Udemy

Platform

English

Language

Digital Marketing

Category

Full Mobile App Marketing Course 2021: ASO, App Monetization

Learn App Monetization, Grow Your Sales with Google & Facebook Ads, Get More Downloads with App Store Optimization (ASO)

4.68 (11 reviews)

Students

5 hours

Content

May 2021

Last Update
Regular Price


What you will learn

Monetize your App!

Learn mobile app monetization using Google Ads, Grow Your Sales With Google Ads, Create Facebook Ads.

Facebook App Monetization

Use app event optimization to find people who will take valuable actions in your app

You will learn how to correctly monetize your app

Optimize for specific app events

You will learn how to make more money with your app

Build an app install ad, step-by-step

You will learn to generate more revenue with your app

Leverage the Facebook SDK and app events

Use the app install objective to drive app downloads

Top app monetization strategies

Utilize available creative formats and placements

Measure and optimize your app install campaign

You will learn about mobile app business

You will learn how to grow your app business

You will become a much stronger mobile app entrepreneur

Retention increasing tips

Mobile App Publishing Types

In-App Purchase Monetization

Ad Placement Strategies

Ad Mediation Platforms

Analytical Tools` dashboards

Ad Network

User Acquisition Campaigns

Fill Rate/Match Rate

eCPM/RPM

LTV

ARPDAU (Average Revenue per Daily Active User)

ARPU (Average Revenue Per User)

Difference between ARPDAU and ARPU

What are the google play and apple app stores?

Organic installs; search and explore installs.

Category rankings.

Impressions, CTR and CVR.

Keyword usage in stores

Keyword rankings and organic install

How to find correct keyword?

How to track keyword?

CVR basics

Creative optimization

Apple and google algorithms

A/B testing

Reviews and ratings


Description

Hello there,

Welcome to the "Full Mobile App Marketing Course 2021: ASO, App Monetization" course.

Do you want to create a successful mobile app business with Google and Facebook Ads?
Do you want to make money with your Apps?
Do you want to learn app store optimisation?

Do you know;

  • How to make money with your Apps?

  • How to put Facebook ads on your Apps?

  • How you can turn a non-paying user into a paying user?

  • What can you sell to your subscribers?

  • How can you re-engage with your users?

  • How can you use Google Ads effectively to reach more traffic?

  • How to optimize app stores?

  • How to track keywords?

  • How to find correct keywords, creatives, A/B testing

If you want to learn all the answers "Full Mobile App Marketing Course 2021: ASO, App Monetization" course is the perfect place for you to start. This course is specifically designed for the Beginner all the way up to Advanced;

  • Ad Monetisation Experts,

  • App Developers

  • Mobile App entrepreneur

  • Marketing, strategy, and ad consultants who want to expand their business and offer more to their clients,

  • Technical or non-technical entrepreneurs

who needs to learn how to successfully Market, Promote, and Monetize your apps, so that you can actually make a living doing what you enjoy the most!

In this course, we have explained the Universal App Campaign from beginner to all levels. We have explained all the topics as simple as possible with examples, slides, and diagrams.

Also, If you are thinking to start to learn app store optimization, this course is for you. Because we have explained App Store Optimisation (ASO) from beginner to all levels.

We have created a lot of projects while explaining the subjects. Because we believe that applied educations are much more useful than other teaching methods.

Why would you want to take this course?

Our answer is simple: The quality of teaching.

OAK Academy based in London is an online education company. OAK Academy gives education in the field of IT, Software, Design, development in Turkish, English, Portuguese, Spanish, and a lot of different language on Udemy platform where it has over 1000 hours of video education lessons. OAK Academy both increase its education series number by publishing new courses, and it makes students aware of all the innovations of already published courses by upgrading.

Everyone is talking about design, coding but no-one is talking about how to make money with apps. There are tons of tutorials for how to make games and mobile apps, but everyone is silent about making money with apps and they are keeping it a secret. We believe in the power of sharing. We care about sharing. So we decided to come out and teach you how to actually make money with apps.

  • In this course we will cover;

  • Register and configure your app

  • Create a Facebook page for your app

  • Ad formats and placement

  • Build your app installs campaign

  • App events and optimization

  • Measurement for app ads

  • Key Metrics ( Revenue Metrics, User Acquisition, Engagement Tracking, etc )

  • App Publishing Process

  • App Monetization Types

  • Ad Monetization ( Ad Networks, Ad Mediation Platforms, Ad Placement Strategies )

  • Ad Placement Strategies ( Banner, Native, Interstitial, Rewarded Video )

  • Ad Monetization Tips

  • IAP Monetization

  • Subscription Model

  • Retention Increasing Tips

  • Understanding the apps ecosystem

  • Explore Google app campaigns

  • Leverage the Facebook SDK and app events,

  • Define your app campaign goal

  • Measure what matters in-app campaigns

  • Begin with app campaign settings

  • Finish with app campaign ad groups and assets

  • The role of the marketer in-app campaigns

  • Guide the machine for a better app campaign

  • Create and refine your app campaign

  • Optimize the app experience

  • What are the google play and apple app stores?

