Freelance Illustration Process in Procreate

Following a Client Brief

4.10 (10 reviews)
Graphic Design
1.5 hours
Jul 2021
last update
regular price

What you will learn

Working with a Creative Brief

Illustration for a Packaging


Be more confident when working with clients.

In this class, we will go through the process I usually follow when creating illustrations for clients, so you become more confident when presenting yourself as a professional illustrator delivering illustrations your clients will love.

During my career, I was lucky enough to work both as a client and as an in-house & freelance illustrator.

I want to share with you what I learned so you can develop your own process when working with clients, presenting your work, communicating professionally, and being involved in more and more interesting projects.

I will show you and explain my process step by step:

  • client brief

  • budget & pricing

  • planning

  • brainstorming

  • creating

  • finalizing & presenting your illustrations

We will talk about what makes a strong composition, how to test colors so they work well together as well as how you can start developing your illustration series.

By understanding my process, you can create your own and develop your professional approach to working with clients.

This class is mostly for beginner artists and illustrators, who are curious about working with clients or are just starting out working on client projects and they are not sure what to expect.

The information you will learn in this class will help you know what questions to ask and how to communicate with the clients. The more you know, the more professional you appear and you are more likely to get the job.

I will be using Procreate but feel free to use any other digital drawing program. In the end, I will use Photoshop to show you how you can apply your art to mockups to present your work in a portfolio.

Working with clients can be pretty exciting, so let’s start creating those awesome illustrations!


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Project & Class overview

Project & Class overview

Brief & Planning

Brief, Planning & Pricing


Layout Ideas
Improving Designs & Composition
Preparing Designs for Approval
New Document & Brush Setup
Building Layered Illustration

Packaging Mockup

Applying Designs to Mockups


Bonus Timelapses

Closing Thoughts

Closing Thoughts


February 8, 2022
Honestly, I was expecting more. It felt like she scratched the surface on many topics instead of going deeper and the "class project" did not feel integrated into the lesson. More like she had a job to do for an actual client and a class to make, so she smushed them together at the expense of the class.
May 8, 2020
I enjoyed so much this course: everything is well explained and concise. I have already a good knowledge and strong background in design and illustration, and I wanted to refresh some notions and get inspired for adding new and relevant pages to my portfolio and I think this course wasjust what I was looking for. I will definitely buy more courses from this author which is very experienced and talented. Thank you so much for sharing your knowledge in such a nice, flowing and fresh way.



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