The Complete Guide to B2B Partnerships Masterclass

Learn to use Strategic Partnerships & Alliances to fuel Competitive Advantages

4.61 (321 reviews)
Udemy
platform
English
language
Strategy
category
The Complete Guide to B2B Partnerships Masterclass
1,272
students
3 hours
content
Aug 2023
last update
$64.99
regular price

What you will learn

Explore the tactical differences between “Indirect Sales Partnerships” and “Solutions Partnerships.”

Describe and provide examples of Indirect Sales Partnership types.

Describe and provide examples of Solutions Partnership types.

Analyze the three core strategies for profit growth.

Compare and contrast the pros and cons of the three strategies for profit growth.

Describe the five components of the Partnership Success Pyramid.

Describe the purpose and benefits of a Power Analysis.

Describe the purpose and benefits of a Needs-Wants-Limits Analysis.

Describe the purpose and benefits of a SWOT Analysis.

Articulate the various components of the Business Growth Flowchart.

Articulate how you can use the Business Growth Flowchart and the concepts from this course to create a growth plan for your company.

Why take this course?

🎓 **Course Title:** The Complete Guide to B2B Partnerships Masterclass with Dr. Mark Brigman 🚀 **Course Headline:** Unlock Competitive Advantages with Strategic B2B Partnerships and Alliances! 🚀 --- **Explore the World of B2B Partnerships with Expert Guidance from Dr. Mark Brigmanc** Welcome to **PARTNERNOMICS – Partnering Foundations**, the first course in a transformative three-course sequence designed for business professionals who aspire to master the art of forming strategic partnerships that drive profit growth. This comprehensive Masterclass, featuring approximately 3.5 hours of engaging video content, delves into the core elements necessary for successful B2B collaborations. --- **Course Description:** Dive into the realm of **PARTNERNOMICS – Partnering Foundations** and gain an in-depth understanding of the critical components that leaders and organizations need to forge mutually beneficial partnerships. This course meticulously dissects the essential terms, concepts, processes, and strategies employed by top-performing companies to enhance their competitive advantages through profitable alliances. 🔍 **Key Focus:** The curriculum is centered around pre-contract signature activities and best practices for establishing enduring business relationships. Upon completing this course, you'll not only appreciate the strategic importance of partnerships but also understand the key factors that contribute to long-term success in B2B collaborations. --- **Course Structure & Benefits:** This Masterclass is expertly structured into self-paced, one-hour lessons, allowing you the flexibility to learn at your own rhythm. As you progress through the curriculum, you'll have exclusive access to explore the first week of both track options within the PARTNERNOMICS platform—Indirect Sales Partnerships or Solutions Partnerships—helping you pinpoint which path aligns best with your career aspirations. 📱 **Stay Connected:** Don't forget to download the free PARTNERNOMICS mobile app to ensure you can engage with the course content and community anytime, anywhere! --- **Course Learning Objectives:** 🔥 **Objective 1:** Get acquainted with the tactical differences between "Indirect Sales Partnerships" and "Solutions Partnerships." 📈 **Objective 2:** Learn about various Indirect Sales Partnership types and understand their impact. 🔧 **Objective 3:** Gain insights into Solutions Partnership types and their strategic advantages. 📊 **Objective 4:** Analyze the three core strategies for profit growth and weigh their potential impact on your business. 🏗️ **Objective 5:** Examine the five components of the Partnership Success Pyramid and how it underpins robust partnerships. ✅ **Objective 6:** Understand the importance and benefits of a Power Analysis in shaping your partnership strategy. 🎯 **Objective 7:** Learn how a Needs-Wants-Limits Analysis can align your partnership goals with your business objectives. 🔍 **Objective 8:** Discover the advantages of performing a SWOT Analysis to evaluate your partnership potential. 💰 **Objective 9:** Utilize the Business Growth Flowchart to craft a tailored growth plan for your organization. --- By the end of this Masterclass, you'll have a comprehensive toolkit to create and manage B2B partnerships that can lead to significant profit growth and competitive advantages. Enroll now and start your journey toward becoming a master in strategic alliances with **The Complete Guide to B2B Partnerships Masterclass**! 🌟 --- **Enroll Today and Elevate Your Business Acumen with Strategic Partnership Expertise!**

Reviews

Noelia
November 24, 2023
I thoroughly enjoyed this course! With over 6 years of experience collaborating with partners, the opportunity to integrate various concepts and frameworks has been immensely valuable.
Tony
August 8, 2023
Overall good course, but it was a high level overview. I was looking for more on how to set up partner programs, best ways to co-sell, account map, etc. Instead it felt like I was being sold on why partnerships is important. Felt like I was distracted with all promotion of Partnernomics products
Rehema
June 19, 2023
As one who leads the Partnerships and Linkages docket of our organisation, this course plays a critical role to ensuring I'm able to bring my A game and yield results for both our organisation and our partners.
Romain
February 13, 2023
You have to stop being so commercial with students... it's so boring... 2 ads per video to try to get us to pay the overpriced rest of the course - really? Sometimes it's 3 ads per video... And these interviews common... 98% is unbelievably useless. Who cares about 3 different interviews about the same Rollick & TrueCar companies?? All-inclusive of at least 6 ads to pay you more for similar style lessons? We're not hear to listen to your "business podcasts" with ads to your course - remember our end of the deal? It's like a partnership... we paid, we get something useful... Sad to say, but this was a waste of time for 75% of the time... You could wrap all this up in an efficient 20-30min video... In terms of your content: - not bad but way too American-central - way too centred around tech In terms of your approach: it's too commercial - stop trying to sell us the rest of your course! Which is way too expensive if what we get for 1000$ is next chapter of THIS! Your Quizz questions are terrible... who cares about remembering the year a partnership took place in a specific example? Or the name of an author? It's the concept/ the rationale that matters. You're just filling space there... Show us you care! You said a key element of success to a partnership is Trust? We're failing here.
Moti
February 7, 2023
So far an interesting course except that the interview with David Klinkon was not insightful and gave no takeouts or substantial knowledge or inspiration .
Yashsvi
November 25, 2022
It was a good course to understand the importance of partnership but it didn't quite explain how exactly can we go about partnering with other organizations for profitability. Overall it's a good one for beginners.
Vandana
November 11, 2022
Its a good theoritical course. It would be better if this course laid down the basics. How do you go about mapping the landscape, how do you start the partnerships, and channelise.
Daniel
October 20, 2022
I knew most of the material that was shown, this is only good people who are not familiar in how the business world operates or is very new to a partnership role
Simon
September 26, 2022
Expected more on tactics of partnering rather than an organisational approach on why to partner. Good still
Dan
August 15, 2022
I really enjoyed the course. The detail was well-balanced and I benefitted from understanding real world examples. Plus the book recommendations were useful as well.

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3789372
udemy ID
1/20/2021
course created date
2/9/2024
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