Local SEO: Create & Run Your Own Local SEO Campaign

🚀 **Course Title:** Local SEO: Create & Run Your Own Local SEO Campaign 🎉 **Course Headline:** A DIY Course for Small Business Owners - Master Local SEO, the Secret Sauce Marketing Agencies Charge Thousands For! --- **📈 Updated Nov 2020** In today's digital age, local search is a game-changer for businesses. **97% of consumers** used the internet to find a local business in their area. That's a staggering number! But here's the kicker: **88% of those local business searches on a mobile device led to either a call or a visit to the business within 24 hours.** And in 2018, **97% of people** learned more about a local company through the internet before making a purchase decision. (Sources: HubSpot, Nectify, BrightLocal) --- Are you a small business owner looking to boost your online presence but feeling overwhelmed by the complexities of Local SEO? 🌟 You're not alone! Many small business owners attempt to tackle Local SEO without fully understanding its intricacies, which often leads to frustration and subpar results. But what if I told you that you could run a highly effective Local SEO campaign with just a few hours of effort each month? And all this while saving the hefty fees you'd otherwise pay to a marketing agency for the same service? --- **Why Local SEO Matters:** Local SEO isn't just one component of your digital marketing strategy—it's a series of interconnected elements that must be carefully managed. From your website and Google My Business listing to third-party review sites, each plays a crucial role in how visible you are to local consumers. 🔎 --- **What This Course Will Teach You:** By the end of this comprehensive course, you will have a solid understanding of Local SEO and the ability to implement it effectively for your business. Here's what you'll learn: 🔹 **Understanding Local SEO:** Get to grips with how Local SEO works and identify the key areas you need to focus on for your specific business needs. 🔹 **Website & Google My Business Optimization:** Learn how to optimize these critical platforms to increase your online presence and attract more local leads. 🔹 **Effective Review Management:** Discover which online reviews matter most and how to set up a simple, yet effective review system that encourages customers to leave glowing testimonials. 🔹 **Content Strategy Creation:** Craft a content strategy that differentiates your business from the competition and engages your local audience. 🔹 **Maintenance & Growth:** Keep your Local SEO efforts fresh with just a few hours of maintenance each month, ensuring consistent growth in your online visibility. 🔹 **Data Analysis:** Learn how to analyze your Google Analytics and Google My Business data to make informed marketing decisions that drive results. --- **Your Instructor:** Gary Shouldis is the founder of 352 Inc., a web development and digital marketing company whose clients include Fortune 500 companies and local businesses alike. With over 15 years of experience in SEO, Gary has helped thousands of websites rank higher in Google's search results, resulting in increased traffic and leads for his clients. --- Join us in this journey to master Local SEO and give your business the competitive edge it deserves! Enroll in "Local SEO: Create & Run Your Own Local SEO Campaign" today and take control of your online presence. 🌟

🌟 **Course Overview:** The course in question is an comprehensive training on Local SEO, designed for individuals looking to either start or enhance their understanding and application of local search engine optimization techniques. The course has received high acclaim from recent reviewers, with an average global rating of 4.35 stars. The reviews consistently praise the instructor's expertise, clarity in presentation, and the practical value of the content provided. **Pros:** - **Expert Instruction:** Reviewers frequently commend the instructor, Gary Shouldis, for his deep knowledge of SEO and his ability to convey complex concepts in an accessible manner. - **Theoretical and Practical Knowledge:** The course is praised for its balance between theoretical explanations and practical demonstrations, which helps learners to understand and apply the concepts effectively. - **Comprehensive Content:** Participants highlight the extensive coverage of local SEO topics, including Google My Business (GMB) management, keyword research, content creation, and analytics. - **Actionable Learning:** Many reviewers appreciate the actionable steps provided in the course, making it easier for learners to implement what they've learned directly into their local SEO strategies. - **Engaging Presentation:** The course is noted for its engaging and direct presentation style, which keeps learners engaged throughout the training. - **Highly Recommended:** The overwhelming majority of reviewers recommend the course, stating it is a valuable resource for both beginners and experienced SEO practitioners. **Cons:** - **Basic Concepts Overemphasis:** A few reviewers mention that some basic aspects of GMB, such as uploading photos, are covered in detail, which may seem redundant to those already familiar with these tasks. - **Audio Quality:** One reviewer noted the need for audio cleaning in the course content. - **Length of Content:** The length of the course is mentioned as a potential drawback by some users, but it is generally seen as worth the time investment. **Additional Notes:** - **Advanced Learning:** Some reviewers express anticipation for more advanced SEO courses from the same instructor, indicating a desire for further education in this field. - **Real-World Applicability:** The course is described as up to date and actionable, with several reviewers looking forward to implementing the strategies discussed in their own businesses. - **Suitable for Entrepreneurs and Business Owners:** The content is deemed highly relevant for entrepreneurs and business owners who wish to handle local SEO without hiring external marketing companies. In summary, this Local SEO course is an excellent resource for anyone looking to improve their local online presence. It is highly recommended due to its comprehensive coverage of the subject matter, clear instruction, and practical guidance provided by the instructor. While there are some minor areas for improvement mentioned in the reviews, these do not detract from the overall quality and value of the course.