Business Model Innovation: Differentiate & Grow Your Company

Use these simple Innovation Strategies for your Business Model to Accelerate the Growth of your Business

4.65 (22298 reviews)
Udemy
platform
English
language
Strategy
category
Business Model Innovation: Differentiate & Grow Your Company
74,500
students
5.5 hours
content
Mar 2024
last update
$119.99
regular price

What you will learn

Understand the Business Model Canvas

Find New Sources of Growth

Make a Business More Efficient and Resilient

Design Innovative Business Models

Differentiate From Competition

Use ChatGPT & AI to Innovate Your Business

Why take this course?

This course will give you plenty of practical business strategies and examples to improve any business!

The current economic turbulence is a wake-up call for businesses of all sizes : it's time to innovate, to become more efficient, more resilient, and find new sources of growth. There are many ways to achieve these goals by improving existing business models.

In this course you will learn about Business Models: what are the different components of a business, it's "system", how it works. The Business Model Canvas is a great tool to map out and get an overview of how a business works.

You will also learn about business model innovation strategies and especially the "new" types of innovation used by startups and large corporations such as Design, Customer Niches, Sales & Delivery Channels, Customer Engagement, Processes and Revenue Models. They will help you find new sources of growth for your business and differentiate from competition. We will illustrate all these innovation techniques using dozens of recent examples from startups, small and medium businesses and large corporations. 

This course is for :

1) Entrepreneurs & Startups
2) Small & Medium Businesses
3) Large Companies

For all the innovation strategies that we mention, we provide dozens of examples of how businesses of all sizes apply them. This Business Model Innovation course will give you many strategic insights into some of the best and most innovative business practices. You will be able to analyze any business, whether it is your own, the company you work for, or any other company, and brainstorm innovative ideas to accelerate its growth using business model innovation techniques.

There is also a special section at the end of the course where you will learn how to use ChatGPT and other Artificial Intelligence software as powerful research and brainstorming tools for your business. ChatGPT can be a great source of inspiration and ideas if you use it the right way.

(Disclaimer: The "Business Model Canvas" tool used in some parts of this course is used under Creative Commons license and attribution goes to Strategyzer. This course has no affiliation with and is not endorsed by the authors of the Business Model Canvas.)

Note: There are now "copycat" courses of this course. Some "instructors" used a similar name, content structure and examples. But as you can see from the amount of students and reviews, this is the true original course.


[Created by Business Disruptors]

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In order to come up with the content for this course we worked with, analyzed and reverse-engineered many tactics of successful and innovative companies. You'll see examples from Airbnb, Uber, Tesla, Twitch, Amazon, Spotify, Buzzfeed, Facebook, Google, Apple, Dyson, Reuters, Virgin, Tinder, Nintendo and many others!

Here are some of our reviews:

"The best course I have ever taken in innovation. I thank the authors for providing this very useful online Mooc."

"Amazing content! Very clear. Wonderful examples of how strategies have been implemented by extremely successful companies. Throughout this course, I went back through my business model canvas and strategized how I could innovate in each of the 9 areas."

"Enjoyed this course! Well done. Great brainstorming questions for new and mature business owners."
"Really good course. I can recommend it to all new entrepreneurs!"
"Very relevant topic, nice to look at slides, concise & brief explanation - no fluff"

Content

Introduction to the course

Introduction to the course. What is this all about?
Bonus: Uber innovation model

Introduction to Business Models

Case Studies of Famous Companies + Facebook Group for the Course
Introduction to the Business Model Canvas with Twitch.tv
Who are your Customers? + Exercise
What is the Value Proposition and how to define it
Define your Sales & Delivery Channels
How do you manage your Customers Relationships?
Making money: The Revenue Streams
Internal Operations: What are your Key Resources?
What are your Key Activities?
Who are your Key Partners?
Understand your Cost Structure
Conclusion & Recap

How to Design Innovative Business Models - Introduction

How do Startups Disrupt Markets and Take Out Big Players?
Examples of Disruptive Startups and How They Did It
Bonus: Airbnb innovation model

