Amazon PPC - Traffic & Convert Masterclass - Part 2 of 2

Updated 2020 No Fluff Amazon Ad Course With Advanced In-Depth Campaign Structure & Bidding Strategies, Bid Optimization

3.35 (37 reviews)

Udemy

platform

English

language

Advertising

What you will learn

Advanced Campaign & Ad Group Structure for your Mining and Advanced Campaigns. It's important to separate the two groups because you'll have different tactics to support each campaign.

How To Finally Manage Your Amazon PPC Like a $100K+ Seller. You'll uncover a clear strategy and process to optimize your campaigns using our 3 Step - Negate, Promote and Optimize process.

Advanced Amazon Ads Strategy so that you'll have 100% clarity and a repeatable process to launch additional products.

Advanced Amazon PPC (Paid Ads) is the ONLY way to lift/increase both ORGANIC & PAID revenue and I'll show you exactly how that is done through this 2 part course.

Why take this course?

This is Part 2 of 2 of Amazon Traffic & Convert Masterclass.

The Amazon Traffic & Convert Masterclass is absolutely a no fluff course on mastering Amazon paid ads or PPC using Sponsored Products and Brands. These are over the shoulder videos, not screenshots of how to implement every strategy in detail.

This course is formatted to provide you with the strategy for each section where I explain the why and then the execution with the how.

Mastering paid ads (or PPC) always increases total sales. This happens for your ecommerce store, on Ebay, and on Amazon. Its not about vanity numbers like having a low ACoS, its about increasing total revenue using ads.

This course is not about sourcing products or philosophy, its about battle tested strategies and tactics that have worked for my account and the accounts that I have managed.

Amazon Traffic & Convert Masterclass Part 2 contains two modules that continues from Amazon Traffic & Convert Masterclass Part 1.

Module 3- Setting Up Your Campaigns For Success (Not Failure)

Having the proper campaign structure is like having a recipe before you make your world famous BBQ ribs or having a blueprint before anyone can start building a house. I'll show you the proper way so that you can track and optimize your products and keywords. If you have more than one product and not structuring your campaings & ad groups this way, you're probably not getting great results.
Module 4 - Manage Your Amazon PPC Like a $100K+ Seller

Dominate your PPC! If you're ever confused with Amazon Advertising, this module is for you! Implement the Amazon 2X Formula - which words go to which match type, how much should I bid when my ACoS is high, should I pause my campaign and start a new one? We'll clarify what steps to take in every scenario and how to implement it. Also, you'll receive the exact framework and system on how to optimize your campaigns.

Content

Introduction

Module 3 - Setting Up Your Campaigns For Success (Not Failure)

Campaign Setup Strategy Session [Watch Before Implementing]

Manual Campaign Setup Using Dashboard

BONUS: Campaign Setup Using Bulk Operations Upload

Resources & Downloads

Mining Campaign Setup

Mining Campaign Setup 1 - Auto Top Search

Mining Campaign Setup 2 - Auto Product Target

Mining Campaign Setup 3a - Manual Campaign/Broad & Phrase Match Type

Mining Campaign Setup 3b - Manual Product Targeting

Module 4 - Manage Your Amazon PPC Like a $100K+ Seller

Module 4 Strategy

Optimization Schedule & Hierarchy

#1 NEGATE: Negating Search Terms & Keywords

#2 PROMOTE: How To Promote Search Term/Keywords/ASINs

#2 PROMOTE: Advanced 80/20 Ad Group Setup (Manual Campaign)

#2 PROMOTE: Advanced Product Targeting Scale Ad Group

#2 PROMOTE: Advanced High ACoS Ad Group Setup (Manual Campaign)

#2 PROMOTE: Advanced Low ACoS Ad Group Setup (Manual Campaign)

#2 PROMOTE: Advanced Campaign Setup - Category Targeting Ad Group (Manual)

#2 PROMOTE: Advanced Sponsor Brand Campaign

#3 OPTIMIZE: Understanding Your Target ACoS & Breakeven

#3 OPTIMIZE: Optimizing Your Campaigns

Module 4 Resource & Downloads

Screenshots

Amazon PPC - Traffic & Convert Masterclass - Part 2 of 2 - Screenshot_01

Amazon PPC - Traffic & Convert Masterclass - Part 2 of 2 - Screenshot_02

Amazon PPC - Traffic & Convert Masterclass - Part 2 of 2 - Screenshot_03

Amazon PPC - Traffic & Convert Masterclass - Part 2 of 2 - Screenshot_04

Reviews

Jeremy

January 26, 2021

Delivery is a little slow but content is decent. Spreadsheet explanation is anemic and could use some more work. If you speed up the audio it's easier to tolerate.

Efraim

January 8, 2020

If you sell on Amazon you should get this course Great Course and Jason answers your questions very well.

Yasiralimami

August 13, 2019

This course is great and change my vision about how to deal with amazon campaigns and increase the sales. At start, I didn't try to add this review till I was sure that everything working fine, also I like the instructor a lot ,he responds to my questions within few hours and sometime within a day or so but I feel that I'm really in a class and I get support. I would really recommend this course and it's worth every single penny.

Yosef

August 8, 2019

Awesome Finally, I found a video for sponsored ads for Amazon he's very professional and knows very good how to play the game the right way Thanks

Charts

Price

Rating

Enrollment distribution

Amazon PPC - Traffic & Convert Masterclass - Part 2 of 2 - Distribution chart