User Experience (UX) Design For Engagement

🎉 Master User Experience (UX) Design for Engagement with Dr. Susan Weinschenk!

Course Overview:

Dive into the world of User Experience (UX) Design and learn how to create captivating digital products that users love to interact with. With Susan Weinschenk, Ph.D., an internationally known expert in design and user experience, as your guide, you'll uncover the secrets behind designing websites, apps, and products that not only look great but also drive user action and satisfaction.

What You'll Learn:

• Visual Engagement: Explore the visual cortex and how it affects design choices.
• Facial Attention: Understand the brain's special sensitivity to faces and how to leverage this in your designs.
• Number Effects: Discover the psychological impact of numbers in design.
• Human Factors: Apply load principles to enhance user engagement.
• Choice Architecture: Learn how you can influence choices without limiting options.
• Social Validation: Use social proof to encourage user participation.
• Story Processing: Tap into the power of stories to engage users.
• Self-Stories and Behavior: See how personal narratives influence behavior and how to use this knowledge in design.
• Instinctive Attention: Identify which instincts grab attention and why.
• Habit Formation: Learn what makes a product habit-forming and how to achieve it.
• Rewards Systems: Understand when and how to use rewards effectively.
• Gamification: Find out why gamification often fails and how to do it right.
• Mastery Desire: Stimulate the desire for mastery in your users.
• Engagement Principles Application: Apply engagement principles to redesigns or new products.

Course Features:

• Flexible Learning: Access all lessons 24/7, at your own pace, and review materials anytime you need.
• Interactive Quizzes: Test your knowledge with quizzes throughout the course.
• Practical Exercises: Put theory into practice with hands-on exercises.
• Expert Instruction: Learn from Dr. Susan Weinschenk, a renowned expert in design and user experience.

Why Take This Course?

• Engaging Content: The course is designed to be as engaging as the UX principles it teaches, ensuring you stay interested and motivated throughout your learning journey.
• Proven Strategies: Gain insights from a curriculum that's been successfully taught at the University of Wisconsin, Stevens Point.
• Community of Learners: Join thousands of learners who have already enhanced their design skills with our courses.

Ready to Elevate Your Design Skills?

Don't wait! The world of UX design is constantly evolving, and staying ahead means continuously learning and adapting. With over 50,000 learners who have already taken our online video courses, you're in good company. Start your journey today to create user experiences that truly engage and captivate your audience.

🚀 Enroll now and take the first step towards becoming a UX design pro! 🚀

🌟 Global Course Rating: 4.50/5.00

Overview: This online course offers an in-depth exploration into the psychological principles that underpin human behavior, particularly as it relates to engagement with digital products such as websites and applications. The course is led by Dr. Susan Weinschenk, a renowned expert in human factors, user experience (UX), and social psychology, who presents complex scientific concepts in an accessible and practical manner.

Pros:

• Expert Guidance: Dr. Susan Weinschenk's clear and engaging teaching style makes the course content easy to understand and apply.
• Practical Application: The course provides actionable insights that can be directly applied to improve user engagement in web and app design.
• Rich Content: Participants appreciate the scientifically grounded approach, with references to research that support the strategies discussed.
• Engaging Format: The course structure, consisting of short lectures, keeps learners attentive and aids in content retention.
• Highly Recommended: The majority of reviews praise the course for its transformative impact on participants' design approach, with many expressing a willingness to recommend it to others.
• Diverse Perspectives: The course is beneficial for both beginners and seasoned professionals in the field of UX/UI design looking to deepen their understanding of human factors.

Cons:

• Desire for More Examples: Some users suggest that additional real-life examples demonstrating the application of principles would enhance the learning experience.
• Content Delivery: A few users point out that the exercise format could be more engaging, with a preference for PDFs and follow-up videos to complement the written content.
• Length and Depth: A handful of reviews indicate that some users felt the course could benefit from being longer or providing more substance, reflecting the depth of the subject matter.

Testimonials:

• "The course gave me great pleasure as the instructor not only is very knowledgable but also posseses a gift to teach."
• "This course was so captivating and therefore kept me on my toes through each video. Susan's face and voice was also incredibly welcoming that i found it difficult not to look and listen."
• "I have really enjoyed taking this course. Great teacher, easily presents rather complex concepts in an easily-graspable fashion. Well spoken, and very descriptive."
• "A great course that provides a useful introduction to basic principles in psychology and key human factors concepts such as affordance, progressive disclosure, and the limitations of human memory."

Final Takeaway: "Design for Engagement" is an exceptional course that stands out for its blend of scientific depth and practical applicability. It is highly recommended for anyone involved in the design and development of digital products who wishes to understand how psychological principles can be leveraged to enhance user experience and engagement. The course's strong point lies in its ability to present complex topics in an accessible manner, making it a valuable resource for learners at all levels of their UX/UI journey.