Business Model Innovation For Brand Growth | Module 2

Platform, Network And Ecosystem Know-How

4.50 (2 reviews)
Udemy
platform
English
language
Strategy
category
instructor
Business Model Innovation For Brand Growth | Module 2
1,112
students
1 hour
content
May 2021
last update
$19.99
regular price

What you will learn

Understand the superior business models thriving in a digitally connected ecosystem and the reasons for their success.

Learn secrets of swift growth in tech giants and successful startups, and learning strategies for traditional businesses to emulate.

Appreciate the operational nuances of digital, platform-based business models, and the elements of successful implementation.

Identify legacy businesses that have successfully transformed their economic structure and extract valuable lessons from their transformation.

Learn to reconfigure innovation portfolios to enhance profitability and increase valuation multiples.

Adopt effective strategies to reshape organizations for rapid capture of emerging growth opportunities.

Description

Introduction

Corporate leaders are worried, as businesses face unprecedented challenges and opportunities. The digitization of industries has disrupted traditional profit avenues and has made it increasingly difficult for businesses to grow.

Surveys have demonstrated the scale of the problem:

  • 80% of CEOs believe their business models are not economically viable as their sector digitalises

  • 94% of CEOs are unhappy with innovation efforts

  • 85% of digital investment has generated zero or negative ‘Economic Value Added’

  • 90% of corporate start-ups have failed

  • While we have to stabilise things right now, we also need to plan for the future and renew how we think about strategy, innovation and where best to invest.

Every company has the potential to grow like Amazon, Apple and Alibaba. They (simply) need to:

  • Invest in digital business models and platform strategies

  • Re-structure their operations

  • Innovate and execute in new ways

This easy-to-consume online video course shows you how. It is based on an in-depth analysis of the relationship between business models and financial performance; world-class case studies; best-practice methods; and frameworks.


About The Course

The course includes 5 x 45-minute modules:

  • Part 1: The New Growth Agenda – the new sources of value in the digital economy

  • Part 2: Platform, Network And Ecosystem Know-how – the 10 key platform strategies and how (in practice) to apply them (THIS MODULE)

  • Part 3: Business Model Pioneers – 10+ case studies from 4 continents of bold strategies that have moved the valuation needle

  • Part 4: New Business Model Portfolio – how to re-allocate capital and resources to create new growth flywheels

  • Part 5: Renew – the 5-step holistic process to rejuvenate your organisation’s ability to respond to market opportunities at speed

Engagingly conveyed using easy-to-follow graphs and images, this evidence-based and highly graphical course comprises 40 short videos (2-10 mins each) in total within 5 modules, so you can consume in the way that suits you. You’ll be further supported by actionable check-lists and specific learning tasks.


Who Is This Course For?

This course has been designed with senior executives and their teams in mind.


What Will I Learn?

This course helps by answering important questions:

  • Which business models perform best in a connected world? Why and How?

  • How exactly do the tech giants and Unicorn startups grow so fast, and how can traditional companies emulate their methods?

  • How do digital, platform-based business models work and what are the requirements to execute them effectively?

  • Which incumbents have transformed their business economics? What can we learn and apply from their stories?

  • How should we re-think our innovation portfolios to increase economic profit and valuation multiples?

  • How can we re-structure our organisations to grab new growth opportunities much faster?

Content

Introduction

Introduction

Introduction

Part 1: Introduction & 5 Key Principles
Part 2: Where Are You Today, Technically?
Part 3: The 5 Steps To Create An Effective Platform Strategy
Part 4: How Platform Businesses Are Evolving
Part 5: Product Vs Platform Businesses: Key Differences
Part 6: Amazon Case Study: How Has It Grown So Fast?
Part 7: Learn From The Business Model Masters
Part 8: CFO Alert!
Part 9: Ten Types Of Platform Strategy, For An Incumbent
10
11

Coupons

DateDiscountStatus
1/18/2024100% OFF
expired

Charts

Price

Business Model Innovation For Brand Growth | Module 2 - Price chart

Rating

Business Model Innovation For Brand Growth | Module 2 - Ratings chart

Enrollment distribution

Business Model Innovation For Brand Growth | Module 2 - Distribution chart
4074132
udemy ID
5/24/2021
course created date
6/1/2021
course indexed date
Bot
course submited by