Product and Design Innovation - The most common type and the new emerging type

The most common (and difficult) type of innovation: just a "Better Product"
Introduction to innovative design - The reason behind Tinder and Uber success
Improve how a product looks - A better visual design for physical products
Improve interfaces - Better design for Websites & Online Software
Improve interfaces - Better design of Mobile Apps
Design innovation - Halfway recap
Improve the Customer Experience for "offline" businesses
Improve the User and Customer Experience for websites
Improve the User Experience design for Mobile Apps
Recap of Design Innovation
Recap & Brainstormer's Cheatsheet - What to Remember about Offering & Design
Bonus: Tesla Innovation Model
A short interruption

Customer Innovation: Customer niches, Sales & Delivery Channels, Marketing

Disrupting Customer Relationships - Introduction
New ways to acquire your first-time customers
Innovative ways to keep and grow existing customers
Customer relationships - Conclusion
Recap & Brainstormer's Cheatsheet - What to Remember about Customer Engagement
Disrupting Customer Segments - Introduction
Focusing on an underserved market niche
Creating a full new customer segment from scratch
Recap & Brainstormer's Cheatsheet - What to Remember about Customer Niches
Disrupting Sales & Delivery Channels - Introduction
Disrupt the delivery channels of physical products
Delivery of digital products + recap
Digital Sales Channels
Physical Sales Channels
Channels Disruption - Conclusion
Recap & Brainstormer's Cheatsheet - What to Remember about Channel Innovation

Resource-driven Innovation: How to optimize and innovate on your processes

New Product Development techniques
Innovative Production techniques
Case Study: Automation for Small & Medium Companies (Part 1)
Case Study: Automation for Small & Medium Companies (Part 2)
Recap & Brainstormer's Cheatsheet - What to Remember about Process Innovation

Revenue Model Innovation - How innovative revenue streams can generate growth

Disrupting Revenue Models - Introduction
Subscription models
Freemium and Micropayments
Advertising
Affiliates and Franchising
Revenue Models End and Recap
Recap & Brainstormer's Cheatsheet - What to Remember about Revenue Models
Share your own stories of innovative business practices!

Purchasing Psychology - Reasons why people buy stuff

Necessity: Products that you need in your everyday life
Loss Aversion: Not paying will result in a hassle or disadvantage
Fear: Protect yourself from danger and accidents
Convenience: Solve problems and save time
Pleasure: Humans love to enjoy life
Belonging and Vanity: Need for relationships and social status
Scarcity: Rarity increases value

Before you go...

Conclusion and Bonus
Conclusion and Bonus

Screenshots

Business Model Innovation: Differentiate & Grow Your Company - Screenshot_01Business Model Innovation: Differentiate & Grow Your Company - Screenshot_02Business Model Innovation: Differentiate & Grow Your Company - Screenshot_03Business Model Innovation: Differentiate & Grow Your Company - Screenshot_04

Our review

**Course Review: Business Model Innovation** **Global Course Rating:** 4.65 **Recent Reviews:** The course has received overwhelmingly positive reviews, with students praising its comprehensive and concise approach to business model innovation. Here are some key points from the recent reviews: * **Pros:** + The course is very intuitive and easy to understand, making it perfect for those new to the topic. + It provides a wealth of real-life examples from well-known companies, making abstract concepts more relatable. + The case studies are extremely helpful in illustrating key points and concepts. + The course is engaging and keeps students interested with its various modules and examples. * **Cons:** + Some students wished for a more in-depth exploration of certain topics, particularly those related to AI and ChatGPT. + A few students felt that the summaries could be expanded upon. **Overall Review:** The course has received an impressive global rating of 4.65 and is praised for its comprehensive approach to business model innovation. Students appreciate the real-life examples and case studies that make abstract concepts more relatable and engaging. While some students may wish for a more in-depth exploration of certain topics, the course overall provides valuable insights and practical knowledge for those looking to innovate their business models. **Recommendation:** This course is an excellent choice for anyone looking to gain a solid understanding of business model innovation and its applications. With its comprehensive approach and real-life examples, it's perfect for entrepreneurs, small business owners, and anyone looking to grow their organization.

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1030316
udemy ID
12/2/2016
course created date
8/9/2019
course indexed date
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