Blue Ocean Strategy
The ‘Blue Oceans’ represent the ‘unknown market space’ which is free from any kind of competition.
What you will learn
Explain Who developed the Blue Ocean Strategy
Explain What is a Business Universe
Differentiate between Blue Ocean and Red Ocean
Describe the Importance of Blue Ocean Markets
Explain Key Terms Related to Blue Ocean Strategy
Describe Ways to Create Blue Oceans
Explain Steps to Create a Blue Ocean Strategy
List the Blue Ocean Strategy Tools
Explain What is Meant by Value Innovation
Explain What is Tipping Point Leadership
Understand the concept of ERRC Grid
Explain the Use of the Buyer Utility Map
Explain Steps for Strategy Reorientation & Execution
Describe How to Choose Right Strategic Approach
List the Core Values to Drive Innovation
Why take this course?
‘Blue Oceans’ are a must and an almost sure shot way to success because when companies have to compete in a red ocean market space, the competition is cut throat and fierce. By the end of the course you will be able to: Know Who developed the Blue Ocean Strategy, Understand What is a Business Universe, Differentiate between Blue Ocean and Red Ocean, Describe Ways to Create Blue Oceans, Understand Key Terms Related to Blue Ocean Strategy, Learn the Steps to Create a Blue Ocean Strategy, List the Blue Ocean Strategy Tools, Learn What is Meant by Value Innovation, Explain What is Tipping Point Leadership, Explain the concepts of ERRC Grid, Explain the Use of the Buyer Utility Map, Explain Steps for Strategy Reorientation & Execution and Describe How to Choose Right Strategic Approach.