspect related to app monetization, I'm here to help. Good luck with your learning journey and your app development endeavors!

Screenshots

ASO & Mobile App Marketing: Monetize Your App - Screenshot_01ASO & Mobile App Marketing: Monetize Your App - Screenshot_02ASO & Mobile App Marketing: Monetize Your App - Screenshot_03ASO & Mobile App Marketing: Monetize Your App - Screenshot_04

Our review

🌟 Course Review for Mobile App Marketing 🌟

Overall Rating: 3.90/5.0


Pros

  • Comprehensive Content: The course covers a wide range of topics, including mobile app marketing, Google Ads, Facebook campaigns, and the basics of digital marketing, making it an excellent resource for beginners and experienced developers alike.

  • Practical Approach: It provides real-world practices, such as creating actual Google Ad and Facebook campaigns, which is highly beneficial for learners looking to apply their knowledge directly to their projects.

  • Engaging Instructor: The instructor's teaching style is commendable, being both encouraging and clear, facilitating an enjoyable learning experience from start to finish.

  • Encourages Continued Learning: The course successfully motivates students to continue learning and applying the concepts of digital marketing.

Cons

  • Presentation Structure: Some learners found the presentation slides less structured than desired, which might make it harder for some students to follow the lectures effectively. Additionally, there are spelling mistakes in certain slides, which could be confusing for non-native English speakers or those seeking precision.

  • Outdated Information: A few reviews indicate that some of the course content is out of date, particularly with records from 2018, which may affect the applicability of the strategies taught.

  • Quizzes Quality: The quizzes within the course are reported to be poorly written in some cases, sometimes even illegible, which could hinder the learning process and assessment of knowledge retention.

  • Focus on Paid Marketing: The course leans heavily towards paid marketing, particularly user acquisition (UA) campaigns, and may not delve as deeply into organic growth strategies.

  • ASO Content Controversy: Some learners felt that the App Store Optimization (ASO) part of the course was controversial or did not meet their expectations for a comprehensive understanding of ASO.


Final Thoughts: This course is a valuable resource for those looking to market mobile apps, particularly focusing on paid marketing efforts. It offers a wide array of practical knowledge and is presented by an engaging instructor. However, potential learners should be aware of some issues with the presentation and content update dates. For those primarily interested in organic growth strategies or seeking the most current ASO practices, additional resources or different courses might be more suitable. Despite its flaws, the course still maintains a high rating, reflecting its overall value in the field of mobile app marketing education.

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Coupons

DateDiscountStatus
18/05/2021100% OFF
expired
3953894
udemy ID
02/04/2021
course created date
18/05/2021
course indexed date
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course submited by