Word-of-Mouth Marketing Workshop (How to Create Viral Buzz)

Viral Marketing Secrets for Startups, Artists and Entrepreneurs

4.20 (24 reviews)
Udemy
platform
English
language
Content Marketing
category
instructor
Word-of-Mouth Marketing Workshop (How to Create Viral Buzz)
148
students
1.5 hours
content
Dec 2016
last update
$39.99
regular price

What you will learn

Know the Six Elements of Marketing Ideas That Stick

Understand the Five Stages of Consumer Adoption

Act on the Three Steps to Viral Marketing

Launch a Successful Word-of-Mouth Marketing Campaign

Why take this course?

Question: Who's talking about YOU? More important, what are they saying about you, your product, service, talent or cause?

Are you creating ideas that spread ... or that wither on the vine?

I've spent the past two decades of my life researching marketing, conducting hundreds of interviews with successful entrepreneurs, and putting into practice what I learned.

Like you, I've always wondered, "Why do some people and ideas become wildly popular while most live in obscurity?"

In this course I distill years of research and wisdom into the anatomy of buzz. I give you the foundational principles that every entrepreneur should know about successful word-of-mouth marketing campaigns, including:

  • Examples of Viral Ideas and Buzz Marketing
  • The Six Elements of Marketing That Sticks
  • The Five Stages of Adoption
  • Three Steps to Viral Marketing
  • The Secret Behind 'The Secret'
  • Tipping Points and Critical Mass

Register for this course on Udemy today and get lifetime access to the lessons. Watch them on your computer, or on your smartphone or tablet using the free Udemy app.

Plus, it comes with a 30-Day, Money-Back Guarantee!

Screenshots

Word-of-Mouth Marketing Workshop (How to Create Viral Buzz) - Screenshot_01Word-of-Mouth Marketing Workshop (How to Create Viral Buzz) - Screenshot_02Word-of-Mouth Marketing Workshop (How to Create Viral Buzz) - Screenshot_03Word-of-Mouth Marketing Workshop (How to Create Viral Buzz) - Screenshot_04

Reviews

Naman
May 4, 2020
The explanation was quite easy to understand, great examples are given to understand and relate better. Though I knew a lot of things already it made my knowledge more clear.
Stäni
November 23, 2018
It wasn't a very good match for me because what I'm trying to market is my music in the form of concerts and CD:s. I market my concerts mainly (so far at least) to schools, kindergartens, homes for old age people, hospitals, libraries and such. At these, of course, it's not very easy to sell more than one cd every now and then. I was trying to think of ways how to apply the ideas shown, to my marketing of my stuff. Not sure (yet) how I would do it. Film people kissing each other while listening to my (admittedly strange, but perhaps also mostly low-volume) music? Remembering cat videos always are popular, I might of course film people cuddling cats? There are three cat-named songs (instrumentals) on my first kantele (The national instrument of Finland) album, but none on the upcoming one, so I'm not sure how to connect these ideas.

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342584
udemy ID
11/12/2014
course created date
11/22/2019
course indexed date
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