Postgraduate Diploma: Digitalization of Retail Banking

Digital at sales, cross-sale, loyalty increase and costs, risks decrease. Practical cases and profitability assessment

4.48 (177 reviews)
Udemy
platform
English
language
Strategy
category
Postgraduate Diploma: Digitalization of Retail Banking
21,831
students
1.5 hours
content
Oct 2022
last update
$19.99
regular price

What you will learn

Introduction to digitisation of sales, service, operations at Retail Banking and as an example for each area of business development

Digitalisation Strategy. Usage of Digital tools for growth of business, as a part of Marketing and Online Business Strategy

Examples of areas of digitization: increasing of sales. cross-sales, clients loyalty (NPS, CSI), decreasing of operational cost and risks

Example of assessment of digital investments. Practical case of stakeholders management and investments prioritisation

Investment profitability planning and assessment. Overal approach of profitability calculation, excel usage, retail banking products net profit calculation

Digitalisation at Consumer Lending, Mortgage and Retail

Project Management and Digital Leadership Skills

Digital tools at B2B Sales, B2C Sales, Customer Relationship Management CRM

Description

Postgraduate Diploma: Digitalization of Retail Banking: Business cases and assessment of investment profitability


Our course will be interesting for anybody who work or wish to work at areas: banking, fintech, IT, digital technologies.

We will go through introduction to topic of digitalisation and usage of digital tools at Retail Banking.

Next we will consider practical examples from business of worldwide banking group. You will see cases from Consumer Lending, Mortgage, and online and general retail banking business.

We will diskuss usage of digital tools at sales, service and loyalty increasing, and at decreasing of operational costs and risks level.

As a final we will talk about assessment of investments, about planning of profitability and monetisation and about prioritisation of investments.

This course will be interesting also as an example for anybody who need more skills at areas: Business, Stakeholder Management, Project Management, Product Management, Leadership. Course will be interesting at career of: Product owner, Platform owner, Project Manager, Digital expert, Retail Banking Expert.


Course purposes:


- Provide an example of assesment of digital investments in case of choosing between different teams and needs of wide list of stakeholders.

- Consinder basic drivers of profitability increase at retail banking digitization.

- Consider practical cases of usage of digital tools at retail banking.


Course content:

- Introduction to digitisation of sales, service, operations at Retail Banking and as an example for each area of business development

- Digitalisation Strategy. Usage of Digital tools for growth of business, as a part of Marketing and Online Business Strategy

- Example of assessment of digital investments. Practical case of stakeholders management and investments prioritisation

- Investment profitability planning and assessment. Overal approach of profitability calculation, excel usage, retail banking products net profit calculation, analysis of profitability drivers.

- Digitalisation at Consumer Lending, Mortgage and Retail

- Digital tools at B2B Sales, B2C Sales, Customer Relationship Management CRM

- Factors of budgeting of digital teams

- Examples of areas of digitization:


  • - growth of sales

  • - growth of cross-sale

  • - growth of clients loyalty (NPS, CSI)

  • - decrese of cost level

  • - decrease of risk level


Course author:

Igor Dmitriev

Digital Business and Retail Banking Expert

Education:

- MBA, The Boston University, USA

- Master of Science at Engineering (Technical) Management, The State University of New York at Buffalo, USA

- Master of Science at Informatics and Economics, The Saint Petersburg State University of Finance and Economics, Russia

- Six Sigma Black Belt


Experience:

- Expert at Banking (>15 years), FinTech & Digital (>12 years). Experienced Manager (>10 years) with successful track of records at personal and corporate entrepreneurship.

- More than 10 years at worldwide banking groups such us Societe Generale, Raiffeisenbank.

- Experience at roles: CEO, Head of Business, Chief Digital & Marketing Officer, Head of Digital Transformation and Channels,  Head of Products and Marketing.


Linked topics:

- Finance and Commercial Banking Fundamentals

- Entrepreneurship and Business Fundamentals

- English Language course

- Project Management

- Digital Marketing & Acquisition

- Business and Digital Strategy, Marketing Strategy

- Machine learning and AI profitability calculations

- Retail Banking Online business

- Sales and Service management skills

- Digital in banking, Digital banking, Digital bank, Internet Bank, Online bank

- Digitalized sales and service. How to digitize a bank

- How to digitise a bank at America and other countries, digitisation of banks at USA

Content

Introduction

Introduction
About course

Assesment of Investments to Retail Banking Digitisation

Digitisation
Digitisation of Retail Banking
Profitability Drivers
Assesment
Growth of sales
Growth of cross-sale
Cost decrease
Clients Loyalty increase
Risks Decrease
–°onclusion

Screenshots

Postgraduate Diploma: Digitalization of Retail Banking - Screenshot_01Postgraduate Diploma: Digitalization of Retail Banking - Screenshot_02Postgraduate Diploma: Digitalization of Retail Banking - Screenshot_03Postgraduate Diploma: Digitalization of Retail Banking - Screenshot_04

Reviews

Fabrizio
February 24, 2023
The material was interesting and down-to-earth but the accent of the speaker made it really difficult to understand.
Beatrice
January 8, 2023
This course digitalization of retail banking offers an exceedingly unique and innovative approach to understanding the intricate nuances of digital transformation across the sector. The pedagogy presented is extremely comprehensive ! This course is just amazing.
Louis
August 14, 2022
The Professor is an expert. His experience in digitalizing retail banking processes and products is clear from the lectures.

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4480366
udemy ID
1/6/2022
course created date
1/13/2022
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