App Store Optimization for Developer & Marketer

ASO for Google Play & App Store, Keywords Optimization, Keyword Selection, Visuals and tests

4.40 (5 reviews)
Udemy
platform
English
language
Other
category
App Store Optimization for Developer &  Marketer
319
students
2 hours
content
Aug 2022
last update
$34.99
regular price

What you will learn

Make comprehensively keyword list for App Store & Google Play

Prioritize confidently keywords based on volume, competiton and intention

Write easily app metadata for store product page

Test keywords with app store optimization best practices

Show your value with keywords on visuals

Why take this course?

2022 Free ( Foe Now ) Most Comprehensive App Store Optimization Course


Do you want to increase app downloads or rank high?


Let me give you more important information about ASO


What is app store optimization?

App Store Optimization (ASO) is the process of improving the visibility and organic downloads of an app in an app store. It mainly consists in optimizing the app name, app description, app screenshots, etc. in order to increase the chances of being discovered by potential users through the app store search engine. A good ASO strategy can help an app rank higher in the App Store search results, and therefore, increase its download volume

Why do you need ASO?

There are many reasons why you might need app store optimization. Maybe you’re not getting enough downloads, or your conversion rate is low. Maybe you’re not even ranking in the top 10. ASO can help you with all of these issues and more.

The main benefit of app store optimization is that it can help you to get more downloads. This is because it can help you to improve your ranking in the app store, and when your app is ranked higher, it will be more likely to be seen by potential users.

ASO can also help to improve your conversion rate, which is the percentage of people who download your app after seeing it. ASO can also help you to stand out from the competition. With so many apps available, it can be difficult to ensure that your app is seen and downloaded.

ASO can help to make your app more visible, and it can also help to make your app look more appealing to potential users. Overall, app store optimization can help you to improve your app’s visibility, ranking, and conversion rate. This can result in more downloads and a better user experience for your app.

So when ASO is optimized properly, it will increase the app’s visibility in stores. More app is in front of the user, more you will increase to get user and monetize them. Because it’s all about finding users for your app. Otherwise, it can be waste of time. In order for people to find and download your app, it needs to be visible in the app store.

App store search algorithms are complex and ever-changing, so it’s important to employ ASO tactics to ensure your app ranks as high as possible in search results. So keep those in mind.

  • Competition for visibility is fierce – The app stores are saturated with apps and the competition for visibility is fierce. Without effective ASO, your app may get lost in the crowd

  • Conversion rates are important – Once someone has found your app, you want them to download it! Your conversion rate (the percentage of people who download your app after finding it in the store) is a critical metric that can be improved with effective ASO techniques.

  • Improving your app’s visibility and conversion rate can increase downloads – In short, getting more people to find and download your app can result in more sales and a better return on investment (ROI) for your app.

  • Relevant User – You might see the term relevant if you make a search about app store optimization for user acquisition. This is as important as having users for the app

How do you optimize the app store?

There are a number of ways to optimize an app for the App Store. The following are a few of the most important:

1. Keyword research: Identify the keywords that people are most likely to use when searching for your app. Incorporate these as exact keywords into your app’s title, description, and metadata.

2. App Store metadata: Make sure your app’s title, description, and screenshots are well written and are optimized for the App Store. using keywords.

3. App icon: The app icon is one of the most visible elements of your app. Make sure it is well designed and accurately represents your app. So keep in mind first interaction with the user is an icon, so make it clean and simple also attractive.

4. App ratings and reviews: Encourage users to rate and review your app. Positive ratings and reviews can help improve your app’s visibility and ranking in the App Store.


All of important information will be in the course


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4734696
udemy ID
6/14/2022
course created date
7/12/2022
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