Design Thinking Masterclass Bootcamp - Know Your Business

Practically applying Design Thinking to assess the current state of the Business to Identify the biggest challenges

4.30 (23 reviews)
Udemy
platform
English
language
Strategy
category
226
students
3 hours
content
Feb 2020
last update
$44.99
regular price

What you will learn

The Design Thinking Process done the NEW WAY - solving the challenges of Today.

Creating and understanding a long term motivation of any business - Creating and maintaining the Design Vision

Deriving real tangible Business Goals out of the Design Vision making it something possible to achieve

Creating and prioritising a list of project stakeholders both Internal and External that have the biggest impact on the Business Goal

Design Archetype Creation - turning any vaguely defined stakeholder and turning it into something you can imagine and what's more important - Recruit

Combining the Business Goal and the Archetype, creating a detailed Business Hypothesis Map assessing the current level of experience in any service or product.

Description

BECOME the DESIGN THINKING PRACTITIONER

The first step in the practical application of the Design Thinking Masterclass Toolkit - Business Hypothesis Mapping

STEP 1

Creating and understanding a long term motivation of any business - Creating and maintaining the Design Vision

STEP 2

Deriving real tangible Business Goals out of the Design Vision making it something possible to achieve

STEP 3

Creating and prioritising a list of project stakeholders both Internal and External that have the biggest impact on the Business Goal

STEP 4

Design Archetype Creation - turning any vaguely defined stakeholder and turning it into something you can imagine and what's more important - Recruit

STEP 5

Combining the Business Goal and the Archetype and creating a detailed Business Hypothesis Map assessing the current level of experience in any service or product.


3 hours of knowledge packed content!

5 immersive canvases fully integrated in the User Experience Strategy Process - available for you to download and use everyday!

86 cards in a Beautiful Profiling Card Deck allowing you to create meaningful user experience archetypes in no time!

Resources - canvases and the Profiling Card Deck for you to download and use on your projects daily!

In this course you'll learn everything there is to know about Business Hypothesis Mapping. This is the only course on the market that not only shows the high-level process but also goes through each one of the steps in detail. In this Design Thinking Masterclass Bootcamp course you'll get to work on an actual business case example - we'll be using our own tools to create an online academy: 99 grit academy for designers. This will allow you to fully understand how the Design Thinking tools work - we will not only show you the tools but also real examples of the results so that you know exactly what kind of results you should be expecting from each method. You'll learn how to apply and break down the first step in the Design Thinking Process namely Business Hypothesis Mapping. We'll start of with the creation of the Design vision, followed by the Business Goals derived from that vision which in turn allow us to finally be able to list out relevant stakeholders internally and externally. Afterwards we go deep into creating the Design Archetype out of the Key Stakeholder followed bu the Creating of the Business Hypothesis Map combining the Business Goal as well as the Archetype in one tool.

In this design thinking course you will learn:

  • how to tackle any Design Thinking Business Hypothesis challenge that has been presented to you

  • 5 methods that are fully integrated creating this unique Business Hypothesis Mapping Process

  • how the entire Design Thinking Process works so that you can use any methods you might already know or even create you own exciting methods

The course is taught by Andy Woynarowski - a charismatic leader disrupting the landscape of design in Europe. Andy is a determinist and an artist as well as design thinking and experience design expert - he combines the worlds of arts and processes, making it easy to understand how the design thinking process works. Everything is explained using a cause and effect methodology - every Design Thinking process step creates value for the next step. If you ever felt like wasting time, resources and money on a full day workshop as it didn't lead to anything meaningful and lacked purpose - this Design Thinking Masterclass Bootcamp course will cover this exact aspect with diligence and focus. The presented Business Hypothesis Mapping process is the only one that covers all aspects starting with Design vision leading all the way to the detailed Business Hypothesis Map. If you're fed up with lack of design impact or think that it's just about glueing post-it notes to the wall - this Design Thinking Masterclass Bootcamp course is the first one that changes this approach.

Andy worked for Deloitte Digital as Head of Service Design capability in Central Europe and currently is the CEO of 99grit - a creative agency combining Experience Design (UX Design and Service Design), Digital Strategy, Design Thinking and Concept Art into one powerful package making a tangible design impact in Europe. He has worked as part of Research and Development Teams, Software Houses employing north of 500 Developers where he's built the entire Experience Design Team and the design thinking approach from scratch and lead the team that delivered the entire creative part of a Digital Transformation project for 25 000 000 EUR.

Content

Introduction to Design Thinking - Business Hypothesis Mapping

Design Thinking - Business Hypothesis Mapping - Introduction
Design Thinking Process - Recap and where it all fits together
Business Hypothesis Mapping - Detailed Step Breakdown
Business Hypothesis Mapping - Toolkit Introduction

Business Hypothesis Mapping - Design Vision

Design Vision - Introduction
Design Vision - Tool Introduction
Design Vision - Images
Design vision - Companies in other sectors
Design Vision - Customer Quotes
Design Vision - Employees Quotes
Design Vision - Wildlife
Design Vision - Nature Form
Design Vision - Final takeaway

Business Hypothesis Mapping - Business Goals

Business Goals - Introduction
Business Goals - Tool Introduction
Business Goals - doing it SMART
Business Goals - Tool execution

Business Hypothesis Mapping - Stakeholder Mapping

Stakeholder Mapping - Introduction
Stakeholder Mapping - Tool Introduction
Stakeholder Mapping - Listing out the Stakeholders
Stakeholder Mapping- Prioritising Stakeholders

Business Hypothesis Mapping - Archetype

Archetype - Introduction
Archetype - context of the tool
Archetype - Tool Introduction
Archetype - Primary Atributes
Archetype - Secondary Atributes

Business Hypothesis Mapping - Business Hypothesis Map

Business Hypothesis Map - Introduction
Business Hypothesis Map - Tool Introduction
Business Hypothesis Map - Business Goal and the Archetype
Business Hypothesis Map - Listing out Current Activities
Business Hypothesis Map - Assessment - Mapping the Experiences

Design Thinking - Business Hypothesis Mapping - Summary

Business Hypothesis Mapping - Recap of the entire Design Thinking step
Business Hypothesis Mapping - Thank you!

Screenshots

Design Thinking Masterclass Bootcamp - Know Your Business - Screenshot_01Design Thinking Masterclass Bootcamp - Know Your Business - Screenshot_02Design Thinking Masterclass Bootcamp - Know Your Business - Screenshot_03Design Thinking Masterclass Bootcamp - Know Your Business - Screenshot_04

Reviews

Ajit
July 21, 2020
It is wonderful course! Highly recommended. I wish if Andy can re-design the Design Thinking Master Class course also in similar ways!
Khong
June 16, 2020
The course was easy to follow and useful for business. Andy was engaging and clear in his explanation, using good English and quite lively in his presentation.
Daniel
May 16, 2020
slightly repetitive due to having done the Initial DT Masterclass, but nonetheless very useful. Would like to get in touch with Andy if possible. The resources and card decks were very useful as well - would like to see more of these resources being made available.
Agnieszka
February 24, 2020
This course gives only practical knowledge. I learned about methods & tools that will help me run workshops with a greater understanding of business. Thanks!

Charts

Price

Design Thinking Masterclass Bootcamp - Know Your Business - Price chart

Rating

Design Thinking Masterclass Bootcamp - Know Your Business - Ratings chart

Enrollment distribution

Design Thinking Masterclass Bootcamp - Know Your Business - Distribution chart
2815081
udemy ID
2/15/2020
course created date
2/26/2020
course indexed date
Bot
course submited by