Social Media Marketing


Marketer's Guide To Creating Facebook Ads That Convert

Select high-converting ad images and craft ad copies that resonate with your target audience

3.65 (712 reviews)


1 hour


Oct 2018

Last Update
Regular Price

What you will learn

How to pick the perfect ad image and craft a compelling ad copy for your Facebook campaigns

How to craft highly converting Facebook advertising campaigns like clockwork

Learn an indispensable skill to promote your content, generate more leads, build your list and sell more products faster & cheaper!

Save money: spend your ad budget more efficiently

Craft ad copies that resonate with your ideal audience

Proven formula that will make sure your ad will hit high CTR virtually every single time!

Six proven strategies to craft highly-converting ad images

17 resources to find the perfect ad image for free!

... and much more


Learn to create highly converting advertising campaigns on Facebook. This course will show you how to construct attention-grabbing copy and choose a compelling image for your ad, no matter what your objective is.

Increase your click-through rates by following these unique and proven strategies that will benefit your business.

Convert Facebook Users into Leads and Customers

  • Learn six effective strategies on picking the perfect image
  • Craft ad copy that effectively reaches your audience
  • Increase your click-through rates by hooking the market
  • Promote your content, increase leads, and generate business

Continuously Grab Attention by Knowing What Works

Many businesses that have outstanding services or products to offer miss out on great potential, due to missed marketing opportunities.

This course will give you a leg up by teaching you how to nail down the most essential elements of an ad campaign: the ad image and the ad copy.

The tested and proven strategies taught in this course are unique and will make your business stand out from the rest.

Contents and Overview

This course will start by teaching you the anatomy of a Facebook ad so you see the critical roles that the ad copy and image play.

You’ll then learn what a click-through rate is, which determines the cost of your ad. Next is knowing how not to violate Facebook advertising policies so you can be sure that you and your ad will remain active and effective.

Section 2 takes you through the creative process of choosing the perfect ad image. You’ll learn six different strategies so you can find the one that is best for you, and you’ll gain access to 17 resources where you can search for images.

The third and final section covers writing the ad copy. You’ll learn advanced techniques that will make it possible for you to write compelling copy even if you’re not a writer. You’ll also learn a formula for crafting killer headlines, so you have a simple and proven technique to follow.

By the end of the course, you can be confident that your Facebook ads will be successful. You’ll learn how to save advertising dollars by creating a cost-effective Facebook campaign, while positioning yourself to increase sales.


Marketer's Guide To Creating Facebook Ads That Convert
Marketer's Guide To Creating Facebook Ads That Convert
Marketer's Guide To Creating Facebook Ads That Convert
Marketer's Guide To Creating Facebook Ads That Convert


Fundamentals Of Crafting Converting Ads

Meet & Greet

What You Will Learn In This Class

The Anatomy Of A Facebook Ad

It’s All About The Click-Through Rate

Why You Should Read FB’s Ad Guidelines

6 Proven Ad Image Strategies

It’s All About The Ad Image

Strategy #1 – Funny & Weird Images

Strategy #2 – Colourful Pictures

Strategy #3 – Black & White Images

Strategy #4 – Children & Pets

Strategy #5 – Smiling Faces

Strategy #6 – Showcase People Using Your Product

17 Free Ad Image Resources

Ad Copy Strategies

How To Craft A Converting Ad Copy

Three Proven Headline Strategies

How To Craft A Converting Ad Text


Bonus Lecture: Get Any of Sandor's Course for Up to 95% OFF!


Goldy19 September 2020

Very basic course, this house must have some audience research strategy. Don't like it at all, too old methods.

Asad27 November 2019

Finally a great course that really explains how FB ads work and how to set up your ads for maximum CTR. Love it!

Gina27 November 2018

I wanted to learn to create a Facebook ad. I was pleasantly surprised to find that this course gave me exactly what I wanted without anything that was not relevant. No fillers, just the facts with examples and resources as well. Thank you for this course. I am sure I will refer to it often.

Mike5 November 2018

For a beginner like me this course is perfect. It gives me all the info I need to understand how to build a Facebook ad step by step which is the first thing anyone using Facebook needs to know. Now I will go on to the more complex marketing courses knowing what makes a great ad instead of jumping ahead into steps which would fail if I didn't know the basics of a good ad to start with. Patrick's accent is not a problem. He speaks clearly and slowly enough that listeners can completely understand what he says. Plus because the course is simplified the visuals and audio go together well. One improvement I would like to see would be multiple examples of finished ads and a brief explanation of what made them work/great. Overall Patrick sounds like an expert and I have no doubt he is as he lives in the Facebook ad world for a living. 5 stars!

Gary12 October 2018

The course is concise and to the point which I appreciate. Do not expect any miracle tricks or anything that you didn't already know if you made just a little bit of online research about the subject. I guess this is geared towards total beginners. I think it would make a lot of sense to add a couple of chapters on targeting strategies and how to build efficient efficient ads using retargeting.

Ahmed21 September 2018

انه كورس رائع حقا يعلمك فعلا اهم ثلاث عناصر فى الاعلان والتى يكون لها دور فعال فى نجاح حملاتك وبالتالى مزيد من الارباح شكرا

Elda8 July 2018

The instructor did not waisted my time, the courses was specific. basic informations. repeatable lessons sometime, but fun. I enjoyed.

Craig3 June 2018

Very good experience with this course and the trainers.I am very satisfied and thankful that I took this course.

Dogus23 May 2018

A simple and quick presentation focused on the targeted subject. Narrator's accent is really easy to understand for a person whose native language is not English. Thanks a lot, this course gave me some ideas that i can use to boost my FB product selling.

Anass10 April 2018

i've found what i was looking to start my business 80%, so glad to know these thing. in contrast, what i didn't like a little bit is that on the last topic of headlines, it's more applicable if he show some pic examplesnotherwise that was great for me

Robert17 February 2018

The course was quick and to the point. Had some information I didn't think about before, so I learned some new ideas. As a complete beginner, this helped give me some ideas to test.

Ozan6 January 2018

The course was really to the point and tips and pointers. Rather than watching long courses and being lost, it is a refresher and gives a lot of advises to follow up really happy to get this course.

Orlando2 January 2018

The information is good but it is information that I already know and am looking for the meat of the course.

Tamir17 October 2017

He is very nice and clear but up to this point I didn't realy got a useful info. Hope that later on I will gel the info I look for. ****************************************************** Now that I finish I can say that it was nice I got some tools that I'm going to check. Still I hope that it will be much more technical, will show step by step in fasebook how to create good ADs. How to check and measure the impact of the add and impruve it and so on.

Nokikee16 October 2017

In this course has positive differences compared to others. Answers are clear and make sense. I think that after this course you can achieve much better conversions on social networks.


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