  • Organic installs; search and explore installs.

  • Category rankings.

  • Impressions, CTR and CVR.

  • Keyword usage in stores

  • Apple and google algorithms

  • A/B testing

  • Reviews and ratings

When you enroll, you will feel the OAK Academy`s seasoned developers' expertise.

Step-by-Step Way

By the end of the course, you’ll have a firm understanding of how to make money with apps. The good news is since the Free and popular tools are used you don’t need to buy any tool or application.

Video and Audio Production Quality

All our videos are created/produced as high-quality video and audio to provide you the best learning experience.

You will be,

  • Seeing clearly

  • Hearing clearly

  • Moving through the course without distractions

You'll also get:

  • Lifetime Access to The Course

  • Fast & Friendly Support in the Q&A section

  • Udemy Certificate of Completion Ready for Download

Dive in now!

We offer full support, answering any questions.

See you in the course!


Screenshots

Full Mobile App Marketing Course 2021: ASO, App Monetization
Full Mobile App Marketing Course 2021: ASO, App Monetization
Full Mobile App Marketing Course 2021: ASO, App Monetization
Full Mobile App Marketing Course 2021: ASO, App Monetization

Content

What will we learn?

What is covered in this course?

Introduction to Mobile App / Game Monetization

Introduction

Key Metrics

Revenue Metrics

User Acquisition Metrics

Engagement Tracking Metrics

Technical Performance Metrics

App Publishing Process

App Publishing Cycle

Prototyping

MVP (Minimum Viable Product)

LTV - Retention Tests

Publishing and Optimization

App Monetization Types

Ad Monetization

Ad Monetization

Ad Mediation

Ad Placement Strategies

In App Marketing Strategies

LTV - Retention Increasing Tips

LTV - Retention Increasing Tips

Understand the Apps Ecosystem

Understand the Apps Ecosystem

Explore Google App Campaigns

Explore Google App Campaigns

Define Your App Campaign Goal

Define Your App Campaign Goal

Measure What Matters in App Campaigns

Measure What Matters in App Campaigns

Quiz

Begin With App Campaign Settings

Begin With App Campaign Settings

Opening Google Adwords

Creating Universal App Campaign

Finding Your App on Google Play Store

Finish With App Campaign Ad Groups and Assets

Text Ideas for App Campaign

Adding Videos, Images and HTML5 for App Campaign

Bid Strategy for App Campaign

Targeting and Excluding Locations

Quiz

The Role of the Marketer in App Campaigns

The Role of the Marketer in App Campaigns

Create and Refine Your App Campaign

Create and Refine Your App Campaign

Guide the Machine for a Better App Campaign

Guide the Machine for a Better App Campaign

Understand Your App Campaign Results

Understand Your App Campaign Results

Optimize the App Experience

Optimizations of Targeting and Excluding Locations

Optimizations of Bidding and Budget

Quiz

Create a Facebook Page for Your App

Create a Facebook Page for Your App

Register and Configure Your App

Register Your App

Enable Permissions

Facebook SDK

Ad Formats and Placement

Ad Formats

Ad Placements

Build Your App Installs Campaign

Choose Your Account

Campaign Level: Choose Your Objective

Ad Set Level: Define Audience, Placements, Budget And Schedule

Ad Level, Ad format, Upload Media Enter Text

Audience Network

App Events and Optimization

What is an App Event?

App Event Optimization

Value Optimization

Custom Audiences

Create Look a Like Audiences

Measurement

Measurement For App Ads

Split Testing

ASO Basics

ASO Basics

Google Play and Apple App Stores

Intro to Google Play Store and Apple App Store

Organic Installs: Search and Explore install

Impressions,CTR and CVR

Keyword Optimization

KW usage in stores

KW rankings and organic installs

How to find correct KWs?

Sensortower keyword spy

Competitor analysis

Google play console and organic downloads

CVR Basics

CVR elements: ( Icon, SS, Featured Graph, Promo Video)

How to design creatives

Creative Optimization

What is A/B testing?

How to A/B test on creatives?

Tracking competitor's creatives

Ratings and review


Reviews

M
Mehmet18 May 2021

Excellent! A must-take course for mobile application developers. Thank you very much for this course, OAK ACADEMY...

D
David17 May 2021

I just can say that this is exactly all-in-one course. If you want to learn mobile app marketing and if you are learning from scratch this piece is really nice as they start with terminology first and build course real world mobile app marketing practices like creating Google Ad Campaing, Facebook Campaing and they teach the tricks to bring users with less money with app marketing strategy.


Coupons

DateDiscountStatus
5/18/2021100% OFFExpired

3953894

Udemy ID

4/2/2021

Course created date

5/18/2021

Course Indexed date
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