Copy Mindsets: Mastering the Inner Game of Copywriting

Get the mindsets you need to grabs attention, triggers curiosity and sell your products/services again and again.

4.40 (109 reviews)
Udemy
platform
English
language
Content Marketing
category
instructor
4,619
students
1 hour
content
Aug 2023
last update
FREE
regular price

What you will learn

You’ll learn the secrets all the successful copywriters who build one profitable business after another have in common, so you can start using them today!

Discover how the business world’s elite copywriters ‘think, operate, and make decisions’ on a day to day basis to reach the highest levels of marketing success

Uncover the worst (but AVOIDABLE mistakes) you can make during your copy and how you can gracefully side-step each one to get ahead faster.

Learn what it requires to write words to sell your products & services, and how to actually get your products & services to “sell themselves.”

Learn to use words in a way that grabs attention, triggers curiosity & interest, and then gets people to take action.

Have the confidence to sell your product or service again and again in any environment.

Description

There’s a highly overlooked strategy to grow your business…one that most business owners overlook.

That is your copywriting. 

But you might be wondering, “What if I’m not a writer?”

I wasn’t born knowing how to write. I certainly wasn’t a “natural” writer. In fact, the first time I ever tried to sell anything online, my writing was incredibly clumsy. It tooks me years to learn how to copywrite and by no means do I think of myself as a professional copywriter.

However there is something that all good copywriters have in common, it’s principles and mindsets when putting that pen onto that paper.

You can know everything about power words, headlines formulas and get the best sales swipes, but if your copy mindset is not set towards influencing your audience, you will never be successful in business.

In fact, you might have the best product, the best web design, even the best customer service. But what’s the first thing a potential customer sees?

It’s not your product. It’s not your whiz-bang technology. It’s not your customer service.

The first thing that anyone sees in your business is what they read on your website and your emails.

The first thing they see is your copywriting

Nothing else comes close. Your copywriting is truly the “tip of the spear” — the first cut, the one that matters. It is what your users see. It drives what they feel.

Introducing... Copy Mindsets

Copy Mindsets is course that gives you the critical mindsets, and foundational copy skill-sets that you need to become a successful, high performing copywriter. By the end of the course, you’ll have the the tools and mindset shifts you need to quit sabotaging your copy…and START achieving your goals of getting more sales.

In this course we will cover...

  1. You’ll learn the patterns and secrets all the successful copywriters who build one profitable business after another have in common, so you can easily learn them and start using them in my own life and business starting today.
  2. Discover how the business world’s elite copywriters ‘think, operate, and make decisions’ on a day to day basis to reach the highest levels of marketing and business success
  3. Uncover the worst (but AVOIDABLE mistakes) you can make during your copy and how you can gracefully side-step each one to get ahead faster
  4. Learn what it requires to write words to sell your products & services, and how to actually get your products & services to “sell themselves.”

Who is this course for?

  • You’re ready to take your business to the next level... and put your scaled-up profits on autopilot.
  • You genuinely care about your message and the people it serves
  • If you’re looking to maximize your marketing to so you’re spending less dollars on advertising and getting more traffic, more leads and more sales.
  • You’re looking to get people to listen to what you have to say and take action on your content. 
  • You’re looking to get ahead of your competitors by cutting through the marketing noise and speaking directly to your customers.

Great copy doesn’t sound like some stilted business school professor or scammy internet marketer wrote it. It sounds natural (because it IS natural — like the words you’re reading right now!).

And when you get it right, you connect. You go beyond just transactions or mechanical A/B tests and connect emotionally with your audience. 

and YES — once you write copy that’s “good enough,” you can move on and you’ll reap the rewards for years to come — automatically.

To get started click "Take this Course" or "Add to Cart" and I'll see you inside.

- Basim

Content

Introduction to the Course & Instructor

Introduction to the Course
Why learn about Copywriting Mindsets?
10 Mindsets For Achieving Copywriting Success

The 10 Mindsets For Achieving Copywriting Success

Mindset #1: Selling to individuals is key to business success.
Mindset #2: Marketing is selling on a mass scale.
Mindset #3: Copywriting is the key element of marketing in print, audio, and vid
Mindset #4: Words are powerful weapons.
Mindset #5: Use the highest impact words & phrases possible.
Mindset #6: Use proven marketing and copywriting techniques.
Mindset #7: Market for action and response.
Mindset#8: Write Copy the Way You Talk
Mindset #9: Build relationship with copy.
Mindset #10: Great copy takes knowledge + practice.

Applying the 10 Copy Mindsets to Your Writing

Excercise : What are your copy mindsets?
PDF: What are your copy mindsets?

Course Conclusion

Course Conclusion
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Screenshots

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Reviews

Rasheedat
April 30, 2023
I really enjoyed this course and it is a good foundation course to understand what makes copywriting effective. I wish there were some explanation of common techniques and strategies used here but I will check your other courses. Thank you once again
Eusebius
November 9, 2022
well, so where should I start, the instructor was a really good English speaker even if most Indians aren't, I received a lot of value by taking this free course, I love the fact that he had a script and didn't freestyle the course, the only thing I would advise Basim to add into this course, is to add practical exercises and take the knowledge to the next step. I'm glad I took this course
Saddaq
September 29, 2022
yeah its good for me as a beginner copywriter in the marketing field, its good to understand and overall my experience is average.
Pramita
September 15, 2022
'So first of all I would like to say that this course has opened my eyes ..literally this is one of the best free courses for a beginner to learn about marketing. Mindset is actually needed for excelling in copywriting and marketing. I learned the basics for copywriting previously i did nit have any idea about marketing and copywriting but so grateful that i found this course
Salguti
August 3, 2022
It's a basic yet powerful course for copywriters. I learned the difference between selling and marketing, the role of copywriting in marketing, and a few other insights to master copywriting. If you're a beginner copywriter and wanted to get into the copywriting mindset, I'd highly recommend this short and crisp course. I gave a four-star rating because the free course can still be improved to make it a highly power-packed mini course.
Khidari
June 18, 2022
I love this course! Thank you! It was really refreshing regarding some of the marketing and copywriting basics. I also learned some new things that I had not considered previously. Will definitely look at more of your courses.
Maria
June 3, 2022
I'd say that those who are in the phase of opting copywriting should watch this course first. Will recommend it to newbies for sure. Thanks and Good luck for your next courses!
Antonella
March 29, 2022
Very clear, gave me good and simple explanations, very good presentation skills of the teacher. I enjoyed it and learned from it.

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766508
udemy ID
2/18/2016
course created date
11/21/2019
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