Airline Strategy: How to run an airline

The first airline course on the platform

4.50 (236 reviews)

Udemy

platform

English

language

Strategy

What you will learn

You will be able to identify the key differences in airline strategies

You will understand the different levers influencing airlines performance

Why take this course?

Disclaimer: this course was created in 2015 and doesn't include anything on the most recent events especially the pandemic.

Nonetheless the fundamentals of the aviation industry are the same and as such, understanding the intricacies of the business helps understand the challenges brought by the COVID-19 crisis.

The airline industry best-kept secrets!

The top 10 things airlines don't want you to know!

“ Why do prices change? "

" Why are connecting flights cheaper than non-stop one?"

“ Why do we even have to connect? "

And ultimately “ Why do airlines struggle to turn a profit? "

Now that we did the clickbait, let's speak about content.

This course is structured around the strategic functions of an airline: network and fleet planning, revenue management, product definition, and sales and distribution, in order of importance.

It is designed to help newcomers, job seekers, analysts, journalists, and curious understand the fundamentals of the airline business.

The course is very dense and side discussions are encouraged to clarify any outstanding point.

The operational aspect of running an airline such as Flight Operations, Maintenance Operations, and Ground Operations are not part of the course, they are mentioned only as cost components and product differentiators when applicable.

Join the Airline Business Courses community on Udemy!

---- EDIT ----

- Added a new lecture about Mergers and Acquisitions in the airline industry, why do airlines buy each other or merge

Screenshots

Airline Strategy: How to run an airline - Screenshot_01

Airline Strategy: How to run an airline - Screenshot_02

Airline Strategy: How to run an airline - Screenshot_03

Airline Strategy: How to run an airline - Screenshot_04

Reviews

Adeel

July 11, 2022

This course was so helpful and so much informative I had learned so many things about the airline industry. Thank you so much! ☺️❤️

Shalif

June 8, 2022

The course is well developed for a beginner to understand how the airlines works . The costs involved and the strategies they are using to get more sales.

anusha

July 8, 2020

I loved the content although the explanation and the presentation of the said content could be more audible and clear.

Maseka

June 22, 2020

I liked the content it was straight to the point and simple to understand. However, if it could have more depth and detail it would bee better.

Manabi

May 23, 2020

I really loved it. It was interesting and covered all the aspects as how to strategically start up an airline.

Rohan

May 10, 2020

The course was up to the mark. Being an Aviation Management student, it was a good revision of the topic .

Rob

May 5, 2020

Very basic but interesting. The instructor sounds bored the entire time! A lecture transcript would be useful.

Asad

April 10, 2018

Subtitles are wrong in many cases. Volume for the videos could be louder. Transcripts should be made available with the video to download.

Ojas

December 25, 2017

Mr. Faical Allou is simply amazing. It is said that "Teachers plant seeds of knowledge that grow forever." Mr.Faical Allou in this course inspires you to learn more and more about the airline industry.

Paulo

November 28, 2017

Este curso (em inglês) é muito bom para interessados e entusiastas e não exige conhecimento prévio do assunto. Você sai dele conhecendo bem os mecanismos do negócio de empresas aéreas e as relações onde elas se diferenciam e, consequentemente, aplicam produtos e tarifas diferentes.

Agi

October 15, 2017

The course is OK for someone who really doesn't know anything about airlines, but for an airline professional who would have been happy to get a general overview it's way too simplified compared to it's length especially.

Austin

March 23, 2017

Would have liked to see more information looking at existing airlines and how they leverage the strategic levers in real life to provide some more colour to the course.

Dani

September 10, 2015

If you want to learn about the basic but comprehensive knowledge of the airline strategy, this is a good class to learn.

Adnan

April 27, 2014

Although I have been working in the aviation industry for more than 10 years, I found so many new ideas and different analysis in this course. It's truly good for new comers to the industry, who want to understand it in one hour crash course, besides those working in it and looking for fresh ideas. Anyone who loves aviation, and who does not, will find great value in this course.

Arik

April 24, 2014

Great introduction very comprehensive overview. I wish you could go in more details on Revenue Management for example and explain how you can calculate the "bid price"

Charts

Price

Rating

Enrollment distribution

Airline Strategy: How to run an airline - Distribution chart